Meta Expands Its Paid Verification for Business Program To Canadian Brands

After testing it out over the past few weeks in New Zealand, Meta's expanding its "Verified for Business" offering. 

By Andrew Hutchinson • Oct. 30, 2023

Meta Announces Ad-Free Subscription Program in EU

Would you pay to avoid ads on Facebook and IG?

By Andrew Hutchinson • Oct. 30, 2023

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram Tests Collaborative Carousel Posts

Instagram continues to experiment with more intimate group sharing options.

By Andrew Hutchinson • Oct. 27, 2023

Social Media Trends 2024: 34 Predictions for Marketers

What’s coming next in the world of social media marketing? Here are our predictions for 2024.

By Andrew Hutchinson • Oct. 26, 2023

Instagram Makes Reminder Ads Available for Stories Placement

More ways to raise awareness of coming events/launches.

By Andrew Hutchinson • Oct. 26, 2023

Meta Posts Record Quarterly Revenue Results, Sees Steady User Increase

A strong Q3 earnings report for Zuck and Co.

By Andrew Hutchinson • Oct. 25, 2023

Instagram Adds Looping Video Clips in Notes

The option could make your Notes stand out in stream.

By Andrew Hutchinson • Oct. 25, 2023

Instagram Tests New ‘Nearby’ Feed for Stories

The new feed could help to highlight local businesses.

By Andrew Hutchinson • Oct. 24, 2023

Meta Faces Legal Action From 42 State Attorneys General Over Addicting Teen Users

The case could see Meta forced to add an algorithmic opt-out for all users.

By Andrew Hutchinson • Oct. 24, 2023

Meta Outlines Brand and User Safety Approaches With Mini-Site

Meta’s new initiative outlines its core safety and responsibility principles, which feels like a counter to X’s recent shifts.

By Andrew Hutchinson • Oct. 23, 2023

Instagram Tests a Dedicated Content Feed From ‘Meta Verified’ Accounts

Though why users would want it is not so clear.

By Andrew Hutchinson • Oct. 23, 2023

Instagram Will Enable You to Create Stickers from Entities in Your Photos

A handy new option to create custom stickers for your Reels and Stories.

By Andrew Hutchinson • Oct. 20, 2023

Instagram Adds Polls in Comment Streams on Feed Posts and Reels

Polls have proven to be a popular option for eliciting audience engagement.

By Andrew Hutchinson • Oct. 19, 2023

Threads Adds Instagram Profile Tags, Providing More Interconnection Between Apps

A new way to tag IG users on Threads.

By Andrew Hutchinson • Oct. 17, 2023

Meta Brings More Personal Data Control Elements to Its ‘Accounts Center’ Tool

Meta's looking to make it easier to manage your personal data in its apps.

By Andrew Hutchinson • Oct. 17, 2023

Threads Looks To Be Developing Its Own Messaging Option

It looks like DMs are coming to Threads after all.

By Andrew Hutchinson • Oct. 13, 2023

Meta Outlines Efforts to Combat Misinformation Around Israel-Hamas War

Meta's implemented crisis measures to manage the flow of critical updates.

By Andrew Hutchinson • Oct. 13, 2023

Instagram Provides Tips on How to Utilize Product Collections [Infographic]

Some tips on how to set up your IG Collections.

By Andrew Hutchinson • Oct. 12, 2023

EU Calls on Meta to Take More Action to Address Misinformation Around Israel Conflict

Invoking new DSA regulations, the EU wants Meta to provide more assurances on its actions to counter misinformation in its apps.

By Andrew Hutchinson • Oct. 11, 2023

Meta Announces New Ad Options for Facebook Reels Ahead of the Holiday Push

Some new ad considerations for Facebook Reels.

By Andrew Hutchinson • Oct. 10, 2023

Instagram Experiments With New Stickers To Facilitate Holiday Season Engagement

Instagram's working on a bunch of new sticker options for Stories.

By Andrew Hutchinson • Oct. 9, 2023

Instagram Announces New Interactive Features at ‘Instagram University’ Event

The platform announced a range of new features at the New York event.

By Andrew Hutchinson • Oct. 6, 2023

Instagram Rolls Out Option To Share Stories With Multiple Group Lists at Once

A new way to lean into more enclosed group sharing in the app.

By Andrew Hutchinson • Oct. 5, 2023

Meta Publishes New Guide to Its AI-Driven Advantage+ Ad Campaigns

The guide provides a valuable overview of Meta's Advantage+ campaigns.

By Andrew Hutchinson • Oct. 5, 2023

Meta Expands Roll Out of Generative AI Features for Ad Creation

Meta’s new generative AI tools are coming to Meta Ads Manager.

By Andrew Hutchinson • Oct. 4, 2023