Social Media Updates: Page 322

  • Using Social Media for Your Gift Shopping

    Social media can tell you a lot about a person. Facebook lets users share everything from the music they're listening to on Spotify to the status of their romantic relationships. LinkedIn provides cues about their careers, as well as their aspirations. Pinterest tells us what foods, places and de...

    By • Dec. 9, 2014

  • 23 Reasons Why People Spend More Time on Social Media

    From Twitter to Facebook and LinkedIn to Instagram, people are sharing their more of their lives online than ever before. Why people spent more time at social media websites than other websites is far from a mystery, however. Here are 23 reasons why people spend more time at social media when the...

    By • Dec. 9, 2014

  • World Aids Day Campaigns

    Feel No Shame, We Are All CleanYesterday, Prince Harry announced the #FeelNoShame Campaign in which he encourages people to take to social media and share their secrets in order to combat the stigma that surrounds HIV. Alright then, here goes. When I first played on a Super Nintendo all back whe...

    By • Dec. 5, 2014

  • The Changing Faces of Facebook

    This article tells us that Facebook, despite reports and dramatic claims, is not fading into the distance. It's not being drowned out by the loud noises created by Whatsapp, Instagram and Snapchat - it's just changing.But changing how?First, some statistics.It's the first social media platform to...

    By • Dec. 4, 2014

  • How to Use Twitter Search to Uncover Opportunity

    One of the best kept secrets in social media (or maybe not) is that Twitter is an invaluable search engine. Oddly enough, the truth is that every time you click a hashtag, you are using Twitter Search. Though the wealth of knowledge and exceptional opportunity that lies behind that Twitter search...

    By • Dec. 4, 2014

  • Social Media Data Not As Foolproof As Once Thought?

    Writing's On The WallSince the inception (and subsequent boom) of social media, its ability to aggregate and forecast public opinion has become greater and greater. Instead of being the also-ran to traditional polling and public surveys it once was, social media has risen through the ranks to bec...

    By • Dec. 3, 2014

  • Should You Run a Sweepstakes or a Contest?

    You're looking to grow your business, increase social engagement, and drive sales, so you stumble upon the world of sweepstakes and contests. But, what's the difference between the two? Should you run a sweepstakes or a contest? What are the use cases? Which one will help you grow your business m...

    By • Dec. 2, 2014

  • Twitter May Soon Show Your Tweets' Stats

    The Experimental Phase ContinuesTwitter are toying with a new update that will allow us to see individual tweets' statistics, straight from the tweet itself. This was foreshadowed when Twitter first began its current phase of 'experimenting' with new features. They've been hit and miss, with univ...

    By • Dec. 2, 2014

  • Make Events Interactive with Twitter and Instagram

    These days, people and companies use Twitter and Instagram to share detailed information about their events. Social networking sites also help in making events engaging and entertaining, thanks to hashtag walls. Let's take a look at some points to know more about using Twitter and Instagram hasht...

    By • Dec. 1, 2014

  • The No. 1 Facebook Post Mistake Every Brand Should Avoid

    People check Facebook to see pictures of their friends and family, laugh at the latest memes and learn about breaking news.The last thing they want-or expect-to see in their news feed is a blatant sales pitch from your brand.Posts that scream "buy me, buy me" are jarring . . . especially when you...

    By • Nov. 29, 2014

  • Twitter Will Soon Track Your App Downloads

    Never Surrender! Never Retweet!Today, Twitter announced a brand new feature that will helpfully track every single app you download to your phone and use it to bring you relevant adverts and sponsored tweets. As you can imagine, people aren't too keen on the idea.Whether this falls onto the Faceb...

    By • Nov. 28, 2014

  • 6 Powerful Methods to Supercharge your Facebook Page in 2015

    Business owners, entrepreneurs and marketers have been wondering if they should just give up Facebook altogether and move elsewhere. I've heard so many people's complaints. "Facebook doesn't work anymore." "My page has no reach." "I hate Facebook." "Nobody sees my posts." The list goes on and on....

    By • Nov. 26, 2014

  • Why You Need to Use Video Marketing Your 2015 Social Media Campaign

    Planning your 2015 social media campaign? Need to get some expert advice on the matter?Well, in case you haven't heard, social media is now increasingly turning towards video marketing. Over the last few years, online video has proven to be the most engaging and compelling form of content for soc...

    By • Nov. 26, 2014

  • YouTube Is Investing in Its Content Creators

    We all know YouTube as the video-sharing website you go to when you really want to watch a video of a cat looking guilty, or a pug trying to walk down the stairs. Well, it's a lot more than that. YouTube is also the host of a community of people who create videos, and these people have an enormou...

    By • Nov. 26, 2014

  • 5 Steps to Become a Google+ All-Star

    It is hard to believe that there are now over 1 billion users with Google+ enabled accounts that reach 359 million monthly active users. Google+ has all of the benefits of a social media network but can also make a giant impact on search engine queries on Google.There are five essential steps tha...

    By • Nov. 26, 2014

  • Supreme Court to Make Ruling on Social Media Free Speech

    Threats Or Frets?Social media, by its very nature, provides the everyman with a soapbox from which to share his views - no matter how misinformed, opinionated or ill-judged. This is not necessarily a bad thing; it's important for human beings to feel like we have a place from which to vent, and n...

    By • Nov. 25, 2014
  • SMT Expert

    Facebook: Is It Still Worth It for Businesses to Keep Their Pages?

    As I'm sure every small business owner has noticed, Facebook reach has been dwindling significantly in the past couple months. In the Facebook page update email I receive on a weekly basis, my used-to-be green numbers are now an alarming shade of red, showing that my reach is accomplishing negati...

    By • Nov. 24, 2014

  • Are Brands Wasting Money on Facebook and Twitter?

    Following announcements from Facebook that they are going to limit overly promotional posts on newsfeeds, a report from Forrester says that brands might be wasting their time and money on networks like Facebook and Twitter. Analyst Nate Elliot, says that these changes make it even less likely tha...

    By • Nov. 24, 2014

  • Facebook Organic Reach Drop May Not Affect All Pages

    Social media marketers have been talking about Facebook reach for years. This week, however, their conversation took on a bit more urgency, thanks to Friday night's Facebook announcement and a blunt blanket statement from Forrester Research that brands are wasting money by dedicating resources to...

    By • Nov. 21, 2014

  • Facebook: The Truth About Engagement

    Why Engagement Is ImportantEngagement is important as an indicator of how interesting your content is to those who see what you share in their newsfeed.While having a large percentage of those who view your content and engage with it would be nice, on average, only a small percentage of those who...

    By • Nov. 21, 2014

  • 6 Viral Video Marketing Tactics for YouTube

    YouTube is one of the best ways to reach a target audience. It's a video search engine based on keywords from users who want to find specific videos. Simply uploading a lot of video does not guarantee success, but the following tips on viral video marketing strategies can help build your followin...

    By • Nov. 20, 2014

  • Is Twitter's Messaging Enough for Wall Street?

    Twitter, my former-fave social media app, is suffering from low mojo amongst Wall Street analysts. Since its IPO one year ago (November 2013), the honeymoon is over and tough questions are becoming the norm.Twitter has had a recent spate of lackluster messaging being disseminated via tweets and b...

    By • Nov. 17, 2014

  • Facebook Messenger Reaches 500 Million Users

    You Don't Reach Half a Billion Friends Without Spamming a Few EnemiesHalf a billion people now use Facebook's standalone app, Messenger. Should we all be congratulating Facebook for their feat? Messenger seems to have done what Slingshot and Facebook's other failed apps could not.It would be quit...

    By • Nov. 17, 2014

  • Users, Activities, And Brands On Pinterest In 2014 [INFOGRAPHIC]

    "With 70 million users in the world and numerous social interactions every day, Pinterest is a social network on the move... The latest statistics about users' activities and brands' heavy mobilization prove it."Take a look at this infographic, created by Over-Graph and Christian Radmilovitch, to...

    By • Nov. 17, 2014

  • Social Media Marketing: Build Your Business on Google+ [INFOGRAPHIC]

    Are you using Google+ for marketing purposes? Do you want to learn how to grow your business on Google Plus?"The following infographic will serve as a visual guide to anyone who is not well-versed in the platform of Google Plus about how to optimally use it; outlining how to create and engage au...

    By • Nov. 16, 2014