Social Media Updates: Page 310

  • The 5 Easiest Ways to Grow Your Instagram Following

    Growing your Instagram following can seem like a difficult task, especially because the visual social network differs from other social platforms on the market, but it doesn't have to be. This post will teach you the five easiest ways to boost your Instagram followers.

    By • May 31, 2015

  • Facebook Now Supports GIFs on Desktop and Mobile

    For years, Facebook users were forced to go without being able to post their beloved GIFs on the social network, but with a big change in the social game, Facebook now supports posts with GIFs on both desktop and mobile.

    By • May 30, 2015

  • Everyone's Talking About Snapchat - and There's Good Reason Why

    Whether you use it or not, whether you believe in it or not, everyone's heard about Snapchat. The company that famously rejected $3b from Facebook is now being valued at a whopping $16 billion. So why all the fuss about snaps?

    By • May 30, 2015

  • Is Google+ Really Dead? The Latest News on Google's Social Platform

    At Google's latest I/O conference, the search giant announced they would be separating Google Photos from Google+, a move many see as the next step in the slow dismantling of the social network. But is Google+ really dead?

    By • May 30, 2015

  • #HappyBirthdayYouTube: 10 Years of Content, 26 Video Categories, and 1 billion users

    YouTube is turning 10, and it's doing so in a very YouTube fashion: with an awesome video retrospective. The video, called "A-Z of YouTube: Celebrating 10 Years," rolls through 26 video categories and their iconic representatives that, if you've been paying any attention to the Internet, will have you feeling nostalgic for the moment you first discovered that Harlem Shake video, or how you insisted your friend watch the Star Wars kid, or when the video of the deaf woman hearing her own voice for the first time warmed even your cold, brittle heart.

    By • May 29, 2015

  • Facebook Instant Articles: A New Monetization Opportunity for Publishers?

    Facebook debuted Instant Articles this month for their current iPhone app and will soon introduce it on Android. Instant Articles allows publishers and editors to serve media rich content, including long form articles, high resolution images, interactive graphics and auto-play videos to the Facebook app that load up to 10 times faster than clicking on a link. Instant Articles will retain their original publisher's design layout including logos, fonts and cover images.

    By • May 29, 2015

  • 3 Types of #winning Instagram Contests and How to Use Them

    Like to win, hashtags, and email-gating are three types of contests brands on Instagram should consider.

    By • May 29, 2015

  • Poh the Dog and the Power of Social Media Storytelling

    In February this year, New York-based DJ Thomas Rodriguez was told his dog, Poh, had a terminal condition. Rodriguez then took Poh on a seven week journey across America so he could see as much of the world as possible before his time came to an end. Poh's journey underlines the power of social media as a storytelling platform, and the importance of understanding the true strength of the medium - connection.

    By • May 29, 2015

  • Social Media in the Era of Consolidation [INFOGRAPHIC]

    In order to ensure their sustainability, social networks must reach a critical size. One figure summarises it all: 1,44 billion, the number of active Facebook users. This figure is impressive... but still way below the real total. In fact, together, WhatsApp and Instagram have more than 900 million active users and are also brands owed by Mark Zuckerberg's firm. Therefore, the scope of the Facebook brand is wider than it appears at first sight.

    By • May 28, 2015

  • How Brands Are Using Instagram

    Do they use hashtags? Filters? What about emojis?

    By • May 28, 2015

  • 5 Incredibly Simple Yet Effective Tips to Grow Your Social Media Followers

    When 56% of Americans have profiles on social networking sites, it should be a telltale sign for businesses to set up their very own profiles on social networking sites as well. After all, the saying "where your customers are, is where you should also be" is valid on all points, right? While I can imagine all of us agreeing on that matter, there is a roadblock that most businesses encounter which prevents them from truly experiencing the benefits of having a social media profile for their businesses. And that is, their inability to grow their followers.

    By • May 28, 2015
  • SMT Expert

    Facebook Adds "Call Now" Click-to-Call Feature to Newsfeed Ads

    Local advertisers now have a new tool for converting social network users to leads and sales, thanks to Facebook's new 'Call Now' button for News Feed ads - Larry Kim investigates the new option.

    By • May 28, 2015

  • New App Reveals Facebook Location Data to Anyone You Connect with via Messenger

    A student has developed a new app that uses Facebook Messenger data to pinpoint the exact location, on a map, of anyone you connect with via Messenger. The app highlights, once again, the vast expanse of data Facebook captures and stores on users.

    By • May 28, 2015

  • On Wednesdays We Share Snaps

    I know what you're going to say: Snapchat advertising is too expensive. And I agree: it is. Because posts on the platform can get upwards of hundreds of thousands of views, it can cost as much as $500,000 for a Discover channel takeover. But that doesn't mean we smaller brands can't learn a thing or two from recent innovations.

    By • May 27, 2015

  • Why Your Business Needs an Instagram Account in 2015

    With mobile usage surpassing desktop, you have to make sure that you have a mobile strategy in place. With Instagram being a mobile-only social media platform, this post will explain why you need to have an Instagram account in 2015.

    By • May 27, 2015

  • How to Become a Pinterest Warrior [Infographic]

    How to set up and optimize your account, create a Pinterest content strategy, and master B2B.

    By • May 27, 2015

  • Why Would Twitter Consider Buying-up Flipboard?

    Reports have suggested that micro-blogging giant Twitter is looking into purchasing digital magazine app Flipboard. The deal, initially, doesn't seem like a great fit - Flipboard is a content aggregation site that co-ordinates material from across the web into a magazine-style format based on subjects or personal preference. Twitter's focus, on the other hand, is on 140-character missives which wouldn't directly translate into Flipboard's format in a direct way. So why would Twitter be considering buying up Flipboard?

    By • May 27, 2015

  • Twitter Advances Crackdown on Trolling and Abuse - The Banning of Chuck Johnson

    Earlier this year, Twitter CEO Dick Costolo lamented the platform's poor handling of bullying and trolls on the site. "We suck at dealing with abuse and trolls on the platform, and we've sucked at it for years," came Costolo's blunt assessment. Now the platform seems to be taking the next step, banning controversial blogger Chuck Johnson from the platform, a well-known troll who'd made it his mission to "tell the stories the mainstream media won't".

    By • May 27, 2015

  • Facebook Faces Legal Battles in Europe

    American social media and software companies have had notorious difficulty with European courts, which tend to value privacy and antitrust laws more highly than American courts. Think Microsoft, Intel and Google. Now Facebook is facing significant legal battles in Europe. "Move over, Google. Facebook is the latest American tech giant that Europeans love to hate," writes Mark Scott of the New York Times.

    By • May 26, 2015

  • Two Months Later: Periscope vs. Meerkat [INFOGRAPHIC]

    Meerkat and Periscope debuted on the social network scene about two months ago to much fanfare, but now that the dust has had time to settle, it's worth looking at exactly how popular these apps are. Now that the novelty has worn off, are people actually using them?

    By • May 26, 2015

  • Snapchat and Advertisers: It's Complicated

    While boomers insist that disposable is exactly that -- disposable -- Snapchat thinks it knows what the younger set wants. However, its growth as a company largely depends on its relationships with advertisers, and given the ephemeral nature of the technology, some brands have questions about how to use the app for their benefit.

    By • May 26, 2015

  • Don Draper, Socially Integrated Platform Marketing Manager

    For those not working in, or intimately familiar with the social media industry, a lot of the lingo that goes into social marketing, big data, and all the other aspects of digital commerce can be a little daunting, and more than a little silly. You may know what a Social Media Platform Specialist is, but that doesn't mean everybody does.

    By • May 26, 2015

  • The First (and Best) Social Growth Hack

    There's no substitute for putting in hard work, quality content, and well thought-out plans. But there is one social growth hack that has been around for a few thousand years or more.

    By • May 26, 2015

  • Facebook Study Reveals Psychological Motivation Behind Status Updates

    A recent study has reinforced what many already suspected - people who constantly post Facebook status updates about their relationships are insecure, while people who post about their gym sessions and healthy meals are egotistical.

    By • May 23, 2015

  • How to Add Paragraph Spacing to Your Instagram Posts' Caption Copy

      Do you ever find yourself scrolling through your Instagram feed and you suddenly come across a long photo caption that is one huge paragraph of unbroken text? Long caption copy - especially when it's not broken up - can be a major turn-off for someone who is leisurely scrolling through their Instagram feed of gorgeous images. After all, people are on Instagram to consume beautiful and/or entertaining content, not to read a story.

    By • May 23, 2015