Business presence on Facebook isn't unique anymore. Pages are becoming as common as websites.
However, not many of them are done well.
Earlier this year the "Facebook for Business" tutorial was released. This will only get you so far!
Making your page on Facebook FIERCE: Simple tips & tricks for newbies that are pretty painless! Adding plug-ins & applications will help you generate better content and sync your Facebook page with the rest of your online community. Implementing design features will add interest and the elusive "wow" factor for visitors.
Companies like Involver will provide customized social marketing components. This site is easy to use and the apps are easily implemented. Yes, some will cost you, but basic features are free.
If you want an interesting and dynamic "Welcome" page, check out Pagemodo. With easy templates that can be customized for your business, linking this application is a breeze.
Ever wondered how to get that unique Permalink for your page? This is called a Vanity URL - which you are able to customize after you have 100 followers on your page.
Integrating Twitter feeds into your page can be done a few ways. Involver offers a tweets for pages, and Facebook has a Twitter application.
Blogs are important to engage your Facebook followers at a deeper level. Applications like Typepad and NetworkedBlogs are useful for blog sharing and blog posting.
Networking tools in Facebook such as BranchOut are likened to an internal LinkedIn page.
Whatever you use, make sure that you dress up your business Facebook page so that you stand out from the crowd! Creating a consistent presence online will help navigate your followers to your fancy Facebook page....and beyond.
More info? [email protected] or @SoMeffect | [email protected] or @Taryn44
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