Content Marketing
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The State of Instagram Marketing 2019 - Part 1: Current Use of Instagram by Marketers
We recently conducted a survey to check in on how marketers are utilizing Instagram, and what's producing results. Here's the first part of our report.
By Andrew Hutchinson • June 24, 2019 -
Content Marketing Basics: 5 Types of Content to Attract and Retain Website Visitors [Infographic]
The team from Brafton have taken a unique approach to content tips in this new infographic.
By Mark Walker-Ford • June 23, 2019 -
8 Graphic Design Tips That All Social Media Marketers Should Know [Infographic]
Understanding the fundamentals of graphic design can help improve your visual efforts - check out these tips.
By Mark Walker-Ford • June 21, 2019 -
Facebook Highlights Evolving Topics of Conversation in Latest 'Topics to Watch' Report
Facebook has released its latest 'Topics to Watch' report, highlighting all the key subjects seeing significant increases in mention volume across The Social Network.
By Andrew Hutchinson • June 21, 2019 -
SMT InfluencerThe Content Marketing 'K.I.S.S.' Principle in 4 Steps
In many different industries, professionals sometimes overcomplicate things when it’s not necessary. Content marketing is no different.
By Chad Pollitt • June 21, 2019 -
5 Symptoms of Content Strategy Failure (and How to Get it Back on Track)
Is your content approach meeting the modern consumers' needs? Check out these common strategy failings, and notes on how you can improve.
By Meg Carpenter • June 20, 2019 -
How to Use Storytelling to Connect with Your Audience on Instagram
Communicating what your brand is all about, in simple, visual examples, is key to maximizing your Instagram performance. Here are some key tips.
By Luke Fitzpatrick • June 19, 2019 -
88 Compelling Words and Phrases to Prompt Website Visitors into Action [Infographic]
Using just the right words can help increase your website conversions. Check out this listing of action-prompting terms.
By Mark Walker-Ford • June 19, 2019 -
Snapchat Publishes New Guide to Major Events and How Brands Can Tap into Them
Snapchat has published a new guide to all the major events of the year, and how brands can tap into each to maximize their campaigns.
By Andrew Hutchinson • June 18, 2019 -
Twitter Publishes New Guide to Summer Events in the UK [Infographic]
Looking to plan out your Twitter strategy for the UK summer? Twitter has published a new listing of summertime events.
By Andrew Hutchinson • June 18, 2019 -
Entertainment Content on Social Media [Infographic]
Video, and vloggers, reign supreme on social platforms, according to this new report from GlobalWebIndex.
By Irfan Ahmad • June 17, 2019 -
Facebook Outlines Framing and Presentation Tips for Vertical Video [Infographic]
Facebook has provided some new tips on how to frame and present your video content on mobile.
By Andrew Hutchinson • June 14, 2019 -
5 Key Reasons to Incorporate Video into Your Digital Marketing Mix [Infographic]
This infographic looks at the effectiveness of video content on social, and why it's such a powerful tool for conveying your brand message.
By Andrew Hutchinson • June 14, 2019 -
Facebook Provides Community-Building Tips for Brands in New Report
Facebook says that brands need to work on developing their community contribution capacity in order to align with modern connective trends.
By Andrew Hutchinson • June 14, 2019 -
How to Leverage Immersive Reality to Support Your Social Media Strategy
While video is currently king of the digital content world, more immersive options, like AR and VR, are slowly taking hold, and could be the next big shift to get ahead of.
By Aaron Agius • June 13, 2019 -
5 Google Alerts Alternatives You Need to Explore
While Google Alerts is a helpful tool, there are areas in which it falls down when tracking brand and keyword mentions. These tools will help you pick up the slack.
By Aleh Barysevich • June 13, 2019 -
The 5-Step SEO 'Skyscraper' Technique to Steal Your Competitors Links [Infographic]
The 'Skyscraper' technique involves beating your competitors by improving on their ranking content. Here's how it works.
By Mark Walker-Ford • June 13, 2019 -
Facebook Announces New Tools for Watch, Updated Usage Stats [Infographic]
Facebook has published a new set of stats on Watch usage, which show that the platform is growing, though not particularly fast.
By Andrew Hutchinson • June 13, 2019 -
20 Influencer Marketing Trends and Stats for 2019 [Infographic]
Influencer marketing is on the rise, but in order to truly maximize your influencer efforts, it helps to be aware of the broader industry trends.
By Mark Walker-Ford • June 12, 2019 -
8 of the Best YouTube SEO Tools
If you want to maximize your YouTube performance, you need to align with user search behaviors, in order for your content to be found. These tools and tips will help.
By Aleh Barysevich • June 11, 2019 -
Facebook Shares Key Ad Tips in New Mobile-First Creative Checklist [Infographic]
Facebook has published a new set of ad creative tips, designed to help marketers better engage mobile users.
By Andrew Hutchinson • June 09, 2019 -
Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]
Snapchat has released its latest 'Snap Chatter' trends report, highlighting all the key discussion points among Snapchat users in May 2019.
By Andrew Hutchinson • June 08, 2019 -
Instagram Stories vs. Instagram Feed: What to Post and Where [Infographic]
Not sure what to post in your regular Instagram feed, as opposed to your Instagram Story? This simple checklist may help.
By Jess Rozario-Ospino • June 06, 2019 -
30 Instagram Stats Every Marketer Needs to Know in 2019 and Beyond [Infographic]
Looking to get a better handle on Instagram? This infographic outlines a range of usage stats and insights to help improve your Insta strategy.
By Mark Walker-Ford • June 06, 2019 -
Top Twitter Trends in Content Marketing 2019 [Infographic]
The team from SEMRush recently conducted a study to look at the content marketing conversation on Twitter, and how its evolving over time.
By Andrew Hutchinson • June 06, 2019
