Are you looking for ways to generate website visitors? Want to know how to convert those visitors into paying customers?

Branex share the fundamentals of Inbound Marketing in this infographic.

Their three core tactics for attracting traffic in the first instance are:

• Search engine optimization
• Pay per click
• Social media marketing

They then recommend the following techniques to convert them into customers:

• Landing page optimization: Clear call to action and contact form
• Marketing automation
• Email marketing

Check out the infographic for more detail.

This post was first published on the Red Website Design blog.