Social Media Updates: Page 391
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Bridging the Gap: Students, Teachers and Social Media
We live in a day and age where every social account synchronizes with a smart phone. No one is out of reach. We can engage with anyone at any time. That is why more teachers should embrace the idea of utilizing Social Media to connect with their students and parents. As a society, it is time to ...
By Andy Gonzalez • Oct. 5, 2011 -
Twitter is Dying-and It's All Your Fault
By Neicole Crepeau, Contributing {grow} Columnist I'm going to get flak for this post, but I don't care. I'm so frustrated that I have to write something. I love Twitter. It's my main social media outpost, my main information source, and where I connect with a lot of my friends. But Twitter is ...
By Mark Schaefer • Oct. 5, 2011 -
Facebook Rolls Out New Advertising Strategy
Facebook Rolls Out New Advertising StrategyAt this week's "Advertising Week" in New York, Facebook is expected to announce an expandable type of ad along with an analytics tool designed to incent brands to post more compelling content. Facebook's new type of ad will expand if a friend "Likes" th...
By Brad Friedman • Oct. 4, 2011 -
Political Campaign Liabilities - an Infographic
As Social Media Today, we take no political positions re: the Republican Primary. We publish this infographic by the Meltwater Group with the sole purpose of illustrating the communications advantages of the infographic form.
By Cliff Figallo • Oct. 4, 2011 -
Social Marketing 2.0: Have You Outgrown Tweetdeck?
I often check the "via" link on most tweets sent. Probably because I run a social media dashboard company, but I've been spotting some trends. Less and less people are using Tweetdeck. Let me start off with this: I have great respect for Tweetdeck. It's a great 'end-user' app for the consumer...
By Tammy Kahn Fennell • Oct. 4, 2011 -
Writing Effective Facebook Posts
Some Background: What is EdgeRank?What you see in your Facebook newsfeed isn't magic; it's controlled by a very important algorithm called EdgeRank. Facebook wants users to be engaged, so EdgeRank is a critical aspect of their business. The EdgeRank factors are:Affinity - How often you interact w...
By Jessica Barnett • Oct. 4, 2011 -
One Simple and Free Solution for 5 Reasons You Get Unfollowed on Twitter
Unless you're brand new to Twitter, you've probably been unfollowed several times. If you're like the rest of us, you've probably felt anger, resentment, sadness and most of all, confusion after being unfollowed. (Unfortunately, people rarely send a tweet to say "I'm unfollowing you because...")D...
By Dave Larson • Oct. 3, 2011 -
Was #Occupywallstreet Censored By Twitter?
In a recent article on the Buffer Twitter Tips blog, Leo Widrich wrote a thoughtful post about whether the #occupywallstreet hashtag was being censored on Twitter. He outlined these 6 complaints: â–º Trends Are NOT Always The Most Popular Things Being Tweeted About.â–º Twitter Sometimes Removes Stil...
By Tammy Kahn Fennell • Oct. 3, 2011 -
Facebook Kills off Discussions Tab
Another week, another set of Facebook changes ... this time:Discussion tab: Facebook has begun notifying Page admins (via messages on the Page) that it will be removing the Discussions tab application from all Pages on October 31, 2011 and it appears that Pages can no longer install the app. Th...
By Tia Fisher • Oct. 3, 2011 -
Twitter: How to Lose Friends and Alienate People (Plus 3 Tips for Better Engagement)
Last week I had an interesting exchange with a digital agency that illustrated perfectly how to do social media wrong...It started when I was followed on Twitter by a local web/digital agency.As usual I said Hi, and we have a brief conversation, exchanging a few tweets. The person behind the avatar seemed like a decent sort, and I made a mental note to add them to my network of local web talent.But then, checking my stream the next morning I saw something that jarred:
By Linda Cheung • Oct. 1, 2011 -
What? Changes on Facebook?
The past week has been a blur - lots of updates to the Facebook layout/design have taken their toll on the unsuspecting populace. With the new timelines rolling out this Friday 09/30 - and not being sure if Facebook will offer a preview mode or just force everyone to deal - I thought this might b...
By Rick Stilwell • Sept. 29, 2011 -
What Brands and Marketers Should Pay Attention To on the New Facebook
In a world that is moving increasingly fast, we thought it would be useful to remind everyone what happened last time Facebook updated its users' profiles. The redesign involved moving the tabs from the upper part of the page to the left column. Brand pages kept the old design for a while, but su...
By Romain Vezirian • Sept. 29, 2011 -
It's A Volunteer Mentality.... Teaching With Social Media
Culture of Content Creation The Culture of Content Creation is a video series about people who make their own digital content to share with the world - such as blogs, podcasts, wiki entries, online product reviews or videos - to learn why they do it, what they find rewarding, and how they view th...
By Julie Morey • Sept. 28, 2011 -
Increased Social Networking Blurs the Lines Between Online and Offline
Can Facebook socialising really keep you more clued up than physical socialising? A somewhat philosophical question: Are we nearing the 'death' of living separate online and offline lives brought about by the increasing amount of enhanced social networking features and apps. If so, is this is...
By Scott Gould • Sept. 28, 2011 -
Facebook, Cauliflower and How Liking Anything Just Became Important Again
I actively hate cauliflower. In marketing terms, you could call me a brand dectractor ... as I am generally pretty vocal about my dislike of the sweat-sock-smelling-mush-flavored vegetable. Hate is often extreme like that, and most of us believe passionately in what we dislike. What we "like" on...
By Rohit Bhargava • Sept. 27, 2011 -
Coming Soon to Twitter: A Social Media Sideline Reporter
The Phoenix Suns are hiring a social media sideline reporter. Here are 5 job qualifications the team most likely won't consider (but should). Someone in the Phoenix Suns' front office understands today's sports fan. Not your average fan, but your more engaged, highly active one. This week, the Su...
By Tom Buchheim • Sept. 27, 2011 -
Facebook - Good to Great, Google - Great to... [Analysis]
Regardless of your opinion of the latest Facebook changes, it's clear that Facebook has every intent on owning the social space and they are going about it with laser like focus. According to Jim Collins, author of the seminal book Good to Great, this narrow focus is exactly what's needed for Fac...
By John McTigue • Sept. 27, 2011 -
Rebooting Facebook
As more than 100,000 others did, I sat at a computer last evening to watch the live video stream of Facebook founder Mark Zuckerberg deliver his keynote speech at the start of f8, Facebook's annual developer conference in San Francisco. Over the course of almost an hour, Zuckerberg laid out his...
By Neville Hobson • Sept. 27, 2011 -
Advertising: Fundamentally a Disruption on the Social Web
Searching for passive in an 'interactive' world<strong>Searchinfor passive in an 'interactive' world</strong><strong>"...when the information being shared is social in nature, advertising is fundamentally a disruption." - danah boyd</strong><strong>"Any history of te...
By Dave Allen • Sept. 26, 2011 -
Social Marketing - Leveraging Circles (Part 2)
Yesterday we talked about circles of friends and the basics of engagement-based segmentation. In summary, everybody has three circles (core, community and loose connections) of friends and those circles get smaller and tighter (greater levels of permission, trust and commitment) the closer they a...
By Michael Klein • Sept. 24, 2011 -
Will Facebook's Latest Features Make the World More Social?
Yesterday, Facebook rocked the social media world with its latest announcements and updates to the social networking platform. Revolutionary sharing mechanisms, such as the 'Like' button and of course, the share button will be evolving into 'gestures' making sharing users' actions more applicable...
By Erica Whiteman • Sept. 23, 2011 -
F8: Facebook Developer Conference Recap
Facebook announced some major changes to their platform yesterday. Many of these changes are enormous leaps in technology. Many of these changes will result in brand new behaviors. Many of these changes will revolutionize industries. I have honestly given up fighting it. Facebook, you win. Go...
By Jeff Gibbard • Sept. 23, 2011 -
Facebook to Google: 'Bring it on!'
It was only three weeks ago that I wrote a piece on how Google, tired of playing games with Facebook started to roll out features whose data-collecting activity was reminiscent of Facebook's Social Graph. It's taken this long for Facebook to retaliate. Using the very public forum of its f8 develo...
By David Amerland • Sept. 23, 2011 -
Five New Facebook Facts
A lot of folks have been really upset the about the recent Facebook changes. However, after watching the recent F8 keynote, the impact is going to be so much more than just the 'look and feel'. Facebook has made some major changes and the implications are going to be far reaching and important ...
By Michael Klein • Sept. 23, 2011 -
A Study of Mobile Social Networking Around the World
In our freshly released "Social Media Around The World"-study, we see that more than 1/3rd of the western world possesses a smartphone, and the majority of them are constantly connected through the mobile internet too. If there was ever a good reason for me to focus on a couple of mobile findings...
By Elias Veris • Sept. 23, 2011