Steven Van Belleghem
Inspirator, B-Conversational | @stevenVBeSteven Van Belleghem is inspirator at B-Conversational. He is an inspirator, a coach and gives strategic advice to help companies better understand the world of conversations, social media and digital marketing. In 2010, he published his first book The Conversation Manager, which became a management literature bestseller and was awarded with the Marketing Literature Prize. In 2012, The Conversation Company was published. Steven is also part time Marketing Professor at the Vlerick Management School. He is a former managing partner of the innovative research agency InSites Consulting.
28 articles by Steven Van Belleghem
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Customer Loyalty Is Declining: How Companies Can Respond
Oct. 11, 2013 -
Interview with the Author of "Think like Zuck!"
Feb. 12, 2013 -
10 FAQs About Social Media and Conversation Management
Feb. 4, 2013 -
It's About Influence, Not About Influencers.
Jan. 9, 2013 -
16 Experts on the Future of Digital Customer Service
Nov. 6, 2012 -
Pinterest More Important to Brands Than Instagram
Oct. 4, 2012 -
10 Striking Conclusions of the Study "Social Media Around the World 2012"
Oct. 3, 2012 -
Time for the Right Discussion About Social Media in the Office
Sept. 22, 2012 -
The State of Corporate Social Programs
Sept. 12, 2012 -
Conversation Management in a B2B Setting: Is that an option?
June 5, 2012 -
6 Things I Would Do Tomorrow If I Was a CEO
April 16, 2012 -
Content Marketing in 6 Steps
Feb. 6, 2012 -
The Impact of Online Conversations on Purchase Behaviour
Sept. 29, 2011 -
Employees' Under-used Conversation Potential
Sept. 23, 2011 -
Can Smaller Social Networks Cross the Chasm?
Sept. 17, 2011 -
The Basics of Social Media Around the World
Sept. 14, 2011 -
4 Steps to Integrate Social Media in Your Company
June 28, 2011 -
Selecting the Right Social Media Pilot Project
May 27, 2011 -
The First Steps to Integrate Social Media Into Your Company
April 25, 2011 -
Starting conversations by creating compelling content
April 11, 2011 -
Social Media Marketing Creates New Coordination Challenges for Global Brands.
March 31, 2011 -
Why I think the entire privacy discussion is pointless!
March 24, 2011 -
Case: Dell Adapting to the Importance of Active Listening
March 22, 2011 -
The Theory of Managing Expectations and Conversations
Feb. 28, 2011 -
These are NOT the trends for 2011
Dec. 22, 2010