Social Media Updates: Page 375

  • Google+ on Fast Decline - Users Spend 3 Minutes Per Month on the Site

    New numbers from research firm comScore confirm what has long been believed -- Google+ is severely lagging behind competitors. The Wall Street Journal reports, "visitors using personal computers spent an average of about three minutes a month on Google+ between September and January, versus six t...

    By • Feb. 28, 2012

  • LinkedIn Reveals "Follow Company" Button

    LinkedIn is now offering users the ability to "follow" their favorite companies. In a blog post Monday, LinkedIn revealed the new rollout complete with a video explaining how the new feature works. Much like Facebook's "Like" button, when a user follows a brand they will in turn receive automatic...

    By • Feb. 27, 2012
  • SMT Expert

    Pinning Copyright Complaints on Pinterest

    Pinterest has become one of the most surprising social media successes in recent years - not only is the site reporting a massive amount of growth and interest, attracting a reported ten million visitors in one month, but it seems like people just can't stop talking about it. Unfortunately, seri...

    By • Feb. 27, 2012

  • Understanding the Difference between LinkedIn Company Pages and Facebook Fan Pages

    LinkedIn Company Pages are actually a combination of a number of different modules that are rarely maximized by businesses. In order to better understand how your sales and marketing team can best maximize this multi-functional part of LinkedIn, it's important to understand exactly what the Comp...

    By • Feb. 27, 2012

  • Pinterest's Impact on Social Media is Worth So Much More Than 1,000 Words

    Last week, Mashable's Sarah Kessler authored an article about Pinterest clones which focused on sites that have copied the look, feel, and/or overall functionality of social media's most recent phenom. What I haven't seen though, are posts that put forth some higher order thinking around the act ...

    By • Feb. 27, 2012

  • Photo Centric Social Networks are Looking Good for Business

    Since the emergence of the first social network, photos and videos have always been an integral part of the experience and draw.

    By • Feb. 26, 2012

  • Potential Pinterest Dangers and Proper Pinning Etiquette

    Pinterest has become the next big social media craze. The site's design is so simple and inviting, it's no wonder that pinning has become such a popular pastime. I use Pinterest every day, and I've found that I pin images even more than I update my Facebook status or write a Tweet. Recently, h...

    By • Feb. 24, 2012

  • Is Your Site Optimized for Pinning?

    The proliferation of Pinterest-like sites tells me that Pinterest has tapped into something basic, a desire to share images more easily and with more focused purpose than the traditional photo-sharing sites. Since Pinterest has become the social service du jour, a number of other sites that duplicate the fundamental idea-collections of large easy-to-share images-have sprung up.

    By • Feb. 23, 2012

  • Is Facebook still an effective marketing tool?

    "One option is to struggle to be heard whenever you're in the room. Another is to be the sort of person who is missed when you're not. The first involves making noise. The second involves making a difference." - Seth GodinUnless you are completely new to the social media marketing revolution, you...

    By • Feb. 23, 2012

  • Create a Buzz on LinkedIn -- Without Buzzwords

    Since it's early in the year and many of you have made resolutions to really use your LinkedIn profiles this year, we thought it would be a good idea to go over what NOT to do.This past December, LinkedIn posted a blog that listed the top 10 overused buzzwords in LinkedIn profiles in the United S...

    By • Feb. 22, 2012

  • Businesses, Their Customers, and Support on Facebook: A Love Story Told Via Infographic

    Valentine's Day makes February the uncontested month of love. We at ShortStack wanted to know how companies show their customers the love, so we conducted a survey asking businesses and brands to rate their own customer service. Turns out, most see their efforts as the kind of stuff George Ger...

    By • Feb. 21, 2012

  • Three Reasons Recruiters Refrain from Using Facebook and Twitter

    Chris Thompson, MBA, is a social recruiting strategist. A 2012 study released by Bullhorn, Inc, revealed that LinkedIn is the preferred social network for recruiters sourcing candidates. The study looked at social media activity on LinkedIn, Facebook, and Twitter. Bullhorn pulled data from its ...

    By • Feb. 21, 2012

  • Social Media In the Sky: KLM 'Meet and Seat' Program

    My friend Gerard Vroomen, who lives in Amsterdam and flies KLM frequently, alerts us to KLM Meet and Seat.

    By • Feb. 20, 2012

  • How Facebook Can Improve Upon Its 'F' Grade in F-Commerce

    A lot of attention is being given to the failure of so-called "F-Commerce." Several brands, including JCPenney, Gap and Nordstrom, have launched and already shuttered Facebook stores after seeing disappointing sales on the Facebook platform.

    By • Feb. 20, 2012

  • 58 Things Social Media Newbies Say & Maybe You Said, Too!?

    There comes a time in life when you must acknowledge social media, Facebook, Twitter, LinkedIn are all here to stay. Yes, the social network platforms may change. Facebook will eventually become the Myspace of yesterday. However, one thing is certain, social media, mobile phones, iPad evolution and technology in general is not going away.

    By • Feb. 18, 2012

  • 'Generation Text: Teens and Cell Phones'

    By • Feb. 17, 2012

  • ¿Ya conoces Pinterest?

    Pinterest es una nueva red social para compartir imágenes. Las personas podemos subir, organizar, mostrar y compartir imágenes que nos sean interesantes y que nos inspiren (aunque lo interesante e inspirador sean únicas de cada individuo).Al subir una imagen, a esto se le llama "Pin". Los usuario...

    By • Feb. 17, 2012

  • The Rise of the Content Hub and What it Means for Your Blog

    Do you feel it? Something has changed in the social media world but it's hard to put your finger on it. For me it's a nagging feeling that the foundation of blog marketing is shifting right under our feet. It seems that promoting blogs withTwitter, Facebook and clever email marketing isn't good e...

    By • Feb. 17, 2012

  • Social Media Helps Bartering Help Business

    Part of the reason that bartering is attractive is because it takes the proverbial "middle-man" - $$$ - out of the equation: I have something (a good or service) that I've not yet converted into money, and you have the same. For new businesses in particular, which may be long on goods and short o...

    By • Feb. 17, 2012

  • Using Content to Engage Your LinkedIn Connections

    There have been some excellent posts here regarding connecting on LinkedIn and building networks with appropriate contacts. What I'll be talking about is how to use content to engage your network.A bit of background, in April of 2007 I received a LinkedInvitation from a colleague of mine, which ...

    By • Feb. 16, 2012

  • Does social media have an affect on SEO?

    You bet it does - and now with the release of Google + and Search Plus Your World, it means that social messaging and the opinions of an individual's network will have an increasingly greater impact on your customer's search results. Think of it as something from your daily life. If something is...

    By • Feb. 16, 2012

  • Whitney, Twitter & SONY's Tin Ear

    Whitney Houston's untimely demise produced all sorts of fodder for those following the machinations of the media and marketing worlds.Here's a topline starting with a tweet from Mashable's Pete Cashmore:@petecashmore Twitter Breaks News of Whitney Houston Death 27 Minutes Before Press RT @mashabl...

    By • Feb. 16, 2012

  • Using FourSquare, Gowalla and Facebook Places in Political Campaigns

    Guest article by Kayle Hatt, a Canadian political organizer who works with candidates on field organizing and communication and who earlier wrote about candidates and social media and about social media in that far distant land to the North.

    By • Feb. 16, 2012

  • Twitter As a Help Line? Have We Ever Come a Long Way

    Moderating a Social Media Today webinar a few days ago on "Is Twitter the New Help Line? Improving Customer Service with Social Media" was an eye-opener, for several reasons. Certainly, using social media to complain, praise or just talk about a company is the new norm. However, the extent to...

    By • Feb. 16, 2012

  • Pinterest: The New Big Deal

    In my post last week, I referred to Pinterest as the new hot topic and hinted that I should probably join in on all the fun and write my own post about the new social phenomenon. Well here it is!First let's dive into what Pinterest is, because although most of you have probably already heard of i...

    By • Feb. 15, 2012