3 Steps to Construct a Lucrative Social Media Strategy for Your Business [Infographic]

Looking for ways to maximize your social media marketing efforts in order to generate more leads? Check out this graphic.

By Mark Walker-Ford • July 2, 2019

Twitter Releases Major Events Calendar for July to Assist with Strategic Planning

Twitter has released its latest monthly events calendar, highlighting all the key dates of note in July.

By Andrew Hutchinson • July 2, 2019

The Journey of a Social Media Marketer: Q&A with Lizzy Duffy of Sparkloft Media

Lizzy Duffy, a social media marketing expert with Sparkloft Media, shares some of her insights into rolling with the industry trends, and maximizing performance.

By Phoebe Bain • July 2, 2019

Back to Basics: How to Edit Social Media Posts After They've Been Published

Are you aware of your various post editing options on social media? Here's an overview to help.

By Dhariana Lozano • June 30, 2019

7 Powerful Website Optimisation Strategies to Rapidly Grow Your Business [Infographic]

Looking for new ways to stimulate growth, and maximize your digital marketing efforts? Check out these tips. 

By Mark Walker-Ford • June 30, 2019

How to Use Live Video to Build Your Business [Infographic]

Have you considered the potential benefits of live-streaming for your business? Take a look at this infographic.

By Irfan Ahmad • June 29, 2019

Social Media Marketing Inspiration: Brands to Watch on LinkedIn

Looking for inspiration for your LinkedIn company page? Here are some examples of brand getting the platform right.

By Phoebe Bain • June 28, 2019

4 Reasons Why Small Businesses Should Use Facebook Messenger Chatbots

Chatbots offer new opportunities to help maintain connection with your audience, and boost sales. here are some tips and examples to consider.

By Tabitha Jean Naylor • June 28, 2019

8 Tips on How to Create Effective Instagram Stories and Stories Ads

Instagram Stories are the key social media marketing trend of the moment. If you're looking to up your brand's Stories game, check out these tips. 

By Thibaud Clement • June 28, 2019

How to Pick the Right Social Media Management Tools for Your Needs

The right tools can help you maximize your social media marketing efforts - but with so many to choose from, finding the right ones can be difficult. Here are some tips and recommendations.

By Lilach Bullock • June 28, 2019

The State of Instagram Marketing 2019 - Part 4: Instagram Analytics

We recently surveyed more than 800 marketers to get more insights into how they're using, and looking to use, Instagram. Here are their thoughts on Instagram's analytics options.

By Andrew Hutchinson • June 27, 2019

Facebook Adds 'Top Fans' Targeting Option for Organic Page Posts

Facebook has added a new option to enable Pages to target their organic posts to top Page fans only.

By Andrew Hutchinson • June 27, 2019

LinkedIn Adds New Custom CTA Buttons for Pages, Helping to Direct Visitor Actions

LinkedIn has announced a new custom CTA option for company pages, which could provide a new, helpful way to direct visitor traffic.

By Andrew Hutchinson • June 27, 2019

Instagram is Rolling Out New Ad Units in its Explore Tab

Instagram is adding ads to its Explore feed, providing businesses with another way to reach their Instagram audience.

By Andrew Hutchinson • June 27, 2019

The Top B2B Influencer Marketing Trends for 2020 [Infographic]

Influencer marketing is not confined to the realm of B2C brands, B2B influencers are also having a major impact. Take a look at this infographic listing of major B2B influencer trends.

By Lee Odden • June 27, 2019

LinkedIn Has Outlined its Recent Algorithm Updates, Which Focus on Broadening Engagement

In two new blog posts, LinkedIn has outlined various changes to its algorithm, which have resulted in a significant increase in on-platform engagement.

By Andrew Hutchinson • June 26, 2019

10 Common Instagram Marketing Mistakes Which Could be Limiting Your Results [Infographic]

If you want to get the most out of Instagram, you need to avoid these common missteps. 

By Mark Walker-Ford • June 26, 2019

The State of Instagram Marketing 2019 - Part 3: Future Marketing Opportunities on Instagram

We recently surveyed over 800 marketers to get their insights into how they're currently using Instagram. In this post, we look at what they had to say about future opportunities on the platform.

By Andrew Hutchinson • June 26, 2019

New Report Looks at Best Times to Post on the Major Social Platforms in 2019

Sprout Social has updated its best times to post on social media overview, highlighting the most engaging times for 2019.

By Andrew Hutchinson • June 25, 2019

How to Stand Out with Instagram Stories [Infographic]

With more than 500 people now using Instagram Stories everyday, Animoto took a look at some of the key usage trends to provide tips to help marketers leverage the option.

By Jess Rozario-Ospino • June 25, 2019

8 Marketing Trends and Strategies You Can't Afford to Ignore in 2019 [Infographic]

Looking to tap into the latest marketing trends to help grow your business? Check out this listing of key shifts.

By Mark Walker-Ford • June 25, 2019

5 Handy Tips to Help You Generate Quality Leads on Social Media

Social media can be a powerful lead generation tool - if used the right way. Here are some key tips, and some useful tools, to help you generate quality leads on social media.

By Lilach Bullock • June 25, 2019

The State of Instagram Marketing 2019 - Part 2: Which Options Are Currently Driving Results?

We recently conducted a survey to see how marketers are currently using Instagram, and what's driving best results. Here's a summary of which elements are driving the best brand results.

By Andrew Hutchinson • June 25, 2019

The State of Instagram Marketing 2019 - Part 1: Current Use of Instagram by Marketers

We recently conducted a survey to check in on how marketers are utilizing Instagram, and what's producing results. Here's the first part of our report.

By Andrew Hutchinson • June 24, 2019

Will Facebook's Libra Currency Impact Small Business Pages?

Facebook has now announced its coming cryptocurrency Libra, which will facilitate a new form of online payment. Here's what SMBs need to know about Libra. 

By Deborah Sweeney • June 23, 2019