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copywriting

March 23, 2017
Your website's “About Page” will be one of the most highly visited elements, and as such, it needs to stand out.
5 Keys to Creating an Effective About Page | Social Media Today
March 01, 2017
The effectiveness of your content is not simply about what you say, but how you say it.
12 Word Power Pointers for Writing Marketing Content | Social Media Today
December 08, 2016
What's the difference between a content writer and a copywriter? Barry Feldman explains in this post.
Copywriter vs. Content Writer: Skills, Writing Fees and Expectations | Social Media Today
December 02, 2016
Writing short copy is hard, maybe even harder than longer pieces.
Writing Short Copy is Hard — Here’s How to Get It Right
May 17, 2016
What does the path to better organic SEO look like? Contributor Jeff Rum explores the search engine landscape in this post.
April 16, 2016
There’s little you’ll do in marketing that’s more important than your website . It’s crucial that your website copy be clear, concise, memorable, and engaging.
How to Write Your Own Website Copy (But Please Don't) | Social Media Today
April 14, 2016
Do you suffer from content cringe? Imposter syndrome? Any other range of reasons/excuses as to why you can't create content? Here are some tips to get you going.
March 21, 2016
What is the essential ingredient of great copywriting? Barry Feldman put this question to 27 of the industry's best - here are their responses.
 27 Experts Riff On the Essential Ingredient of Great Copywriting | Social Media Today
February 15, 2016
Barry Feldman shares with you on-the-ground copywriting lessons.
November 30, 2015
As a rule, copywriters write for money. You won’t find many hobbyists. Bring a person’s livelihood into a thing—like writing—and people tend to get smart fast. So, following that logic—if you want to learn how to write smart, talk to a copywriter.

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