Meta Launches New Reels Features, Including Stories to Reels Conversion and Improved Analytics

New ways to create more engaging Reels content across both Facebook and IG.

By Andrew Hutchinson • Aug. 16, 2022

Reels Scheduling is Now Available to All Users in Meta’s Creator Studio App

More ways to maximize your short-form video approach. 

By Andrew Hutchinson • Aug. 15, 2022

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Meta Shares New Reels Creation Tips, Based on Successful Creators

Meta has shared some new pointers on how to maximize your Reels content approach. 

By Andrew Hutchinson • Aug. 15, 2022

Instagram Publishes New Guide to Setting Up Shops and Product Tags in the App

Considering Instagram Shops in your holiday planning?

By Andrew Hutchinson • Aug. 14, 2022

Instagram Shares New Insights into How it Selects Recommended Posts to Highlight in User Home Feeds

The report looks at how Instagram looks t highlight recommended content in user feeds.

By Andrew Hutchinson • Aug. 12, 2022

Instagram Launches New Hands-Free Recording Support for Samsung Flip Phones

Flip phones are back, and now there may be another reason to get one.

By Andrew Hutchinson • Aug. 10, 2022

New Report on Teen Social Media Use Underlines the Rise of TikTok, and the Fall of Facebook

The data underlines TikTok's youth dominance, while also highlighting the growing gap between it and Facebook.

By Andrew Hutchinson • Aug. 10, 2022

Social Commerce May Not be the Trend That Many Had Hoped - Which is Bad News for TikTok

With Meta scaling back its in-app commerce plans, that could signal a bigger issue for TikTok and its growth plans.

By Andrew Hutchinson • Aug. 9, 2022

Instagram Moves to Next Stage of Development with its Native Scheduling Tools

This could make it much easier to manage your IG content on the go.

By Andrew Hutchinson • Aug. 8, 2022

Instagram Takes Inspiration from BeReal with New Test Features

BeReal is fast becoming the latest muse for Instagram's product development team.

By Andrew Hutchinson • Aug. 7, 2022

Instagram Expands NFT Display Options to More Than 100 Regions

Get ready to see a lot more hand-drawn character images on IG.

By Andrew Hutchinson • Aug. 4, 2022

Instagram’s Chief is Heading to London to Spark New EU Growth for the App

The Instagram boss will temporarily relocate to London to help maximize its push in Europe.

By Andrew Hutchinson • Aug. 2, 2022

Instagram Shares Tips on Effective Influencer Marketing Collaboration

Looking to work with influencers for your holiday campaigns? These tips might help.

By Andrew Hutchinson • Aug. 1, 2022

Instagram Seeks Data on Users’ Ethnicity to Improve User Experience

The survey will prompt users to share info about their race/ethnicity.

By Andrew Hutchinson • July 28, 2022

Instagram’s Chief Says it Will Halt its Full-Screen Format Test, Scale Back AI-Recommended Posts

In another twist, Instagram chief Adam Mosseri says that Instagram will reduce the amount of recommended posts in feeds.

By Andrew Hutchinson • July 28, 2022

Zuckerberg Says that Meta Plans to Double the Amount of AI-Recommended Content in User Feeds

Don't like all those recommended posts? You're going to hate this. 

By Andrew Hutchinson • July 27, 2022

Meta Publishes New Guide on How to Get Started with Reels, and How to Improve Reels Performance

The guide covers the basics of Reels creation, along with some more advanced notes and tips.

By Andrew Hutchinson • July 26, 2022

Instagram's Chief Explains the Latest Changes in the App Following User Backlash

Instagram’s pushing ahead with its changes - even if some users are voicing their concerns.

By Andrew Hutchinson • July 26, 2022

Instagram Users Call for the App to Stop Trying to Be Like TikTok, with Kylie Jenner Joining the Push

Kylie Jenner has added her voice to calls to ‘make Instagram Instagram again’.

By Andrew Hutchinson • July 25, 2022

Meta Launches Updated Safety Guide for Athletes Ahead of Major Sporting Events

The 39-page guide provides a range of tips and notes on how to manage your Facebook and Instagram experience.

By Andrew Hutchinson • July 25, 2022

Instagram Will Now Feed All Video Uploads into Reels, Adds New Creative Tools for Reels Content

All Reels, all video, everywhere.

By Andrew Hutchinson • July 21, 2022

Meta Launches New Small Business Support Program, Including Online and IRL Elements

The program offers the rare chance to speak directly with Meta representatives.

By Andrew Hutchinson • July 20, 2022

Instagram Adds New 'Boost' Promotion Option for Reels Clips

A new way to get more eyeballs on your Reels content.

By Andrew Hutchinson • July 19, 2022

Instagram Adds New Business Search Tools Within IG Maps

The new features expand upon Instagram’s existing location search tools.

By Andrew Hutchinson • July 19, 2022

Meta Adds New, In-Stream Payment Options for SMBs

The new option will enable SMBs to request payment via Meta Pay from within a chat thread.

By Andrew Hutchinson • July 18, 2022