Are you utilizing the full functionality of your LinkedIn business page?
There's a heap of different functions, and most business' aren't using them all - for example, are you using Showcase pages? Are you tapping into your page analytics to see which topics are resonating most with your target audience?
As a reminder of the key fundamentals, and the latest additions to be aware of, LinkedIn has put together this infographic, which outlines all the key elements you need to be aware of for your LinkedIn business page. The infographic is part of LinkedIn's Pages Toolkit, which includes a heap of helpful guides for those looking to improve their company presence on the platform.