Everyone is familiar with Google, but are you familiar with Google Alerts? If you're not, you're missing out on a really easy way to have customer engagement and selling opportunities delivered right to your e-mail or RSS reader.
What is Google Alerts?
Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.
Here is how to easily set a Google Alert up for your accounts or prospective accounts.
1.) Go to the Google Alerts web page.
2.) Go to the create a Google Alert box at the right of the web page & enter the account name you want, select comprehensive, and delivered to feed. If you prefer to have the Google Alert delivered by e-mail I would select once a day, or once a week for delivery. Otherwise, your inbox will get bombarded with e-mails all day.
3.) Now Google will automatically deliver news stories, blog posts and other potentially relevant useful pieces of information about your customer directly to you. You can use this information to stay up to date and aware of potential selling opportunities.
Now go set up some Google Alerts and let the power of the web help you to sell more!
And make sure to subscribe to the New Sales Economy blog for all the latest Sales 2.0 & Social Media tips to help you connect, create more opportunities and increase your business. You can also connect with me on Twitter @ChadALevitt.
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