It is easy to decide to follow people on Twitter but getting people to follow you can be a bit more challenging. There are several things that you can do that will get people interested in following you.
- Use hashtags appropriately: Hashtags are like keywords that you can add to your Twitter messages (tweets) if the keywords that you want are not already included in your tweet. You should be cognizant of how to use and add hashtags correctly. That way, people who are searching for you on Twitter will find you easily.
- Use a good photograph: A high-quality profile is extraordinarily important (all of your details must be filled in) and a good-quality photo is a critical part of the profile. When people can see your face, it allows them to relate to you on a human level. That lays the foundation of your relationship with them.
- Tweet something valuable: Whenever you offer content of any kind online, it should be content that is valuable and useful to other people. It should, in some way, solve their problems. If you come across an article that you feel might be of value to other people, share it (retweet it). Perhaps there is an event that is coming up that you think other people might want to be a part of. Share the information. Maybe attending the event will give you an opportunity to meet your online followers in person.
- Pick a great Twitter handle: Whichever Twitter handle you choose, it will never change. Your handle should be one that says something about you as a person and abut what you like to tweet about. You might want to choose a handle that is connected to your niche or some other area of interest that you have. It should also be memorable to other people.
- Retweet someone else's tweets: Retweeting demonstrates to the other person that you find their tweets valuable and helpful (not to mention useful). Sharing other people's tweets allows that person and you to acquire a greater number of followers. The resources at your fingertips through Twitter are limitless.
- Make your tweets count: Even though Twitter limits your tweets to 140 characters at most, you can still make your messages interesting and thought provoking. Your tweets should be clear, concise, and compelling.
- Tweet as often as you can: You can tweet whenever you want to. However, it is also important to remember to tweet when you feel that it is worthwhile, not just for the sake of tweeting. If you have a strong opinion about something, you should tweet about it. Give other people the benefit of the discussion and allow them to get involved. You never know what might come out of it.
- Return the favor: Follow people if you are interested in following them. Never just follow them for no reason. On the other hand, you shouldn't say no to almost everyone. You don't want other people to perceive you as being an elitist. Twitter is an extremely important social media tool for your business. Make sure that you use it correctly and build good, solid relationships through it.
- Avoid overkill: Your tweets should be valuable. Nobody is interested in what you are planning to eat for dinner or where you went shopping yesterday. Keep it professional and worth reading.
- Be sincere: You should make your tweets as unique and interesting as possible. If you want to build relationships with people online, you need to reveal some of yourself to them. If you touch them on a human level, they will want to interact with you. The more sincere your relationships are, the greater chance you will have of eventually doing business with those people.
- Offer an incentive: If you offer your Twitter followers an incentive to interact with you online, they will regard you and your business with interest and the relationship will build. People love to get what they think is something for nothing. In actuality, you are both benefiting.
If you follow the tips that have been discussed here, you will get people to be interested in following you. They will be interested in what you are offering and your will build meaningful, long-lasting, and mutually beneficial relationships.