TikTok Shares Insights Into Upcoming Shopping Trends

New marketing and promotion tips from TikTok.

By Andrew Hutchinson • June 25, 2024

TikTok Announces Support Programs for Retailers in the App

The initiatives aim to help more business sell their products in the app.

By Andrew Hutchinson • June 25, 2024

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

TikTok Shares Updated Trend Insights for Marketers

Some updated trend tips from the TikTok team. 

By Andrew Hutchinson • June 25, 2024

TikTok Files Official Motion To Oppose US Sell-off Push

TikTok has outlined its case in opposition to the US government's sell-off bill.

By Andrew Hutchinson • June 23, 2024

TikTok Launches New Image Sharing App Called Whee

TikTok’s keen to tap into image sharing.

By Andrew Hutchinson • June 20, 2024

TikTok Announces New Taylor Swift In-App Experience

A new way to engage Taylor Swift fans—of which there are many. 

By Andrew Hutchinson • June 20, 2024

TikTok Expands ‘Out of Phone’ Campaigns with UGC

Out of Home: Branded Mission will invite TikTok creators to participate in off-platform promotions. 

By Andrew Hutchinson • June 20, 2024

X Is Losing Ground as a News Source per Report

Despite Elon Musk’s efforts to make X a more trusted news source, consumers are still wary.

By Andrew Hutchinson • June 17, 2024

TikTok Adds Commercial Music Library Integration for Adobe Express

Expanded TikTok creation options for Adobe Express users.

By Andrew Hutchinson • June 17, 2024

TikTok Will Enable Businesses To Create Their Own Virtual Characters

Virtual influencers are coming to TikTok. 

By Andrew Hutchinson • June 17, 2024

TikTok’s Rise as a Discovery Platform [Infographic]

Insight into how people are using TikTok for product search.

By Andrew Hutchinson • June 16, 2024

TikTok Launches New Musician Interview Series To Promote Top Artists

“Off the Record” kicks off with Charli XCX, Meghan Trainor and Bleachers discussing their newly released albums.

By Andrew Hutchinson • June 13, 2024

TikTok Adds Image Search for Similar Products in TikTok Shop

TikTok continues to seek ways to convince Western users to buy products in the app.

By Andrew Hutchinson • June 12, 2024

TikTok Shares Insights Into Key Considerations for Brand Marketing

The new guide looks at how brands can utilize creative elements to boost their reach and resonance.

By Andrew Hutchinson • June 11, 2024

TikTok Shares Key Tips for Fashion Marketers

The new guide provides a range of notes, tips and examples for fashion marketers.

By Andrew Hutchinson • June 5, 2024

TikTok Implements Protection Measures Ahead of UK Election

TikTok’s putting more measures in place to provide official info in the lead up to the UK polls.

By Andrew Hutchinson • June 4, 2024

TikTok Shares New Marketing Fundamentals Overview [Infographic]

The new marketing starter kit integrates a range of resources.

By Andrew Hutchinson • June 4, 2024

TikTok Appoints New Legal Counsel To Oppose US Sell-off Bill

Former Warner Bros. legal chief John Rogovin will join TikTok’s defense team. 

By Andrew Hutchinson • June 3, 2024

TikTok Publishes Guide to Father’s Day Promotions

New insights from TikTok to assist in your Father’s Day campaign planning. 

By Andrew Hutchinson • June 3, 2024

TikTok Announces Programming for Pride Month 2024

A range of activations to help TikTok users celebrate Pride Month 2024.

By Andrew Hutchinson • June 2, 2024

TikTok Is Exploring a US Only Version of Its Feed Algorithm

Would a watered-down version of TikTok’s algorithm be as effective?

By Andrew Hutchinson • May 30, 2024

TikTok’s Testing DM Streaks to Prompt More Engagement

I mean, it already works on Snap...

By Andrew Hutchinson • May 30, 2024

TikTok Publishes New Guide to Its Ad Manager Platform

Some handy tips on how to maximize your TikTok promotions.

By Andrew Hutchinson • May 30, 2024

US Appeals Court Fast-Tracks Hearing Over TikTok Sell-Off

But will it help TikTok avoid an effective ban in the U.S.?

By Andrew Hutchinson • May 28, 2024

TikTok Publishes Guide on Olympics and Euro 2024 Tie-In Campaigns

Some handy tips from the TikTok team.

By Andrew Hutchinson • May 27, 2024