I looked around to find a list of reasons for why people join social networks. Since I could find none, I started making my own. Can anyone help out and add more?
- To be social online
- For specific technological functionality (photo sharing or other niche)
- To use a common communications platform with friends/colleagues
- To make online connections for insight (business leads, connections, info, etc)
- Make online connections that ultimately become offline relationships
- Stay organized or collaborate using a more efficient medium
- Gain insider information, e.g. events, advance notice, etc
- Feelings of self-worth or egotism (part of exclusive group)
- Loyalty to former affiliation (Alumni, etc)
- For material gain (incentives offered)
- Mandated. Ex: Boss says you must
- Show support for a cause or mission
- Necessity to fulfill a future action (sign up for a show, etc)
- Curiosity (people do not actively maintain accounts; join and leave)
Related Posts
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- April 12, 2007 -- Human Relationships Still Matter Most (2)
- January 14, 2007 -- How TV Networks Might Boost Audience (Albeit Temporarily) (1)
- January 7, 2007 -- An Open Letter to Amtrak (0)
- September 27, 2006 -- I am Going to Tell You the Future of Social Networks - Listen Up! (1)
http://www.leveragingideas.com/2007/11/06/why-peop...