- An interesting story about how colleges and universities are creating specific Twitter and Facebook accounts to welcome incoming freshmen. Kent State is the latest in this growing trend of creating event or campaign specific Twitter accounts in an effort to connect with people. The story can be found at http://www.thisiskent.co.uk/University-Kent-turns-Twitter-welcome-freshers/story-16886288-detail/story.html
- IBM has announced a sweeping new software and services platform called IBM Connections. The new data analytics program will help provide high-level analytics of all social business initiatives, especially for large brands. Bayer, Colgate, and Primerica are already on the platform. For more on this story please visit http://www.sys-con.com/node/2358595 or to see a demo of the IBM Connections platform go to http://www.youtube.com/watch?v=JOynRkYWFSM
- Social Media for Nonprofits recently held one of their monthly conferences and the Nonprofit Quarterly released a set of interesting tips from the findings during that conference. Some of the Facebook tips were particularly interesting as they highlight recommendations of when to post content. The list of tips can be found at http://www.nonprofitquarterly.org/policysocial-context/20983-tips-from-the-2012-social-media-for-nonprofits-conferences.html
- Marketo released their Definitive Guide to Social Marketing today that contains expert insight and best practice case studies. The new guide can be downloaded at http://www.marketo.com/dg2-social-marketing.html?comment=pr-dg2sm
- Stockr announced that it has closed a $1.5 million dollar seed round of financing. The new site at http://www.stockr.com is supposed to launch tomorrow and will help to connect investors to public companies and to other trustworthy sources. This is an important move for the company as they seek to become a go-to destination for investor relations activities, integrating social with investing and corporate disclosure. For more information about the financing round please visit http://www.itnewsonline.com/showprnstory.php?storyid=233465