- Neil Patel reports that the video drives an extra $21,000 a month for Crazy Egg
- Explains why Google Analytics isn't enough to find out why your visitors are NOT buying
- Uses social proof by using logos of well-known brands (2:28 mark)
- Generates 1,000's of new signups every day (source)
- Dropbox is a little tough to explain. The video does a great job of explaining the benefits
- Love the cut-out animation style
- 74% of ZenCash visitors watch the video (source)
- Doodle-style animation and upbeat music
- Short and sweet. Kept the video around 90 seconds
- Work.com homepage with video converted 20% more than homepage without video (source)
- White board animation video
- Clearly states the problems associated with today's company culture and the benefits that Rypple can provide
- Inbenta received a 20% increase in online leads since posting video on website (source)
- Fun, quirky video that highlights benefit of software
- Like the use of a mascot
- Ends with a clear call-to-action
- SendGrid's employees in Sales and Support were thrilled that they had a resource to send potential customers how to use the product (source)
- Love the combination of a white board animation and cut-out animation
- Customers found the video to be informative and engaging
- Vidyard reports a 100% increase in user signups when using video on their pre-launch landing page
- Video does a great job of combining live action with animation
- The animation clearly visualizes the benefits of the software
- Vidyard player allows you to have a call-to-action at the end