Twitter Experiments with New Ways to Enable Custom Algorithm Controls

A new discovery in the back-end code of the app suggests new algorithmic controls may be coming soon. 

By Andrew Hutchinson • May 31, 2022

Twitter Adds New Option to Pin Tweets Within Communities

The option will enable Community mods to pin selected Community tweets to the top of the timeline, which could help to spark engagement.

By Andrew Hutchinson • May 31, 2022

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Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

New Legal Challenges Could Further Impact Elon Musk's Twitter Takeover Push

Will Elon Musk actually buy Twitter? The messy, and public drama continues.

By Andrew Hutchinson • May 27, 2022

Twitter Agrees to $150 Million Fine from the FTC Over Past Misuse of Users' Personal Information

The fine stems from a past flaw in Twitter's system which saw personal contact info used for ad targeting.

By Andrew Hutchinson • May 26, 2022

Jack Dorsey Exits Twitter Board, Clearing the Way for the Elon Musk Era at the App

Dorsey noted that he would be leaving the board in May when he stepped down as CEO late last year.

By Andrew Hutchinson • May 25, 2022

Twitter Launches New 'Twitter Create' Mini-Site to Highlight Monetization Opportunities for Creators

The platform will provide additional guidance on how creators can make money from their Twitter efforts.

By Andrew Hutchinson • May 24, 2022

Twitter Implements New Rules to Further Restrict Misinformation in Times of Crisis

The update will see Twitter acting faster to restrict misinformation in times of humanitarian crisis. 

By Andrew Hutchinson • May 19, 2022

Twitter Launches New Promotional Campaign for Spaces and Live Audio Chats

Will Spaces become a key element of the tweet experience?

By Andrew Hutchinson • May 18, 2022

Twitter Launches Super Follower Only Spaces as it Builds on its Creator Monetization Options

Will this help to make Super Followers a bigger consideration for creators?

By Andrew Hutchinson • May 17, 2022

Twitter Provides New Insights into Rising Movie Discussion in the App [Infographic]

With people keen to get back out in the world, movies have become a key entertainment focus.

By Andrew Hutchinson • May 17, 2022

Twitter Loses Three More Execs as Musk Takeover Drama Continues

Musk is now threatening to abandon the deal completely, which he may find challenging.

By Andrew Hutchinson • May 17, 2022

Twitter Tests New Tags to Indicate Engagement from Tweet Author in Replies

Twitter continues to try out new engagement tools - even with the Elon Musk deal pending.

By Andrew Hutchinson • May 16, 2022

Twitter Defends Fake Account Metrics After Latest Queries from Elon Musk

Musk's Twitter deal is still going ahead, though not smoothly by any interpretation.

By Andrew Hutchinson • May 16, 2022

Musk Says Twitter Deal 'On Hold' Pending More Data on the Actual Number of Fake Accounts in the App

Musk has questioned Twitter's fake account metrics, which may cause more complications in his Twitter takeover bid.

By Andrew Hutchinson • May 13, 2022

Twitter Announces Major Staffing Changes as Musk Deal Continues to Take Shape

Key Twitter leaders Kayvon Beykpour and Brice Falck are moving on, while the Musk deal faces further scrutiny.

By Andrew Hutchinson • May 12, 2022

Twitter Tests New Option to Start a Space About a Chosen Tweet

The option could be a new way to spark more audio discussion in the app - or it could lead to more harassment and abuse.

By Andrew Hutchinson • May 11, 2022

Twitter Launches Updated, Simplified Privacy Policy, and New Game to Highlight Protection Options

Twitter's trying to clarify its data and privacy options, with a range of simplification updates for its Privacy Policy.

By Andrew Hutchinson • May 11, 2022

Twitter Implements New Rules to Limit the Reach of Duplicated Tweets

Twitter's announced some new rules to combat the misuse of copied tweets - though they may not go far enough. 

By Andrew Hutchinson • May 10, 2022

Musk Discusses His Views on Content Moderation as Twitter Deal Inches Closer to Completion

Musk continues to outline his approach to free speech, as his Twitter takeover plan slowly moves closer to fruition.

By Andrew Hutchinson • May 10, 2022

Musk Plans to Increase Twitter's User Base by Almost 200% Over the Next Three Years

New details have emerged of Elon Musk's grand plans for Twitter.

By Andrew Hutchinson • May 8, 2022

Twitter Expands Test of TikTok-Like Display Format in its Explore Tab

The updated format could help Twitter refine its recommendations, while also leaning into evolving consumer trends.

By Andrew Hutchinson • May 6, 2022

Twitter Announces New, Exclusive Video Content Partnerships at NewFronts 2022

The deals will provide new opportunities for Twitter's ad partners to reach engaged audiences in the app.

By Andrew Hutchinson • May 5, 2022

Musk Secures Funding as More Hints of His Twitter Plans Slowly Filter Through

Elon Musk's Twitter deal is progressing, and we are seeing more hints of his plans for the app.

By Andrew Hutchinson • May 5, 2022

Twitter Rolls Out Spaces Analytics to All Hosts and Co-Hosts

This could be a big help in mapping out your Spaces strategy.

By Andrew Hutchinson • May 4, 2022

Twitter Expands Tweet Replies Ad Placement to All App Advertisers

The option could provide new opportunities, both for advertisers and tweet creators.

By Andrew Hutchinson • May 4, 2022