If you are in the least bit interested in how company marketers are applying social media, then go no further than Peter Kim's post titled A List of Social Media Marketing Examples.
The count on 9/3/08 included 134 different brands.
As of 9/4/08, the number has increased to 162 unique brands.
This is hugely exciting and inspiring, too. It means that more companies are finding ways to take part in social media to connect with their constituents. More companies are experimenting and coming up with social media marketing solutions that make sense for them.
Pete started the list based on examples included in several resources. Like Jeremiah Owyang's A Chronology of Brands that Got Punk'd by Social Media, Mashable's 35+ Examples of Corporate Social Media in Action, Forrester's Groundswell Awards, 2007 and 2008, Mack Collier's Company Blog Checkup Series and the Social Brand Index - Twitter.
The rest comes from feedback from readers.
Wear-Dated's The Carpetology Blog made it to the list because of My Forrester Groundswell Awards Submission. We're also involved in Online video: YouTube channel, Photosharing: Flickr group pool, and Social networks: Friends of Wear-Dated and Wear-Dated carpet Facebook fan pages.
The learning available through this post is unbelievable. I guarantee you'll be surprised at the companies listed, amazed at their social media marketing programs, and inspired to try something on your own.
So, what are you waiting for?
Go on over there. Read Pete's post. Bookmark it. And, if another company comes to mind, go ahead and leave a comment. The more complete this list becomes, the more we all benefit.
Thank you, Peter!
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Flooring The Consumer
A marketing blog about improving the consumer experience, particularly in flooring. To get there, it is critical to understand who that consumer is, what matters to him/her in a retail experience, and where to look for inspiration. And, by the way, more often than not, this consumer is a woman!