It uncovers how salespeople can take advantage of Web 2.0/Sales 2.0 technology to:
- Easily interact with customer information and uncover business insight that was not readily available before
- Tap into the collective knowledge and experience of the broader sales community and enable sales reps to accomplish far more than what they could individually and close more business
- Get the most relevant sales information when and where they need it - regardless if it's enterprise, personal, or public data.
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