Meta Announces New Ad Tools for the Holidays

Some new ad considerations from Meta for your holiday push.

By Andrew Hutchinson • Sept. 14, 2023

Instagram Adds Following Filter in the Reels Tab

Now, you can hone your Reels to only posts from the accounts that you follow. 

By Andrew Hutchinson • Sept. 13, 2023

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Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram Tests New Option to Hide Your Like Activity in the App

The option would give you more capacity to manage your privacy in the app.

By Andrew Hutchinson • Sept. 11, 2023

Meta Publishes New Guide to Using AI in Marketing for Holiday Campaigns

Some new insights to inform your holiday campaign approach.

By Andrew Hutchinson • Sept. 7, 2023

UK Government Removes Key Impediment to Meta’s Full Messaging Encryption Plan

Meta will now be able to enact full messaging encryption by default in the U.K.

By Andrew Hutchinson • Sept. 6, 2023

Instagram Tests Out Location Tags in Notes

Notes has proven especially popular with younger IG users.

By Andrew Hutchinson • Sept. 5, 2023

4 Messaging Tips to Drive Sales [Infographic]

Some handy pointers for your IG messaging approach. 

By Andrew Hutchinson • Sept. 4, 2023

Meta Considers New Subscription Which Would Enable EU Users to Eliminate Ads

How much would you pay for an ad-free Facebook?

By Andrew Hutchinson • Sept. 1, 2023

Instagram’s Testing 3-Minute and 10-Minute Reels Uploads

Wow, what a surprise this is...

By Andrew Hutchinson • Aug. 30, 2023

Meta Tackles Two of the Largest-Ever Online Influence Operations as Its Security Approach Evolves

Meta's taking a more collaborative, broader-reaching approach to its manipulation and hate speech detection process.

By Andrew Hutchinson • Aug. 29, 2023

Instagram Adds New Comment Reply Option, Tests Star Sign-Related Stickers

Some new content creation and engagement options on IG.

By Andrew Hutchinson • Aug. 28, 2023

Meta Looks to Pitch Next-Gen Ray Ban Stories Glasses to Live Stream Creators

This could prove to be a much stronger angle for the camera-equipped glasses.

By Andrew Hutchinson • Aug. 24, 2023

Meta Adds Branded Content Campaign Oversight to Ads Library

Users can search by influencer or brand to see the campaigns they are connected to.

By Andrew Hutchinson • Aug. 23, 2023

EU Users Can Soon Opt Out of Algorithmic Sorting on Facebook and Instagram

An algorithm-free experience in Meta’s apps is likely to be welcomed by many and will bring them into compliance with the EU’s Digital Services Act.

By Andrew Hutchinson • Aug. 22, 2023

Canadian Politicians Criticize Meta Over Local News Bans Amid Wildfire Crisis

Meta recently blocked news outlets in Canada in a dispute over its Online News Act.

By Andrew Hutchinson • Aug. 21, 2023

Meta Publishes New Overview of Its Evolving Ad Automation Tools

Meta's Advantage+ campaigns are driving better results for many brands. 

By Andrew Hutchinson • Aug. 20, 2023

Meta Shares Key Best Practices for Facebook and Instagram Ad Campaigns [Infographic]

Some key tips to help you optimize your Meta ads, by using automation and AI.

By Andrew Hutchinson • Aug. 18, 2023

Instagram Shares New Explainer on Key Ad Metrics [Infographic]

Some handy notes on key ad metrics, and what they actually represent.

By Andrew Hutchinson • Aug. 17, 2023

Instagram Announces That It’s Testing Audio Clips for Notes in the App

A new addition for Notes, which is gaining traction with younger IG users.

By Andrew Hutchinson • Aug. 17, 2023

Instagram Is Testing a New Reels Display for Multi-Advertiser Ads

A new format to display multiple related promotions at once in-stream.

By Andrew Hutchinson • Aug. 16, 2023

Instagram Expands Song Lyrics in Reels to More Regions

Another way to incorporate music into the Reels experience.

By Andrew Hutchinson • Aug. 14, 2023

How Much Top Celebrities Can Earn Per Sponsored Post on Instagram [Infographic]

Really, you probably don't want to know how much the big name stars can earn per sponsored post.

By Andrew Hutchinson • Aug. 13, 2023

Instagram Is Testing New Comment and Share Counts on Posts In-Stream

Wonder how this gels with the platform's previous stance on Like counts.

By Andrew Hutchinson • Aug. 11, 2023

Instagram Adds New Music Options, Including Soundtracks for Collaborative Posts

New ways to make people listen to your favorite tracks.

By Andrew Hutchinson • Aug. 11, 2023

Instagram Tests New Collaborative Posting Option to Encourage Participation

The new option could have various uses for brand promotion.

By Andrew Hutchinson • Aug. 9, 2023