Content Marketing
-
How to Win Online Marketing with Memes [Infographic]
You need to tread carefully, but you can use trending memes to boost your marketing efforts. Check out this infographic.
By Andrew Hutchinson • Sept. 23, 2018
-
SMT InfluencerMarketing Funnels and Customer Journey Maps: Two Buzz Terms You Need to Know [Infographic]
Marketing funnels and customer journey maps are hot topics - here's an overview to help you understand the two.
By AJ Ghergich • Sept. 23, 2018
-
Instagram Adds GIFs in DMs, Video Tagging and is Testing a Range of Other Features
Instagram continues to add and test new features, providing new interactive and engaging options within the app.
By Andrew Hutchinson • Sept. 21, 2018
-
Facebook Highlights Rising Topics of Conversation in its Latest 'Topics to Watch' Report
Facebook has launched the latest version of its' Topics to Watch' report, which highlights emerging conversation trends from across The Social Network.
By Andrew Hutchinson • Sept. 21, 2018
-
SMT InfluencerHow to Use Storytelling to Boost Your Digital Marketing Efforts [Infographic]
Storytelling can be an effective way to engage your audience - here some tips on the why and how of storytelling in marketing content.
By AJ Ghergich • Sept. 20, 2018
-
How Content Can Save Your Company Money
Effective content can provide SEO and engagement benefits - but did you know that it can actually save your business money too? Here's how.
By Laura Crimmons • Sept. 20, 2018
-
Mastering the Art of Repurposing Content
Planning, creating and maintaining top-notch content is time-consuming. Learn how to master the art of repurposing content so you can extract more value from your work.
By Amy Wright • Sept. 19, 2018
-
Pinterest Opens API Access to Better Facilitate Influencer Marketing on the Platform
Pinterest is expanding access to its content marketing API in order to better facilitate effective influencer marketing on the platform.
By Andrew Hutchinson • Sept. 19, 2018
-
Shopify Rolls Out New Tools to Facilitate AR-Based Shopping for Small Businesses
Shopify is rolling out new tools which will enable all businesses to create realistic 3D models of their products to facilitate AR shopping.
By Andrew Hutchinson • Sept. 19, 2018
-
The Case for B2B Marketing on LinkedIn [Infographic]
LinkedIn has long been recognized as the key platform for B2B marketing, with 575 million professionals signed up. This infographic underlines that case.
By Andrew Hutchinson • Sept. 19, 2018
-
15 Reasons Your Business Needs Online Reviews [Infographic]
With more ways than ever for consumers to share their opinion, reviews are now a crucial consideration for your marketing strategy.
By Mark Walker-Ford • Sept. 17, 2018
-
5 Creative Tips for Instagram Stories (from Facebook's Creative Shop Team)
Facebook's Creative Shop team has provided some lessons on some of the creative options available to users within Instagram Stories.
By Andrew Hutchinson • Sept. 15, 2018
-
How Much Copy Should You Write on Your Homepage? [Infographic]
How much copy should you include on your homepage to maximize performance, but avoid overwhelming visitors? Check out this infographic.
By Mark Walker-Ford • Sept. 14, 2018
-
YouTube Adds Vertical Video Ad Options, Moving with Usage Trends
YouTube is rolling out a new vertical video ad format, aligning with user behaviors.
By Andrew Hutchinson • Sept. 14, 2018
-
7 Effective Content Marketing Ideas for Your eCommerce Business
Looking to boost your eCommerce efforts? Check out these notes on how you can use content to increase eCommerce performance.
By Nidhi Dave • Sept. 13, 2018
-
10 Types of Visual Content You Should Consider for Your Marketing Strategy [Infographic]
You need visuals to make your content stand out in busy social feeds - but which visuals should you be focusing on? Check out this graphic.
By Mark Walker-Ford • Sept. 12, 2018
-
Facebook Provides New, Creative Ad Tools Ahead of the Upcoming Holiday Period
Facebook's adding some new ad tools for the holiday period, with themed templates and simplified video creation options.
By Andrew Hutchinson • Sept. 12, 2018
-
A Guide for SEO for Your YouTube Videos [Infographic]
If you're looking to maximize your use of YouTube, you need to take YouTube-specific SEO into account.
By Irfan Ahmad • Sept. 10, 2018
-
8 Ways to Repurpose Your Blog Posts into Awesome New Content [Infographic]
Ensure you maximize the time and effort you put into your content with these repurposing tips.
By Mark Walker-Ford • Sept. 07, 2018
-
Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]
Snapchat has released its latest update of trending topics among its users, highlighting key topics of interest to help plan your marketing strategies.
By Andrew Hutchinson • Sept. 06, 2018
-
5 of the Best Social Media Management Tools to Help Streamline Your Efforts
Here is a list of five social media management tools that can help improve your social marketing efforts.
By Mitt Ray • Sept. 06, 2018
-
How to Improve the Performance of Your B2B Content Marketing Strategy
Looking to improve the performance of your B2B marketing campaign? Here are some tips.
By Albizu Garcia • Sept. 06, 2018
-
4 Ways to Make Best Use of Cover Images on Your Social Media Profiles
The cover images on your social profiles are prime real estate, which you should use to optimal advantage.
By Tabitha Jean Naylor • Sept. 05, 2018
-
8 User Experience Tips to Improve Your Landing Page Conversion Rate [Infographic]
Make sure your landing pages are optimized for conversion with these tips.
By Mark Walker-Ford • Sept. 04, 2018
-
How to Use Social Media to Improve Your SEO and Rank Higher on Google [Infographic]
How can social media platforms improve your SEO efforts? Check out this infographic.
By Mark Walker-Ford • Sept. 02, 2018