Content Marketing
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Facebook Releases New Report on Key Trends to Watch in 2019
Facebook has released a new report which identifies key trends which have seen significant increases in discussion volume in 2018.
By Andrew Hutchinson • Dec. 12, 2018
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Pinterest Releases Report on the Top 100 Pin Trends for 2019
Pinterest has released a listing of the top 100 Pin Trends heading into 2019, which may help guide your Pin strategy.
By Andrew Hutchinson • Dec. 12, 2018
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Snapchat Launches 'Solutions in a Snap' Ad Overview Series
Snapchat has launched a new video series to help educate advertisers on the range of ad options it has available, and how to use them to best effect.
By Andrew Hutchinson • Dec. 11, 2018
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2019 Visual Trends to be Aware of [Infographic]
As you go about planning your 2019 approach, it's worth taking note of the latest visual and design trends to help ensure your efforts stand out.
By Irfan Ahmad • Dec. 10, 2018
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How to Leverage the Value of Other People's Facebook Groups
There are many articles about creating Facebook Groups for your business - but have you considered how you can leverage other people’s groups?
By Aaron Agius • Dec. 08, 2018
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5 Simple Strategies To Repurpose Your Blog Content [Infographic]
Repurposing your content can help ensure you get the maximum value out of your efforts - here are some tips in how you can re-use your best posts in different ways.
By Melanie Tamble • Dec. 07, 2018
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From Zero-Idea to a Hero Article in 6 Steps
Blogging is tough - coming up with unique content as well as marketing it can be quite overwhelming. Here's your minimal, yet actionable blogging tutorial, guiding through the process of creating and marketing a blog post, from start to finish.
By Ann Smarty • Dec. 07, 2018
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How to Measure the ROI of Your Content Marketing Strategy [Infographic]
What's the actual ROI of content marketing? This infographic outlines the various benefits in quantifiable terms.
By Mark Walker-Ford • Dec. 07, 2018
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5 Tools for Social Media Content Inspiration
Finding content to share on social media can be challenging. These five tools will help to provide inspiration and ideas for social media managers and content creators.
By Justin Kerby • Dec. 07, 2018
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Twitter Shares the Most Tweeted Topics and Celebrities of 2018
Twitter has released its annual round-up of the most tweeted about topics, celebrities, politicians and more.
By Andrew Hutchinson • Dec. 06, 2018
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How to Create Kickass Interactive Content [Infographic]
Interactive content can help boost engagement, which is key to maximizing reach. Here are some tips to help in your efforts.
By Andrew Hutchinson • Dec. 06, 2018
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PodcastHow to Get Started with Artificial Intelligence in Content Marketing
In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Paul Roetzer, the CEO of PR 20/20 and the author of “The Marketing Performance Blueprint”.
By Bernie Borges • Dec. 04, 2018
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8 Infographic Best Practices for a More Effective Content Marketing Strategy [Infographic]
Infographics can be a great way to boost brand awareness and communicate complex information. Here are some tips on how to make the most of the option.
By Mark Walker-Ford • Dec. 03, 2018
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How Digital Has Transformed the Creative Landscape [Infographic]
Digital platforms have changed the way we interact, the way we communicate - and subsequently, the way businesses can reach us.
By Andrew Hutchinson • Nov. 30, 2018
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A Small Business Guide to YouTube Marketing [Infographic]
Is YouTube part of your digital marketing plan for 2019? Given the popularity of video content, it likely should be - here's a guide to some of the key elements of YouTube marketing.
By Andrew Hutchinson • Nov. 30, 2018
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Twitter Releases Major Events Calendar for December to Help with Strategic Planning
Twitter has released its latest major events calendar, covering all the key dates to keep in mind for December 2018.
By Andrew Hutchinson • Nov. 29, 2018
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The Biggest Graphic Design Trends of 2019 [Infographic]
Looking to stay on trend with your content and creative elements? Check out this listing of design trends set to dominate in 2019.
By Irfan Ahmad • Nov. 28, 2018
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PodcastThe Influential Role of Content in Sales Enablement
In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Tamara Schenk from CSO Insights.
By Bernie Borges • Nov. 27, 2018
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Carving Up the Content Turkey [Infographic]
LinkedIn has provided a new infographic which outlines a range of ways in which you can re-purpose your content to maximize the value of your efforts.
By Andrew Hutchinson • Nov. 27, 2018
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Facebook Highlights Rising Topics of Conversation in its Latest 'Topics to Watch' Report
Facebook has released the latest version of its ‘Topics to Watch’ report, which highlights the key topics seeing significant increases in mention volume.
By Andrew Hutchinson • Nov. 27, 2018
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How to Use Snapchat for Business in 2019 [Infographic]
Are you considering adding Snapchat into your 2019 social media marketing strategy? Check out this listing of key stats and platform notes.
By Irfan Ahmad • Nov. 27, 2018
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7 Pinterest Marketing Mistakes You Should Avoid [Infographic]
Looking to get more out of Pinterest for your business? Avoid these common mistakes.
By Mark Walker-Ford • Nov. 27, 2018
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Google Launches New Social Post Options to Promote Business Reviews and Offers
Google has released a new set of templates to help businesses showcase customer reviews and promotions on social.
By Andrew Hutchinson • Nov. 21, 2018
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The Past, Present and Future of SEO - Journey Over the Past 27 Years [Infographic]
SEO has changed a lot in the past 27 years. This infographic looks at how the process has evolved over time, helping to inform your own strategic search approach.
By Nancy Kapoor • Nov. 21, 2018
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Facebook Rolls Out News Feed Algorithm Update to Disincentivize Controversial Content
Facebook CEO Mark Zuckerberg has announced a new News Feed Algorithm update aimed at disincentivizing sensationalist content.
By Andrew Hutchinson • Nov. 16, 2018