Content Marketing
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10 Video Content Ideas to Kick-Start Your Video Marketing Strategy [Infographic]
Struggling to come up with video content ideas for your business? These prompts might help get you thinking.
By Mark Walker-Ford • April 21, 2019 -
SMT InfluencerQuantity vs. Quality - What Content Marketers Need to Know
Should you create more content, or focus on fewer posts, but higher quality. Contributor Chad Pollitt examines the pros and cons of each.
By Chad Pollitt • April 18, 2019 -
47 Content Ideas to Help Drive More Traffic to Your Website [Infographic]
Need content inspiration? Check out these tips to get your content mind thinking.
By Mark Walker-Ford • April 18, 2019 -
Facebook Releases New Guide on Creating More Effective Stories [Infographic]
Facebook has published a new report which looks at Stories best practices and how to maximize performance.
By Andrew Hutchinson • April 16, 2019 -
SMT Influencer12 Ways to Earn Money and Authority by Blogging
Blogging can be a great way to boost your brand or personal profile - here are some tips on how to make money from blogging.
By Larry Kim • April 16, 2019 -
3 Easy Steps to Organize Your Content Digital Assets Like a Pro
Looking to get more out of your content efforts? Pam Moore provides a framework to help get your content process on track in this post.
By Pam Moore • April 12, 2019 -
Let's Get Visual: How Search is Changing [Infographic]
Visual search technology is improving, which could have significant SEO and data analysis implications in the near future.
By Andrew Hutchinson • April 12, 2019 -
Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]
Snapchat has released the latest version of its monthly 'Snap Chatter' trends report, covering the key topics gaining discussion momentum in the app.
By Andrew Hutchinson • April 09, 2019 -
SMT Influencer5 Tips and Tools for Developing a Winning LinkedIn Visual Content Strategy
All social networks are becoming increasingly visual - and LinkedIn is certainly no different. Here are some tips on how to develop a winning LinkedIn visual content strategy.
By Lilach Bullock • April 05, 2019 -
10 Steps to Improve Your Content Marketing Strategy in 2019 [Infographic]
Here are some key tips to help improve your approach to content marketing in order to maximize your results.
By Mark Walker-Ford • April 04, 2019 -
26 Tips for Writing More Effective, Shareable Blog Post Titles [Infographic]
Looking to craft better headlines which will attract more attention? Check out these tips.
By Mark Walker-Ford • April 03, 2019 -
Set the Customer Story Hook with this Simple Formula
By emphasizing that contrast in your introduction, you can hook your reader with a repeatable content formula.
By Chris Meyer • March 31, 2019 -
3 Skills Every Content Team Needs for 2019 and Beyond
Growing a content marketing team? Here are some essential, emerging skills that you should consider for your team.
By Albizu Garcia • March 29, 2019 -
SMT InfluencerThe 20 Keys to Creating an Inspiring Brand Story
Developing your brand story can play a key role in your wider marketing effort - here are some tips.
By Larry Kim • March 28, 2019 -
YouTube Launches Pop-Up 'Experiential House' in NYC
YouTube has launched a new pop-up 'YouTube House' in New York to showcase the various elements of the platform.
By Andrew Hutchinson • March 27, 2019 -
YouTube is Scaling Back its TV-Like Programming Efforts
YouTube is reportedly scaling back its original content efforts as it struggles to compete with Netflix and Amazon.
By Andrew Hutchinson • March 26, 2019 -
SMT InfluencerHow Can Content Creators Protect Memes From Copyright Infringement?
Do memes become fair theft game in the social media space once they're publicly shared, or can they be protected?
By Deborah Sweeney • March 26, 2019 -
52 Amazing Blog Post Ideas That Your Readers Won't be Able to Resist [Infographic]
Strapped for ideas for your next blog post? Check out this list.
By Mark Walker-Ford • March 25, 2019 -
The Non-Writers' Guide To Writing Better Social Media Copy
Writing copy for your social media channels can be tough - here are 10 tips to help anyone write better, more enjoyable, and more shareable social copy.
By Eric Goldschein • March 24, 2019 -
Facebook Highlights Evolving Topics of Conversation in Latest 'Topics to Watch' Report
Facebook has released the latest version of its 'Topics to Watch' report, which highlights key subjects gaining momentum, based on mention volume, across The Social Network.
By Andrew Hutchinson • March 23, 2019 -
The Importance of Emotional Marketing and Connecting with Your Audience [Infographic]
By tapping into emotion, brands can help expand their audience response and reach. Take a look at this graphic.
By Andrew Hutchinson • March 22, 2019 -
Podcast
Content Marketing Strategy: Top 10 Mistakes Killing Your Success
Are you struggling to implement an effective content marketing plan? In this new podcast, Pam Moore outlines some of the most common errors, and how to avoid them.
By Pam Moore • March 21, 2019 -
4 Super Effective Strategies for Writing Copy for Social Media
While social networks are increasingly visual, don't underestimate the power of copy. Check out these tips.
By Tabitha Jean Naylor • March 20, 2019 -
Twitter Launches New Camera Tools to Increase Visual Focus
Twitter has launched a new Twitter camera, which better aligns with the visual tools on other apps and will give the platform more opportunity to add in image-based tools.
By Andrew Hutchinson • March 14, 2019 -
What Videos do Your Customers Want to See on Social Media? [Infographic]
What are the most popular, most engaging types of brand video content? Check out this infographic.
By Becky Brooks • March 14, 2019
