Today is Monday. This morning, news about television seems to be dominating the social media space. First, there's this report about TV Guide's social media effort as reported in Adweek. It opens with this:

TV Guide late last month launched an estimated $20 million ad campaign to reintroduce its 54-year-old brand as as a multiplatform provider and celebrator of TV culture, rather than a weekly listing of television shows.

A multiplatform provider and celebrator of TV culture? Television and culture in the same breath? Now there's an oxymoron if ever there was one. Honestly, I can't imagine how bored I'd have to be to actually pick up a copy of TV Guide and read it. But I'm a snob. You?

A significantly more interesting and relevant piece about television is in this article from The New York Times by Brian Stelter. It's about Al Gore's media project called Current TV. In the 'About' section, this is how Current TV describes itself:

Current is a peer-to-peer news and information network.

A more apt and understandable description in my opinion comes from Mr. Stelter:

...Current is something like having a cable channel dedicated to high-quality YouTube videos.

That's more like it. I call it Me TV. Will it change television as we know it? Don't know. But I'd say that what Mr. Gore is trying to do has much more cultural relevancy than anything TV Guide is trying to do. Just my two cents...

Meanwhile, someone hand me the remote please?

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