Social Media Updates: Page 344

  • Warning: Facebook Is Now Marketing to Your Behavior

    Major Changes to Facebook's Advertising PlatformFacebook's advertising platform, Power Editor, has received an overhaul throughout the last two months. Upgrades have been made to allow brands to not only structure their portfolio more efficiently, but also reach their desired audience more effect...

    By • April 29, 2014

  • 6 Tips for Being More Effective on LinkedIn

    Everyone has their own style of networking.Some of us go to chamber luncheons and distribute business cards left and right. Others are more reserved and find online networking or less formal meet-ups more effective.When it comes to online networking, LinkedIn can be a powerful tool in your arsena...

    By • April 27, 2014

  • Will Facebook Newswire Change How Journalists Verify Breaking News?

    Facebook might be taking a stronger foothold in the breaking news world of journalism today, with their launch of FB Newswire, a news aggregator resource for journalists that collects Facebook posts deemed newsworthy in a single page stream.They are hoping it becomes a trusted source for journali...

    By • April 26, 2014

  • The Twitter War in Turkey

    Internet censorship is a growing issue in emerging nations. Most of us are fortunate enough to use the internet and social networks to express our thoughts and can vouch for freedom of expression but there are countries who are at war, for years, for freedom of speech and information. According t...

    By • April 24, 2014

  • The Marketer's Survival Kit for the Facebook Reach Decline [INFOGRAPHIC]

    It's no secret that Facebook's organic reach is on the decline. Facebook post reach is as low as 2% for large brands. What about the fans you worked so hard to attain? How will you move forward in expanding your brand's reach? Not to worry! Here is a custom made Marketer's Survival Kit infographic to help marketers optimize their digital strategy.

    By • April 23, 2014

  • Twitter's New Design Updates: Bringing in a More "Facebookish" Experience

    When speaking about microblogging and social media together, you of course have to be referring to Twitter. Over the years, Twitter has been able to act as a major platform for microblogging, while connecting people from all across the globe. It has also been a favorite among celebrities, who hav...

    By • April 22, 2014

  • Facebook's "Nearby Friends" Is More About Discovering Friends Than New People

    In 2012 serendipitous discovery of people via apps was labelled as the next big thing in the Valley. You were expected to open your phone and up pops a list of potential new best friends. You walk to them, say hello and buy a drink to let the conversations happen. That cool it was and it was supp...

    By • April 20, 2014

  • How to Lose a Follower in 7 Ways

    The other day, a close friend of the flock relayed a rather hilarious anecdote about a Twitter account they'd recently unfollowed. "Every tweet," she laughed, "was punctuated with seven to 10 exclamation marks. Every single tweet!!!!!!!!!!"While we chuckled about why anyone would want to waste 10...

    By • April 16, 2014

  • Flowchart For SMBs Using Facebook [INFOGRAPHIC]

    Studies show that Facebook drives a good portion of traffic to ecommerce sites, beating out other social media platforms such as Twitter and Pinterest. If you're not already using Facebook to engage with your customers and share updates related to your business, perhaps it is worth taking a look at. The interactive infographic below, created by Simply Business, is a flowchart that will go through all of the basic fundamentals that you need to know when it comes to Facebook.

    By • April 15, 2014

  • 3 Reasons LinkedIn Endorsements Suck

    Last summer I was lucky enough to be in San Francisco with my family celebrating my brother-in-law Michael's wedding. It was perfect. We spent the weekend on the Russian River with friends and family. Lovely. When the wedding was over, my family spent a few more wonderful days exploring San Franc...

    By • April 13, 2014

  • How to Become a Google Plus Wizard [INFOGRAPHIC]

    In a recent study conducted by Forrester, it was discovered that Google Plus is definitely worth including into the marketer's daily mix:Brands' Google Plus posts generated nearly as much engagement per follower as their Facebook posts - and almost twice as much engagement per follower as their T...

    By • April 12, 2014

  • How Will Twitter's "Facebookification" Affect Brands?

    On Tuesday, Twitter posted a blog about how it's revamping its layout and I suspect there were many people like me who checked the date to see if it was a belated April Fool's joke. It wasn't and your eyes really are not deceiving you. The screenshot below shows Twitter's slow, deliberate march t...

    By • April 11, 2014

  • 17 Quick Ways to Master Your LinkedIn Profile

    Following up on The Beginners' Guide to LinkedIn article last year, I wanted to make sure you know about all of the latest updates coming from LinkedIn. There are a lot of great ways to improve your LinkedIn profile. Here are 17 quick ways to master your LinkedIn profile.1. Be ProfessionalWhen it...

    By • April 7, 2014

  • LinkedIn Content Marketing Score Industry and Audience Trends 2014 [INFOGRAPHIC]

    Benchmark your Content PerformanceThe Content Marketing Score is a recommendation engine that quantifies your impact by measuring your audience's engagement with your content. It also reveals how you stack up against your competitors. You can even see a breakdown of how your content is performing...

    By • April 4, 2014

  • Three Reasons Eat24 Needs Facebook

    This week, Eat24 announced its plans to shut down its Facebook page in a very public "break-up" letter. As of Monday evening at 11:59 p.m., the food delivery service's page ceased to exist, the Facebook world blinked, and their 70,000 fans found themselves consuming its competitor's posts instead...

    By • April 4, 2014

  • Social Media Fast Facts: Latin America

    I'll be focusing on the Latin American market and with the World Cup only two months away, we'll be taking an extra close look at Brazil.Latin American nations share elements of a common cultural and linguistic heritage, but each nation has its own pre-colonial traditions and history, which have ...

    By • April 3, 2014

  • Content Shock Therapy: A Completely Biased Diagnosis of LinkedIn's Publishing Platform

    It's been a few weeks since LinkedIn first opened their publishing platform to the plebs. The blogging soapbox was previously limited to influencers like Richard Branson but now anyone with a LinkedIn account can be elevated to the same threshold (or is the reverse true?). I was lukewarm about th...

    By • April 3, 2014

  • How to See Which Facebook Pages Have Liked Your Business Page

    Do you want to find out which other businesses have liked your Facebook Page? Discovering this is a good way to check out if the competition is keeping tabs on you, and often provides a good list of related company's that you might want to reach out to in order to join forces with to work togethe...

    By • March 30, 2014

  • Designing Facebook Posts in Photoshop [INFOGRAPHIC]

    At mycleveragency we're constantly trying to look for the best way to showcase ours & our client's Facebook image posts with the maximum impact. See the steps in the infographic to help you create hi-res images for all devices.

    By • March 24, 2014

  • Hashtag and At-Call: Soon to Be Things of Twitter Past?

    Are you a great fan of Twitter? What do you think is the most 'arcane' thing about it? Well, even if you think Twitter is almost flawless, be ready to experience some change.Going by the words of Vivian Schiller, the Head of News at this online social networking and microblogging website, these '...

    By • March 24, 2014

  • Top 7 Reasons Your Business Should Be On Google+ [INFOGRAPHIC]

    I know there are still a lot of naysayers out there who doubt the value of Google+ as a social network. From the beginning it was given a bad rap because it was often compared with Facebook. However, the only thing Google+ has in common with Facebook is that they are both social networks. I like ...

    By • March 24, 2014

  • Google Plus Embed Options: How to Integrate G+ Into Your Site

    There is a school of thought that asserts that Google Plus shares may be more valuable to the SEO value of your site than other social shares (because of the structure of G+ or affiliation with Google).Google Plus has been around for awhile, but the capability to embed posts from the network has ...

    By • March 20, 2014

  • Social Media Meltdown of the Week: Rupert Murdoch

    THIS WEEK's PERP: Rupert Murdoch, Chairman, News Corp.THE FACTS: Public face of leading multi-media empire floats bizarre conspiracy theory about Malaysian flight disappearance.THE INCRIMINATING EVIDENCE:THE FALLOUT: Lucky for News Corp shareholders, nothing. Fox News is still tops in the cable r...

    By • March 20, 2014

  • Facebook Discontinues Email Service: What You Need To Know

    Facebook recently announced that it was discontinuing the Facebook.com email address it introduced back in 2010, causing many people to ask, "I had a Facebook.com email address?"Yes, in fact, you did. Many of you still do, as the change is rolling out throughout the month of March. With this emai...

    By • March 19, 2014

  • Advanced Twitter Search: Twitter Keyword Research

    With over 300 million tweets and 1.6 billion searches per day on average, Twitter is a hugely popular platform. Plain text queries provide a lot of information and insights into what people are talking about and what is trending. But, did you know that you have an option for an even more advanced...

    By • March 19, 2014