Social Media Updates: Page 350
-
5 Reasons Why You're Scaring off Facebook Friends
You might be repelling Facebook buddies. Or you offend an FB user before the individual connects with you. Social networks afford you with the ability to connect with folks from all over the world if you use the sites effectively.Open up FB. Review the average user profile. You see little value, ...
By Ryan Biddulph • April 8, 2013 -
How, Why, When and Where You Should Host a Social Contest
When it comes to engaging your audience on any social network, there are some certain rules to stick to. In general, be engaged, ask questions and get to know your audience and your fans. This method of engagement works on Facebook, Twitter, LinkedIn, Google Plus, and even Pinterest. While this i...
By Stephanie Frasco • April 7, 2013 -
Social Media Is Like A Game Of Thrones
"When you play the game of thrones, you win or you die." Spoken like a truly tyrannical queen, Cersei Lannister offered this piece of advice to Ned Stark in the first season of the HBO series "Game Of Thrones." Ned might have lost his head, but that statement rings true for many things in life, e...
By Samantha Rupert • April 6, 2013 -
5 Tips for Searching for and Sharing Social Content for Your Brand
It can be challenging to find content that resonates with your brand's social fans. So why not let them find it for you?Here are five tips for searching and sharing your fans' social content:
By Maggie Pinnt • April 5, 2013 -
Does Anyone Still Read Industry Publications?
I was working my way through a professional membership application when the questions turned to demographics. How big is your organization? What is your budget? How many people in your department? Then they popped the question that I hadn't been asked in ages: "What Industry Related Publications ...
By Jim Worth • April 5, 2013 -
Using Visual Recognition to Tap into the Consumer Mindset
Marketers have been trying to capture that magic moment when a potential consumer is actually looking to interact with your brand. Back in the day, we had to rely on "inferred interests" gathered from demographics, psychographics and other data to estimate what segments might have higher than ave...
By Paul Dunay • April 5, 2013 -
New Twitter Cards Announced: App, Product, Gallery, and Deep-Linking in Mobile
Tonight at an event strictly for developers in San Francisco, Twitter announced an expansion of the preexisting Twitter Cards to include three new types of Cards: App, Product, and Gallery, as well as a new feature for mobile apps: Deep-linking.A blog post by Head of Platform Jason Costa describe...
By Adam Chapman • April 3, 2013 -
Facebook and Telecommunications in the Event of a Family Emergency
Last week a very good friend of mine suffered a massive heart attack. He is 34 years old and, thankfully, is on the mend and will return home soon. But not before flat-lining 4 times and spending nearly a week in the ICU, in a country 1000+ miles away from many of his friends and all of his immed...
By Mike Poynton • April 3, 2013 -
Facebook Tests Another New Feature: "Subscribe to Updates" and Like Buttons for Hyperlinks
After all the negative hoopla about Facebook advertising changes, I stumbled on a new feature today that is fantastic. When I pasted a hyperlink in my post, Facebook pulled in more than just a descriptive (rich) snippet along with the link. It actually included a like button for the orignal publi...
By Carrie Morgan • April 3, 2013 -
Hangouts and Communities: The Road to Google+ Engagement [INFOGRAPHIC]
In my past blog post, I introduced Google+ as a community. I talked about what makes it special, important, and valuable beyond the search factor. While you can look at that as a primer, this article will further explore ways that you can increase engagement with your community and audience on G...
By Stephanie Frasco • April 2, 2013 -
Laid-off Journo Scoops Boston's Dailies via Twitter
There's an amazing story coming out of Boston, and, of course, it has to do with politics. If you guessed that it's the news that Boston Mayor Thomas Menino will not be running for reelection after nearly 20 years in office you would be wrong, but not far off.Yesterday the news broke that Mayor M...
By Brian Adams • March 29, 2013 -
Zuckerberg for President? Should the Face of Facebook Stay Out of Politics?
If Facebook hasn't taken on enough already, Mr. Zuckerberg is on his way to becoming a political organizer.Wall Street Journal announced that Zuckerberg and fellow tech industry leaders are organizing a political group (unnamed until is formal announcement sometime in the near future) that will c...
By Jim Vacey • March 29, 2013 -
The Future of SEO Is Social
When Facebook announced they were releasing Graph Search, I think the world as a whole was a bit underwhelmed. While it's not unusual that the masses miss the mark when something big happens online, this was an announcement that should have received a lot more praise than it did. Graph Search is ...
By Amanda Green • March 28, 2013 -
Google+ Integration Allows Domination Over Twitter
Google Plus, the burgeoning social network from search giant Google, recently overtook Twitter in the list of social platforms with the most active users, despite the latter officially winning the crown for fastest growing network for 2012.Supposedly, 25% of the global internet population activel...
By Blaise Grimes-Viort • March 28, 2013 -
Warning: Your Facebook Posts May Be Harmful to Your Child's Future
New parents spend an obsessive amount of time thinking through the many details that could affect the long-term well being and identity of their child. From the food the mother eats during pregnancy, to the name chosen at birth, to choices around where to buy a house based on school districts; pa...
By Kendall Morris • March 27, 2013 -
LinkedIn Groups Updated to Fight Promotional Posts
Have you been trying to share your blog posts or links to articles within LinkedIn Groups and finding that they aren't showing up?Recently LinkedIn eliminated RSS feeds from groups as a way to help group managers control the volume of posts coming in as discussions as well as to control spam. But...
By Stephanie Sammons • March 24, 2013 -
SMT Expert
3 Reasons Why Brands Need to Respond to Customer Tweets
Several months ago, a startling infographic made waves on the social media site convince&convert that revealed 70% of companies are ignoring customer complaints on Twitter. The same infographic revealed that when companies do reply back to tweets, the percentage of users who liked and loved i...
By Deborah Sweeney • March 24, 2013 -
So Why Doesn't Your Business Have More Twitter Followers?
Ok, so you've set-up your Twitter profile with a great avatar, gorgeous background and the snazziest bio possible. You've even started to follow some great people and organizations and are happily promoting your business but why isn't your Twitter following going up?You are too busy talking, not...
By Sharn Kandola • March 23, 2013 -
Facebook Timeline 2.0: Will App Developers Get First Dibs?
Along with Graph Search and News Feed, Facebook may soon be releasing a new, updated version of Timeline.Tuesday night while on Facebook, I noticed my Timeline looked different. Facebook had touched up the info/nav bar, removing the app buttons and replacing them with drop-down menus and links. T...
By Jesse Andrew • March 22, 2013 -
Is Instagram Facebook's Savior?
#NotImpressed? The numbers show McKayla Maroney's fans feel that way about FacebookWhen Facebook paid a billion dollars for Instagram last April, the company knew exactly what it was doing. But did it envision the acquisition potentially saving its $75+ billion dollar empire?Yes, that Instagram, ...
By Jake Duhaime • March 20, 2013 -
Use Social Media to Engage In March Madness
More than ever before, social media has made it incredibly easy to engage in March Madness. The NCAA Men's Basketball Tournament started yesterday with the play-in games. And with that, March Madness is officially underway. Articles are being posted everywhere describing in great detail the time ...
By Brad Friedman • March 20, 2013 -
Who's Going to Win the NCAA Basketball Tournament? Find Out Using LinkedIn Profile Data
The Madness has finally arrived folks. Monster upsets and heartbreaking buzzer-beaters are on the way! But who's going to win it all?As a basketball fan, March Madness always brings a certain level of excitement unlike any other sport. I love filling out brackets and predicting winners, despite n...
By Daniel Zeevi • March 19, 2013 -
How to Use Social Media for Market Research
Market research can be a costly and time-intensive process. However, many businesses have begun to turn to social media as a cost-effective and in-depth tool for gaining insights into their customers, market, brand appearance and other important market research aspects. The keys to utilizing soci...
By Ray Nelson • March 19, 2013 -
The Real Problem with Facebook Graph Search: Perpetuating "Filter Bubbles"
There has been a lot of talk about whether graph search will violate users privacy, but there is a larger problem here that is being overlooked: by relating all of our searches to people we are connected with, isn't Facebook encouraging us to narrow our search lens? And what does this mean for ho...
By Caroline Phillips Rodin • March 19, 2013 -
Standard Web Retargeting vs. Facebook Exchange [INFOGRAPHIC]
How does good old fashioned standard web retargeting stand up to the mighty Facebook Exchange? The hottest thing to hit the proverbial online advertising shelves in 2012, Facebook Exchange (FBX) took targeted advertising to a whole new level. Allowing marketers to retarget users while they are ar...
By Brian Wallace • March 19, 2013