Instagram Cashes in on Promote for Stories & Fresh Analytics

New offerings signal that the platform's co-founders' recent exit hasn't slowed down innovation.

By Emma Wiltshire , Robert Williams • Nov. 6, 2018

Comic Dive: Instagram Turns Heads

As Snapchat continues to lose users, fickle digital natives are moving to a familiar platform instead.

By John Hazard and Lisa Burdige • Nov. 6, 2018

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

AB InBev cozies up to craft brewers in IGTV push

The brewing giant aims to demonstrate how it helps smaller beer makers amid declining sales.

By Emma Wiltshire , Robert Williams • Nov. 5, 2018

Instagram and Snapchat Look to Boost Voter Participation with New Tools

Both Instagram and Snapchat are looking to boost voter participation in the US midterms with new stickers and prompts.

By Andrew Hutchinson • Nov. 3, 2018

Facebook Updates Pixel Data Sharing Process, Announces Advanced Instagram Analytics Beta

Facebook has announced two analytics updates, both designed to provide more transparency into how your online efforts impact offline results.

By Andrew Hutchinson • Nov. 2, 2018

Instagram Rolls Out New Option to Share IGTV Content in Stories, Begins Testing 'Promoted Stories'

Instagram is adding a new way to share IGTV content, and is testing a new option to promote your Instagram Stories.

By Andrew Hutchinson • Nov. 2, 2018

5 Ways to Use the Instagram Nametag Tool to Gain More Followers for Your Brand or Business

Instagram recently launched its 'Nametag' tool, which simplifies the process of following another user to scanning a photo. But can this tool help you expand your audience? 

By Dhariana Lozano • Oct. 31, 2018

2018's Most Important Instagram Updates - and How to Make Best Use of Them

Instagram has maintained a steady stream of updates and improvements throughout the year. Here's a summary of the key updates marketers should take note of. 

By Aaron Brooks • Oct. 25, 2018

Instagram, Snapchat Continue to Lead in Teen Usage, While Facebook Continues to Decline

Snapchat and Instagram remain the most popular apps among teens by a significant margin, as highlighted in this new report.

By Andrew Hutchinson • Oct. 24, 2018

Instagram Expands Group Video Chat Option to Six Participants at a Time

Instagram is expanding the capacity of its group video chat option, enabling more people to participate at once.

By Andrew Hutchinson • Oct. 23, 2018

Expert Insights into How to Get Started with Instagram Marketing

Instagram offers organizations a great opportunity to tell visual stories and reach people on what feels like a less-crowded platform - here are some expert insights to help boost your Instagram efforts.

By Jeff Rum • Oct. 23, 2018

7 Unexpected Ways Instagram Has Changed the World

The growth of Instagram has sparked a range of changes in how we discover things, how we see things, and even how we act. 

By Aaron Brooks • Oct. 7, 2018

Instagram Rolls Out Scannable Nametags to All Users, Adds 'School Communities'

Instagram is rolling out its nametag codes for profiles, while also adding new student-focused connection tools.   

By Andrew Hutchinson • Oct. 5, 2018