Creativity coach, inventor and friend Roger Von Oech recently gave me a heads up on a new product he's come out with. He's taken his world famous "Creative Whack Pack"-a set of cards that provides creative inspiration and made an iPhone application out of it. I've used Roger's Whack Pack in many brainstorms and ideation sessions and the iPhone version is pretty sweet.
One of my favorite features is "Give Me a Whack" which serves you up a new card after clicking on it, but even more cool is that you can shake your iPhone and it will serve up new cards "randomly" each time you shake it. It's like Magic Eightball meets creative inspiration.
Another cool feature is being able to share cards with someone you know. If you found something that sticks with you, all you have to do is click on that middle icon and it will e-mail a Web version of the card to the recipients of your choice.
While I won't give up my papaer sets of cards, this is a nice compliment to them and I can see flipping through these on a plane or even connecting the iPhone to a projector in a meeting and using it that way. Neat stuff. The content is great and this is just another way to interact with it. You can find the app by searching for "Creative Whack Pack". If you don't have the paper version and an iPhone, it's worth it.
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