2018 Reflections: Our 10 Favorite Articles of 2018

Looking to get a head start on coming social media marketing shifts? Check out our favorite posts from the last year in this summary.

By Phoebe Bain • Dec. 28, 2018

Instagram Adds New Music Sharing Option, Question Stickers to Live

Instagram has added a new way to share music with friends, and a new option to interact within Live broadcasts.

By Andrew Hutchinson • Dec. 19, 2018

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram's Year in Review [Infographic]

Instagram has released its listing of top trends for 2018, highlighting the most popular GIFs, filters and communities for the year.

By Andrew Hutchinson • Dec. 14, 2018

Instagram Adds New 'Countdown' Sticker to Instagram Stories

Instagram has added a new 'Countdown' sticker, which enables users to sign-up for a notification when the countdown is complete.

By Andrew Hutchinson • Dec. 13, 2018

Instagram's Testing New Account Features Specifically Aimed at Influential Users

Instagram is reportedly testing a range of new features for high-profile users, helping to increase appeal with influencers.

By Andrew Hutchinson • Dec. 12, 2018

Track the Right Statistics to Improve Your Instagram Growth

Improving audience growth organically on Instagram is becoming easier and more effective.

Dec. 11, 2018

Instagram Launches Voice Messaging in Direct

Instagram is rolling out voice messages in Direct, providing another way for users to keep in touch.

By Andrew Hutchinson • Dec. 11, 2018

Instagram's Testing Side-Scrolling Feed View, Similar to Stories

Instagram is testing out a new way to view posts, with side-scrolling cards, similar to the Stories format.

By Andrew Hutchinson • Dec. 5, 2018

Instagram's Added a New Option to Share Stories with Chosen Friends Only

Instagram has added a new option that will enable users to restrict the audience for their Instagram Stories content.

By Andrew Hutchinson • Dec. 1, 2018

A Beginners Guide to Instagram Marketing for Small Businesses [Infographic]

Looking to add Instagram into your digital marketing mix in 2019? Check out these stats and tips.

By Mark Walker-Ford • Nov. 30, 2018

Instagram Adds Automatic Image Descriptions to Assist Visually Impaired Users

Instagram is adding new automatic image descriptions which can identify objects in photos for visually impaired users, as well as manually entered alt-text descriptions. 

By Andrew Hutchinson • Nov. 29, 2018

New Study Looks at Latest Instagram Best Practices, Including Hashtag Use and Caption Length

Quintly's latest Instagram study looks at how to generate the most engagement, including tips on the number of hashtags to include and caption length.

By Andrew Hutchinson • Nov. 28, 2018

Instagram Flags Coming Profile Changes, for Both Regular and Business Users

Instagram has announced that it's testing a range of new profile formats and options, both for regular users and businesses.

By Andrew Hutchinson • Nov. 21, 2018

3 Outdated Influencer Marketing Practices to Leave in 2018

With influencer marketing on the rise, here are three common influencer strategies that its time to dump from your approach.

By Aaron Brooks • Nov. 21, 2018

Instagram Launches New Crackdown on Fake Followers Gained via Third Party Apps

Instagram has announced a new crackdown on users who purchase followers and likes via third-party apps.

By Andrew Hutchinson • Nov. 20, 2018

Facebook's Working on a Range of New Features for Instagram, Messenger and Facebook Watch

Facebook's working on a range of new tweaks and updates across its family of apps.

By Andrew Hutchinson • Nov. 16, 2018

Instagram Rolls Out More On-Platform Shopping Options for the Holidays

Moving with user trends, Instagram is looking to capitalize on its eCommerce potential with some new on-platform shopping tools.

By Andrew Hutchinson • Nov. 16, 2018

A Small Business Guide to Advertising on Instagram [Infographic]

Are you looking to add Instagram ads into your social media marketing mix in 2019? Check out this infographic.

By Andrew Hutchinson • Nov. 16, 2018

Instagram's New Usage Dashboard is Now Being Rolled Out

Months after announcing it, Instagram is now finally rolling out its usage insights dashboard to users.

By Andrew Hutchinson • Nov. 16, 2018

6 essential ways to boost your Instagram growth

Develop your community and gain visibility on Instagram through quality content, audience interaction and more.

Nov. 15, 2018

New Report Highlights Key Instagram Stories Tips, Based on Analysis of 15k Stories

Social analytics company Delmondo has teamed up with Buffer to put together the biggest report on Instagram Stories performance to date.

By Andrew Hutchinson • Nov. 13, 2018

Q3 2018 Social Media Benchmarks for the Automotive, Beauty, Fashion and Food Industries [Infographic]

This is a recent study of 100k Instagram and Facebook posts from a sample of brands in the automotive, beauty, fashion and food industries.

By Adina Jipa • Nov. 6, 2018

Instagram Cashes in on Promote for Stories & Fresh Analytics

New offerings signal that the platform's co-founders' recent exit hasn't slowed down innovation.

By Emma Wiltshire , Robert Williams • Nov. 6, 2018

Comic Dive: Instagram Turns Heads

As Snapchat continues to lose users, fickle digital natives are moving to a familiar platform instead.

By John Hazard and Lisa Burdige • Nov. 6, 2018

AB InBev cozies up to craft brewers in IGTV push

The brewing giant aims to demonstrate how it helps smaller beer makers amid declining sales.

By Emma Wiltshire , Robert Williams • Nov. 5, 2018