Meta Adds New, Exclusive Content Options for Paying Subscribers to Help Creators Build their Audiences

The new tools will provide more ways for creators to incentivize subscribers to sign up.

By Andrew Hutchinson • July 14, 2022

Instagram Tests New 'Notes' Shelf in IG Direct, Ads on User Profiles

File these new IG tests under 'Really?'

By Andrew Hutchinson • July 12, 2022

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram Launches Initial Test of New 'Creator Marketplace' Influencer Discovery Platform

Like Facebook's Brand Collabs Manager, Instagram's Creator Marketplace will help you find the right creative partners for your campaigns. 

By Andrew Hutchinson • July 12, 2022

Instagram Tests New 'Live Producer' Tool to Facilitate More Professional Looking IG Live Streams

The tool will provide more broadcasting options for live-stream creators on Instagram. 

By Andrew Hutchinson • July 11, 2022

Instagram Expands Access to Reels Templates, Adds New Music Recommendations for Reels Clips

Instagram's looking to provide more help for users looking to tap into Reels trends.

By Andrew Hutchinson • July 5, 2022

Instagram Announces New $650k Grants Program For Black-Owned Creators and Businesses

The program will offer a range of funding packages for Black-owned organizations and individuals.

By Andrew Hutchinson • June 29, 2022

Meta Provides Expanded Business Support Through Updated 'Pro Team' Initiative

The program offers direct insights and assistance from Meta's team – though it's not available to all brands as yet.

By Andrew Hutchinson • June 29, 2022

Meta Reassures Users That it Has Not Changed its Policies on Abortion-Related Content

Meta says that it has made no change to its policies in the wake of the recent Supreme Court ruling.

By Andrew Hutchinson • June 28, 2022

New Report Looks at the Rise of Beauty Enhancement Trends and Tools Online

The use of beautification enhancement tools in photo apps is causing significant impacts on user psychology.

By Andrew Hutchinson • June 27, 2022

Instagram Opens Reels API Access to Third-Party Platforms

Some new options for managing your Instagram Reels content.

By Andrew Hutchinson • June 27, 2022

Instagram Shares New Tips on How to Maximize Your Reels Content Approach

Some key tips on how to maximize your Instagram performance in the era of short-form content.

By Andrew Hutchinson • June 27, 2022

Instagram's Testing AR Elements Within Stories and its New NFT Display Features

Instagram's testing out a few different AR options, as it looks to merge users into the metaverse experience.

By Andrew Hutchinson • June 23, 2022

Instagram Adds New Age Verification Features to Better Detect and Protect Younger Users

The new measures will enhance Instagram's capacity to protect younger users in the app.

By Andrew Hutchinson • June 23, 2022

Meta Outlines New Opportunities for Reels Creators via Facebook Stars Donations

New opportunities for Reels creators to make money on Facebook and IG.

By Andrew Hutchinson • June 22, 2022

Meta Launches New Creator Monetization Initiatives, Including More Reels Payments and NFTs

The new options will provide more pathways for revenue generation in Meta's apps.

By Andrew Hutchinson • June 21, 2022

New Report Highlights TikTok's Rising Value as a Promotional Option for SMBs

More SMBs are driving better results on TikTok, according to new findings.

By Andrew Hutchinson • June 16, 2022

Instagram Tests Updated, TikTok-Like Full-Screen Format for its Main Feed

The new, TikTok-like format is another step in the evolution of the app.

By Andrew Hutchinson • June 16, 2022

Meta Adds More Reels Creation Options in Instagram and Facebook

Meta's looking to encourage more Reels use, with new remix options in Instagram and Creator Studio.

By Andrew Hutchinson • June 15, 2022

Instagram Adds New Prompts to Reduce Harmful Impacts on Young Users

With reports suggesting that Instagram usage can be harmful for teens, the platform is adding more support tools.

By Andrew Hutchinson • June 14, 2022

Meta Abandons Several Projects, Including Smart Watch and Consumer Portal Devices, In Order to Cut Costs

Amid tightening market conditions, Meta is looking to reduce costs, in various ways.

By Andrew Hutchinson • June 9, 2022

Instagram Shares New Creative Insights via its 'We Create' Brand Support Initiative

The series provides tips and insights on how to use Instagram to promote your business.

By Andrew Hutchinson • June 8, 2022

Meta Launches Pride Month Activations in Messenger and Messenger Kids

Messenger has added a range of Pride-themed stickers and effects.

By Andrew Hutchinson • June 7, 2022

Instagram Adds New Option to Pin Posts on Your Profile

Now you can pin up to three posts and/or Reels on your Instagram profile.

By Andrew Hutchinson • June 7, 2022

Instagram Expands Sensitive Content Control Options

The new control options will provide more ways to avoid potentially harmful and/or offensive content in the app.

By Andrew Hutchinson • June 6, 2022

Meta Announces New Updates for Reels, Including Interactive Stickers, Sound Sync and Longer Clips

Meta's added a range of new tools as it looks to lean into short-form video content.

By Andrew Hutchinson • June 2, 2022