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His post gives some background on the presentation and provides context too. So please ensure you go through it.
His prezi helps you get your bearings if your thoughts center around:
- whats new with the customer (what does a Social Customer mean?)
- why is the power of communities increasingly important (what's new with online communities?)
- how are they affecting Business As Usual (is it all a risk or an opportunity or just a new way of life?)
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