Facebook to Focus on Serving Young Adults in New Push

Facebook says that it will make young users its central focus moving forward, which could spark key shifts in your Facebook marketing strategies.

By Andrew Hutchinson • Oct. 26, 2021

Finding Answers to The Problems Identified in the Latest Facebook Leaks Will be a Complex Process

The latest insights into Facebook's internal research underline a range of problems, but provide few answers.

By Andrew Hutchinson • Oct. 26, 2021

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Facebook to Face Heavy Fines for Allowing Young Users to Sign-Up to its Platforms Under Proposed Australian Law

Proposed regulations in Australia could see Facebook face major financial penalties if it fails to stop young users signing up to its apps.

By Andrew Hutchinson • Oct. 25, 2021

Facebook Posts Steady Results in Q3, with More Users and Stable Revenue, Despite ATT Impacts

Amid a storm of new controversy, Facebook has published its Q3 report, showing steady increases in both users and revenue.

By Andrew Hutchinson • Oct. 25, 2021

Facebook Launches New Info Sessions for Female Business Leaders

The new video sessions, released for Women’s Small Business Month, provide tips and notes to help female entreprenuers.

By Andrew Hutchinson • Oct. 25, 2021

New Internal Insights Underline Facebook's Impacts on Societal Shifts, and its Struggles to Manage Such

A new leak of internal research reports from Facebook sparks more questions about the company's impact and process.

By Andrew Hutchinson • Oct. 25, 2021

Facebook Updates its Rights Protection Tools to Help Brands Detect Violations of IP Across its Apps

The update will better enable brands to automatically track potential IP violations across Facebook and Instagram.

By Andrew Hutchinson • Oct. 22, 2021

Facebook Announces New Tools for SMBs, Including Video Calls and Expanded Appointment Bookings

The new tools will provide more capacity for SMBs to maximize their opportunities heading into the holiday season.

By Andrew Hutchinson • Oct. 21, 2021

Facebook Adds Group Effects for Messenger, Providing New Engagement Options

Group effects provide another engagement opportunity within Messenger video chats.

By Andrew Hutchinson • Oct. 21, 2021

Facebook Outlines Coming Ad Measurement and Targeting Changes to Offset ATT Impacts

Facebook continues to add new options to help advertisers maximize ad performance, in-line with Apple's data privacy changes.

By Andrew Hutchinson • Oct. 20, 2021

Facebook Will Reportedly Reveal a Metaverse-Inspired Corporate Name Change Next Week

A new name for Facebook? That's what's reportedly on the cards as it looks towards the next big shift. 

By Andrew Hutchinson • Oct. 20, 2021

Facebook Adds New Penalties for Group Members Who Repeatedly Violate Platform Rules

The updated rules will institute more limits on users who regularly push the limits of platform rules with their posts.

By Andrew Hutchinson • Oct. 20, 2021

Facebook Adds New Features to Messenger for Halloween, New Prompts to Promote Word Effects

The new, interactive options could provide another talking point for your Messenger chats.

By Andrew Hutchinson • Oct. 20, 2021

Facebook Takes the Next Steps with its Novi Cryptocurrency Project

Facebook continues to push ahead with its cryptocurrency project, which could still yield significant results.

By Andrew Hutchinson • Oct. 19, 2021

Facebook Adds new 'Quick Access' Links for Your Most Viewed Pages and Profiles

The new option will make it a little easier to get to those Facebook Pages and profiles that you regularly check in on.

By Andrew Hutchinson • Oct. 18, 2021

26 Predictions for Social Media Marketing in 2022

What's coming next for social media marketing? Here are some of the key trends that we see taking shape.

By Andrew Hutchinson • Oct. 18, 2021

Facebook Plans to Hire 10,000 New Staff to Work on the Metaverse

Facebook's basing its Metaverse team in Europe, which could be a measure to help it improve relations with EU regulators.

By Andrew Hutchinson • Oct. 18, 2021

Facebook Shares Halloween Trends and Tips from Facebook Marketplace [Infographic]

What's trending for Halloween this year? Here's a look at what's selling on Facebook Marketplace.

By Andrew Hutchinson • Oct. 17, 2021

Facebook Shares New Insights into Fan Engagement Around the T20 Cricket World Cup

The guide provides an overview of Facebook engagement among Indian cricket fans, highlighting potential opportunities around the event.

By Andrew Hutchinson • Oct. 15, 2021

Facebook Announces Marketing Insights Sessions for Advertising Week

Facebook will host seven sessions at Advertising Week, covering a range of key online marketing trends.

By Andrew Hutchinson • Oct. 15, 2021

Facebook Shares Insights into Halloween Shopping Trends on Facebook Marketplace [Infographic]

Some interesting insights into emerging trends on Facebook Marketplace, which could help to guide your Halloween marketing approach. 

By Andrew Hutchinson • Oct. 14, 2021

Facebook Adds New Shipping Options to Marketplace Facilitating More eCommerce Activity

Shipping will enable Marketplace sellers to reach a wider audience, which could also help to fuel Facebook's broader eCommerce ambitions.

By Andrew Hutchinson • Oct. 14, 2021

WhatsApp Adds Another Layer of Security to Encrypted Chat Back-Ups

The move is another step in providing more security for WhatsApp chats - but is that, ultimately, a good thing?

By Andrew Hutchinson • Oct. 14, 2021

Facebook Launches New Video Ad Series Calling for Improved Regulations for Social Media

The new videos aim to provide another perspective on Facebook's efforts to improve its platform.

By Andrew Hutchinson • Oct. 14, 2021

Facebook Develops New AI That Can Predict Future Process Steps, and Help Guide Activity

The new process could have a wide range of applications, boosting Facebook's broader push into smart tech.

By Andrew Hutchinson • Oct. 13, 2021