In today's modern age marketing world, it takes a lot of patience and energy to run an effective marketing campaign online. Learn more about search marketing and Analytics by reading my posts here on Social Media Today or by reading my personal blog, The Miami SEO Company. Also please don't forget to follow me on Google Plus!. My goal is to teach as many business owners as possible how to successfully market their goods or services online through the power of Social Media Marketing & SEO (search engine optimization). An SEO is only as good as the tools he or she knows how to use and when it comes to search marketing and any SEO will tell you that social media is a huge peice of the puzzle. When it comes to measuring the performance of your marketing efforts the best tool to use is Google Analytics. With Analytics, tracking abilities are almost limitless, which allows you the website owner to visualize the success of your marketing efforts.