Social Media Updates: Page 427

  • How is Being New to Twitter Different in 2010?

    I decided to write this simply because SO much has changed since I started using Twitter more than two years ago, and I can't help thinking getting started must be different now than it was back then. It may be hard to believe, but back in 2008, the biggest celebrities using Twitter were Guy Ka...

    By • May 16, 2010

  • We're the Tweets in America

    The fascination with Twitter has less to do with the number of users and everything to do with the ability to observe and study a notable online community of passionate short-form content creators and consumers. This is of course, not just any online community. Twitter is quickly becoming the ...

    By • May 14, 2010

  • 12 Applications to Make Your Facebook Page More Engaging

    Currently, there are more than three million active Facebook Pages on the top ranked site, with the typical Page boasting an average of less than 1,000 fans - oops, I mean 'likes' (seriously, that just doesn't roll off your tongue quite the same way). Standing out from the static requires you ...

    By • May 13, 2010

  • Twitter Usage In America: 2010 Statistics and Ad Agency New Business

    Twitter is one of the social media tools that can be used as tool for your agency's social media marketing strategy to generate online traffic and a pipeline for new business leads. Over the past 3 years the leading traffic generator to my blog has been Twitter. Twitter Usage In America: 2...

    By • May 10, 2010

  • Facebook's New Location Feature: What it Means for Geolocation Services

    Facebook is working on launching their location based status updates. Starting as soon as this month you will be allowed to post your location when you do a status update. Facebook is rolling this out with a partnership with McDonald's via an application. This app would allow users to check in...

    By • May 10, 2010

  • Why Facebook's Community Pages Could Give Brands a Headache

    A couple of weeks ago I received a worried call from a friend working in PR for a large company. Her opening question went something like: "What the heck are Community Pages on Facebook, and why is there one for my company?" Community Pages 101 Facebook's Community Pages are an initiative from...

    By • May 10, 2010

  • 7 Scientific Ways to Promote Sharing on Facebook

    Leonardo Da Vinci once wrote, "simplicity is the ultimate sophistication." Kelly Johnson modernized that philosophy with an alternate twist, KISS, Keep it Simple and Stupid a.k.a. Keep it Short and Simple. In a social economy where attention is a precious commodity, the ability to strip a soci...

    By • May 10, 2010

  • Why Facebook Now Controls The Internet

    Since their announcements at F8 about Open Graph Protocol (OGP), I've been following Facebook far more closely that I normally do. Why? From the moment I watched the videos about what OGP does, I knew that the way the internet works will be changed forever. Today I saw something that confirms...

    By • May 9, 2010

  • Facebook Users Are Anti-Social & 4 Other Must Read Stories

    Are people more likely to share something on Facebook if 'Facebook' is in the title? Do Twitter users interact with brands more than users on any other social site? Have people really come to think of Facebook as more of a search engine than a social network? Find out below in this week's 5 soci...

    By • May 9, 2010

  • Twitter Social Good Campaigns: Moving Up The Ladder of Engagement

    Here's another Mother's Day Fundraising Campaign on Twitter. Whole Foods is donating a $1 for each Re-Tweet of this Tweet to support The National Domestic Violence Hotline. I call this type of fundraising campaign the sponsored Tweet approach where potential donors do not have to open thei...

    By • May 8, 2010

  • My New Follow Friday Plan: Are You Awesome?

    Follow Friday is one of the great long-standing Twitter traditions. It's social media in it's truest form. A great way to unselfishly promote those you admire in the Twitterverse. The nature of it is fun and I always get little butterflies in my stomach when I am mentioned for one. Should this c...

    By • May 7, 2010

  • The Social Implications of Like Buttons

    Justin Kistner of Webtrends posted about the new Facebook Like buttons, which are set up so that if someone clicks a like button on your website, they are sharing their personal data on Facebook with your business. The business can then post a message to all the people who chose to like somethin...

    By • May 7, 2010

  • Are you a "Social CEO"?

    Sun CEO Jonathan Schwartz announced his resignation on Twitter, in a Haiku, becoming the first Fortune 200 head to do so, according to the New York Times. (I wonder, if there is any in Fortune 500 that resigned on Twitter? Must find out!). The report also mentions that while at Sun, he became ...

    By • May 6, 2010

  • The 5 new features on Twitter, Facebook and LinkedIn PR pros need to understand

    If you feel like you'd pay closer attention to the ongoing evolution of social sites like Facebook, Twitter, and LinkedIn, if only you had the time, this post is for you. The triumvirate of key social networks in the U.S. has been hard at work rolling out new features over the past month. Here'...

    By • May 6, 2010

  • A Personal Branding Checklist for Twitter

    You have a Twitter profile that strengthens your personal brand. And your bio and background image exude your core values and align with your career goals. You're growing your Twitter network - but how do you turn followers into evangelists for your personal brand? One of the documents we p...

    By • May 5, 2010

  • After a small blip, Facebook carries on with world domination

    After showing a slight drop in US (Compete and Comscore) and Worldwide (Comscore) Facebook visitor numbers in February, both metrics firms now confirm that it's business as usual with the social network growing in popularity again. Comscore says that Facebook had 472 million uniques in Jan, 46...

    By • May 5, 2010

  • What is Twitter really up to with 'Blackbird Pie'?

    Following a bit of online buzz yesterday around embeddable Twitter quotes for online publishers, Twitter Media made it official today by unveiling a new tool dubbed 'Blackbird Pie'. On first blush the tool looks like it will be, as advertised, a nice addition for online publishers. As the blog ...

    By • May 4, 2010

  • Facebook Changes Relationship Marketing, Again

    The discipline of relationship marketing is already facing waves of changes with social media providing a variety of new approaches and opportunities to communicate with customers. Optimizing communications with email marketing alone has been an ongoing challenge for companies of all sizes. D...

    By • May 4, 2010

  • 5 Differences Between Social Media and Social Networking

    This post has been updated! Please read the new version here.

    By • May 4, 2010

  • 21 Tips for Using Twitter and Facebook for Business

    Following is an abbreviated excerpt from Engage, a new book that helps businesses build, cultivate, and measure success in social media. Last year, Forbes magazine assembled a visual list for its Top 21 Twitter Tips to showcase business examples on how to use Twitter for marketing, service, s...

    By • May 3, 2010

  • Twitter Is The Social Media Platform Of Choice For Fortune Global 500 Companies

    Burson-Marsteller recently released the results of a survey they conducted to determine where companies engage the most using social media tools. The study indicates that 79 percent of the largest 100 companies in the Fortune Global 500 index are using at least one of the most popular social m...

    By • May 2, 2010

  • Growing Your Social Network: Quantity vs Quality

    When growing your social network (Twitter, Facebook, LinkedIn) community numbers, is it about the quantity or the quality? This conversation was started by John Jantsch of Duct Tape Marketing who sent this tweet: "wondering if as your social networks grow they become less social - engagement doe...

    By • April 30, 2010

  • Banning Social Media for Teens? NOT a Good Idea.

    In the stupidest idea of the week category we have the New Jersey principal who wants parents to join together and ban their kids from using social networking sites. He asserts that there is "absolutely, positively no reason for any middle school student to be a part of a social networking site!...

    By • April 30, 2010

  • LinkedIn Continues to Follow Where Facebook and Twitter Leads

    LinkedIn, the business-focused social network that sometimes gets lost in the shadow of Facebook and Twitter, has just launched a new feature many will find familiar -- the ability to follow a company. Think of it as LI's version of a Fan Page, but using the operative term "follow," borrowed f...

    By • April 30, 2010

  • 7 Surprising Statistics About Twitter in America

    Ah Twitter, we thought we knew you. A comprehensive survey (1,753 respondents) released today by Edison Research (a division of Arbitron), paints a fascinating picture of Twitter and its role in America's social media ecosystem. The full 49-page study is full of interesting graphs and data morse...

    By • April 29, 2010