1. Set up your business account
Choose your business type: This will make it easier for people to find you.
Link and verify for your website: So people know this is your official profile and can see your full URL.
Include your location: Especially if you are a local business.
Upload your profile picture: One that us easily related to your brand.
2. Creating your boards
Begin with 5 - 6 boards with at least 10 pins each.
Use Keywords in your boards titles.
3. Start pinning:
Pinterest is all in the visuals. In order to grow your following, you need to be sharing appealing, high-quality images. For better understanding of the platform, look at what your competitors are sharing and repinning, what's working for them, what isn't, and see what you can replicate and improve upon!
There's more in the full graphic. Take a look.