Social Media Updates: Page 413

  • Facebook, Twitter, You Name It. Social Media is "Happening" to your Brand - Whether You Like It or Not.

    About a year ago I met with a luxury watch manufacturer that I love. I say I" love" them because I own one of their watches, and it holds huge sentimental value for me. I approached the company with the idea that if I could speak to the decision makers I would most certainly convince them that ...

    By • July 31, 2010

  • Think Twitter Has No Rules? Think Again

    Twitter has no rules. That's what I keep hearing from people who think they are the vanguard of a new movement. Don't believe it. There are rules EVERYWHERE.

    By • July 29, 2010

  • Facebook's Q&A Initiative: Desperation?

    In an article written earlier, The Coming Social Media Crash: Similarities With the dotcom bust #2, I mentioned that one of the indicators (viewed in the rear view mirror) of business failure during the dot.com boom/must cycle in 1999-2000 was that companies changed their business models significantly once they realized that the hype and hope was...well, just that.

    By Robert Bacal • July 29, 2010

  • Why we follow brands on Facebook and Twitter

    In April this year, I conducted the fifth annual survey of Swedish bloggers and blog readers. The survey called BlogSweden 5, included a total of 2,251 respondents, out of which 94% had at least one blog. One of the new questions this year was about why people choose to follow brands on Twitter and become a fan, or like, brands on Facebook.

    By • July 29, 2010

  • Facebook Stories and Your Personal Brand

    The world is indeed becoming a small place and we all know that social media is a major reason why. As Facebook celebrated 500 million users on July 22, 2010 we can see how the world is becoming a much more open place. Facebook users come from all over the world. People are able to connect w...

    By • July 29, 2010

  • Facebook Fan Pages: Why It's Important For Fans to "Like" Your Brand

    A Facebook fan page can be one of, if not the most important extension of your brand in the social media ecosystem. Facebook now has over 500 million people using it's service. The reality of that number means that Facebook has created it's own Internet within in the Internet. Some people log ...

    By • July 28, 2010

  • How to Brand Yourself As An Expert and Get More Business with Facebook Questions

    Facebook launched a new section called "Questions" recently. I am not sure exactly when they launched it but today it showed up in my feed.

    By • July 28, 2010

  • Twitter's Fundamental Change for the Worse

    Twitter plans to introduce media into the Tweet Stream. This is the worst idea in the history of Twitter.For now, let's ignore the fail whale problem. Even though we know the server load will only increase exponentially as the stream has to distribute hundreds of images and videos along with text, let's ignore this for the greater issue at hand.

    By • July 28, 2010

  • Do You Use LinkedIn to Follow Potential Employers?

    Most jobseekers think of LinkedIn as a tool to network with individuals. While LinkedIn is certainly useful for this purpose, it can also provide invaluable information about companies you want to target during your job search.

    By • July 27, 2010

  • Explorer Revealed on Facebook: Exclusive Interview with Scott Monty

    Listen to Scott and I talk about the campaign in this exclusive interview!

    By • July 26, 2010

  • Facebook Meets Goldilocks and the Three Bears

    By • July 26, 2010

  • Twitter - New Media, or News Media?

    On, July 22nd a strong summer storm dropped over 7 1/2 inches of rain on parts of Southeastern Wisconsin in a two hour period. The coverage of the effects of that storm went wall-to-wall all night with live on-scene reports of flooded basements, cars being carried away by water on roads that...

    By • July 26, 2010

  • How 4 Technology Startups Make Use of Twitter

    By • July 26, 2010

  • Twitter In A Corner - Facing Huge Challenges

    It's easy to consider Twitter a success, particularly if you don't look at it as a business, but it's facing some critical issues and Catch-22's that may endanger its existence over the next 12 months. The fact that it has not turned a profit yet, and the business need to start providing return on investment for its investors, puts it in an awkward position. It's a position that other platforms will also face or are now facing.

    By Robert Bacal • July 24, 2010

  • Why Do You Retweet?

    A friend passed a URL along to me this week with a research piece done by a Microsoft team last year on the science of retweeting. The trio of authors, Danah Boyd, Scott Golder and Gilad Lotan looked at 720,000 tweets over a six-month period and found that only 3% of the tweets "are likely to be ...

    By • July 23, 2010

  • 5 Ways To Get More Retweets on Twitter

    A retweet on Twitter is a simple, but powerful ways to take your content that you're sharing with current followers and potentially making it viral. When someone retweets (RT) what you've posted the message goes beyond your personal follower pool. It's instantly sent to other new tweeters, which...

    By • July 22, 2010

  • 500 Million Facebook Users Later and Where Are We?

    Facebook passed 500 million members yesterday. The number is great for them, and it's mind-boggling how they keep the site running smoothly with all the traffic they receive (Twitter, take note). The number comes as a laurel in the middle of another year filled with controversy.

    By • July 22, 2010

  • 5 best practice tips when building a community using Facebook Pages

    Did you hear the news?

    By • July 22, 2010

  • 93% of the world is not on Facebook

    Facebook will today

    By • July 21, 2010

  • Quit Betting on Twitter

    There was a ComputerWorld post that talked about the issues with Twitter's downtime recently. A few companies who have dedicated clients and features that are dependent upon Twitter are whining about the downtime. Sorry folks, no empathy here. You built an entire company upon another free service that is a single point of failure for your clients? And you want me to feel sorry for you? (Insert time-out buzzer sound here)

    By • July 21, 2010

  • How To Brand Your Tweets on Twitter

    If you're looking for a Twitter solution that combines both marketing and management then you absolutely must check out Market Me Tweet. Before you roll your eyes at the thought of yet another Twitter tool you'll be happy to know that Market Me Tweet is a true stand-out from the pack of Twitter ...

    By • July 19, 2010

  • Facebook Launches New Layout for Event Pages

    By • July 19, 2010

  • The Twitter - Facebook Disparity

    Last night, I attended a minor league (AA) baseball game in North Carolina (where I live) and was struck by how active the team was on various social media platforms. Before the game even started, they were showing pictures of the "Facebook Fan Of The Game" from their fan page, which I later learned had well over 3,000 members - not too shabby! I was also struck by the number of times the PA announcer asked fans to "join the team's Facebook Fan Page and follow us on Twitter" for news, discounts and special promotions.

    By • July 19, 2010

  • 5 Facebook Tips For Your Business

    By • July 17, 2010

  • LinkedIn Groups have a new look!

    This month LinkedIn is revamping the Groups section of their site. You may already be a member of a group on LinkedIn, but if not, I would highly encourage it. More than likely, there are groups about your industry or a specific topic that is of interest to you. LinkedIn's groups have always been a great way to portray your expertise in a particular area or stay up to date on news topics, but with this recent update I imagine that they will become even more helpful.

    By • July 16, 2010