You know I love social media with a purpose. But did you know I also love tea? And did you know I also love Bigelow tea?

No, I'm not shilling for them. I came across a press release about Bigelow's new "How To" video, part of a greater "How To" series.

The new video is "How to Naturally Decaffeinate a Cup of Tea." Now, if I want decaf (and I rarely do), then I'll just buy decaf tea. But, I did learn alot - including the fact that the first 30 seconds of what comes out of a tea bag once it hits the hot water is caffeine! Did you know that? (Bigelow recommends pouring out those first 30 seconds of water, and placing the tea bag in a fresh batch of the boiling stuff.)

They also have videos on how to make cocktails using their tea products.

I love "How To" videos, and I think they're a great way for companies to enter the online video space. Got a new product in your store? Have tips and tricks to share? You don't need anything fancy, just a simple "How To" video will do