With images of people rushing into the Libyan dictator's compound like the current from a great tsunami reshaping the landscape in a matter of minutes, I reflect on the obvious metaphor. A quick Google search on "Social Current" reveals almost nothing - except "Social Issues and Current Events". Well, close, but not quite...
I hate to break the news to folks but Social Current and Social Currency are the exact same thing.
For example, the ex-Egyptian President had plenty of money and plenty of oil, and plenty of guns - all the markings of wealth and power. Yet he was challenged and defeated by Social Currency. If there were a strict market driven conversion factor for Egyptian Social Currency, it would probably comp out at around 100 Billion dollars. So there is a conversion factor in case anyone is interested.
Will the real economy please stand up
Anyone who does not believe that social currency exists today and is actively traded, stored, and exchanged in quantities far greater than financial currency, is looking in the wrong end of their binoculars. In fact, I would go so far as to say that the economy denominated in social currency is far greater than the economy denominated in financial currency.
Dollar spelled backwards is....
In the past, I have used the word "Rallod" as a placeholder for all VALUE that is NOT directly articulated with Dollars. In fact, we could say that the Sun delivers Rallods to planet Earth and humans harvest what are called "natural resources" which are then converted to Dollars for storage, trade, and exchange. The problem is that Rallods don't have a financial "system" of their own. Rallods have been invisible - until now.
Money can't buy me Love...
Not to get too fluffy here, but try to produce an airplane, a sandwich, or a surgical procedure without intellect, creativity, compassion, empathy, ethics, social values, or community awareness. None of these things show up on the typical Wall Street Financial report balance sheet. However, the absence of these things can quickly shows up in the liabilities column when confronted by social current.
Syria is in the midst of a social currency conversion process as are Greece, Tunisia, London, Israel, and France, etc. Not to mention Yemen, China, Iran, and quite notably, the United States.
The Challenge then is to articulate ALL value in an economic system.
I believe this to be the genesis of the next economy. I can also say with quite a bit of optimism, that it is well underway, we have past the point of no return, it's a done deal, we are all interchanging Rallods and Dollars every day.
People are learning how to store, and exchange Rallods. They really are - in fact, that's where the majority of innovation in the world is occurring today.