Three years after we released our Blogging Guidelines, and once again created through IBM employee blog and wiki collaboration, the new IBM Social Computing Guidelines have just been published. As participation in social platforms has grown by IBMers, both inside the company and out, it became clear that having Blogging Guidelines, Podcasting Guidelines, Wiki Guidelines etc. was no longer an effective way to share best practices. These all needed to be pulled together into one document covering all of the current, and hopefully some future, platform publishing practices. This was a fantastic collaborative effort and the result is, in my mind, a reflection of some forward thinking. IBMers are on Facebook, Orkut, MySpace, Twitter, LinkedIn, etc, and are on a wide variety of internal tools as well, publishing at rapid pace. My thanks to all involved in the creation of this new document.