4 Messaging Tips to Drive Sales [Infographic]

Some handy pointers for your IG messaging approach. 

By Andrew Hutchinson • Sept. 4, 2023

Meta Considers New Subscription Which Would Enable EU Users to Eliminate Ads

How much would you pay for an ad-free Facebook?

By Andrew Hutchinson • Sept. 1, 2023

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram’s Testing 3-Minute and 10-Minute Reels Uploads

Wow, what a surprise this is...

By Andrew Hutchinson • Aug. 30, 2023

Meta Tackles Two of the Largest-Ever Online Influence Operations as Its Security Approach Evolves

Meta's taking a more collaborative, broader-reaching approach to its manipulation and hate speech detection process.

By Andrew Hutchinson • Aug. 29, 2023

Instagram Adds New Comment Reply Option, Tests Star Sign-Related Stickers

Some new content creation and engagement options on IG.

By Andrew Hutchinson • Aug. 28, 2023

Meta Looks to Pitch Next-Gen Ray Ban Stories Glasses to Live Stream Creators

This could prove to be a much stronger angle for the camera-equipped glasses.

By Andrew Hutchinson • Aug. 24, 2023

Meta Adds Branded Content Campaign Oversight to Ads Library

Users can search by influencer or brand to see the campaigns they are connected to.

By Andrew Hutchinson • Aug. 23, 2023

EU Users Can Soon Opt Out of Algorithmic Sorting on Facebook and Instagram

An algorithm-free experience in Meta’s apps is likely to be welcomed by many and will bring them into compliance with the EU’s Digital Services Act.

By Andrew Hutchinson • Aug. 22, 2023

Canadian Politicians Criticize Meta Over Local News Bans Amid Wildfire Crisis

Meta recently blocked news outlets in Canada in a dispute over its Online News Act.

By Andrew Hutchinson • Aug. 21, 2023

Meta Publishes New Overview of Its Evolving Ad Automation Tools

Meta's Advantage+ campaigns are driving better results for many brands. 

By Andrew Hutchinson • Aug. 20, 2023

Meta Shares Key Best Practices for Facebook and Instagram Ad Campaigns [Infographic]

Some key tips to help you optimize your Meta ads, by using automation and AI.

By Andrew Hutchinson • Aug. 18, 2023

Instagram Shares New Explainer on Key Ad Metrics [Infographic]

Some handy notes on key ad metrics, and what they actually represent.

By Andrew Hutchinson • Aug. 17, 2023

Instagram Announces That It’s Testing Audio Clips for Notes in the App

A new addition for Notes, which is gaining traction with younger IG users.

By Andrew Hutchinson • Aug. 17, 2023

Instagram Is Testing a New Reels Display for Multi-Advertiser Ads

A new format to display multiple related promotions at once in-stream.

By Andrew Hutchinson • Aug. 16, 2023

Instagram Expands Song Lyrics in Reels to More Regions

Another way to incorporate music into the Reels experience.

By Andrew Hutchinson • Aug. 14, 2023

How Much Top Celebrities Can Earn Per Sponsored Post on Instagram [Infographic]

Really, you probably don't want to know how much the big name stars can earn per sponsored post.

By Andrew Hutchinson • Aug. 13, 2023

Instagram Is Testing New Comment and Share Counts on Posts In-Stream

Wonder how this gels with the platform's previous stance on Like counts.

By Andrew Hutchinson • Aug. 11, 2023

Instagram Adds New Music Options, Including Soundtracks for Collaborative Posts

New ways to make people listen to your favorite tracks.

By Andrew Hutchinson • Aug. 11, 2023

Instagram Tests New Collaborative Posting Option to Encourage Participation

The new option could have various uses for brand promotion.

By Andrew Hutchinson • Aug. 9, 2023

Meta Shares New Overview of What You Can Do in Meta Business Suite [Infographic]

A handy overview of what you can do in Meta's updated management app.

By Andrew Hutchinson • Aug. 8, 2023

Instagram Rolls Out Improved DM Control Options to Help Users Avoid Unwanted Contact

The update will limit contact from strangers in the app.

By Andrew Hutchinson • Aug. 3, 2023

Meta Bans News Content in Canada Over New ‘Online News Act’

No more news content for Meta's Canadian users.

By Andrew Hutchinson • Aug. 1, 2023

Meta Is Developing AI Chatbots with Over 30 Different Personalities

Meta's new chatbots would be like ChatGPT in your Facebook and IG experience.

By Andrew Hutchinson • Aug. 1, 2023

Meta Adds New Brand Safety Elements to Reassure Ad Partners

Extra ad placement assurance for Meta advertisers, including on Instagram. 

By Andrew Hutchinson • July 31, 2023

Instagram Experiments With Range of Generative AI Elements

Meta's looking to bring generative AI to Instagram users.

By Andrew Hutchinson • July 30, 2023