I've talked a lot about marketers giving up control of content. I suggest allowing sales to be the conductors for social media in your organization. I also suggest allowing customers to take control of the website.
I figure that if I'm going to preach, I should probably practice. I'm going to hand over the reigns to you to create a blog. The only guidance I'll give is the topic. You fill in the rest to create the story. However, the story is collaborative. You provide one to three sentences then the next commenter provides the next one to three sentences. At the end of collecting, I'll pull everything together for a single blog.
I think of this as those games where one person says a word of a sentence, the next person adds one, and so on and so on.
Note: The comments are moderated, but I'll only remove those that are inappropriate (bad language, sexual content, you get the idea). Comments that are supportive of the site or effort I'll group onto another page for everyone to view. I'll try to fix inconsistencies due to date or where comments come in.
I encourage you to not only to participate but, play tag with your friends (25 Things Facebook style). So, here it goes.
TOPIC: If you could change the world, what would that world look like?
Ready, set, GO!!!
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