Meta Plans to Establish an NFT Marketplace, Expanding Beyond Profile Pictures

Meta's longer-term view for the interconnected metaverse will include NFTs - but maybe not in the way you expect.

By Andrew Hutchinson • Jan. 20, 2022

Instagram Launches Live Test of Fan Subscriptions, Providing More Monetization Options for Creators

The options will provide another avenue for creators to generate direct income from their fans in the app.

By Andrew Hutchinson • Jan. 19, 2022

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Meta Publishes New Guide to the Various Security and Control Options in its Apps

The guide covers all of the various security and safety tools on Facebook, Messenger, Instagram and WhatsApp.

By Andrew Hutchinson • Jan. 16, 2022

Meta Outlines Policy Requirements for Businesses Looking to Advertise and Sell on its Platforms

A good refresher on Meta's various regulations and requirements, with links through to all the relevant policy documents.

By Andrew Hutchinson • Jan. 13, 2022

Instagram's Testing a New Option Which Would Enable Users to Re-Arrange the Post Display on their Profile

This could provide more capacity to manage how profile visitors view your IG content.

By Andrew Hutchinson • Jan. 10, 2022

Instagram Tests New 'Status' Display to Provide More Context on What Your Connections are Doing

The option could help to keep your connections informed of your activities, and likely response times.

By Andrew Hutchinson • Jan. 10, 2022

Instagram Turns on IG Live Badges by Default for Eligible Creators

In its latest effort to provide more incentive for creators, Instagram is enabling live-stream badges for more streamers.

By Andrew Hutchinson • Jan. 7, 2022

Instagram Launches Initial Test of Algorithm-Free, Reverse Chronological Feed Options In-Stream

Instagram's new, reverse-chronological feed toggle is coming - but is it really a valuable improvement?

By Andrew Hutchinson • Jan. 5, 2022

How to Give Your Instagram the Best First Impression [Infographic]

Ensure you're ticking all the boxes with your brand Instagram presence.

By Andrew Hutchinson • Jan. 3, 2022

Instagram's Chief Outlines the Key Areas of Focus for the App in 2022

What's coming next for IG? More TikTok...

By Andrew Hutchinson • Dec. 28, 2021

TikTok Leads Christmas Day Download Charts, New Markers of the Coming Metaverse Shift

Some interesting, and important trends of note in the Christmas download charts on iOS and Android.

By Andrew Hutchinson • Dec. 28, 2021

Mapping the Social Media Landscape [Infographic]

The social media landscape may extend further than you think, with competition rising from Asian-based players.

By Andrew Hutchinson • Dec. 22, 2021

A Look Back at Instagram's Various Attempts to Copy TikTok in 2021

A seasonal-themed retrospective of all the ways in which Insta has taken inspiration from TikTok this year.

By Andrew Hutchinson • Dec. 22, 2021

Meta Partners with Popular Mobile Apps for New End-of-Year Stories Collaborations

The collaborations provide more TikTok-like creative functionality, which could help to keep users within Meta's apps instead.

By Andrew Hutchinson • Dec. 17, 2021

Instagram Adds New Option to Embed User Profiles on Third-Party WebsItes

Another consideration for your Instagram marketing approach.

By Andrew Hutchinson • Dec. 16, 2021

Instagram Stories Data Performance Trends, Based on an Analysis of 962,402 Stories [Infographic]

Instagram stories insights that will help you better engage with your followers! Check out the Instagram stories study!

By Adina Jipa • Dec. 13, 2021

Instagram Publishes 2022 Predictive Trends Report

The report highlights various cultural trends and shifts, as defined by younger Instagram users.

By Andrew Hutchinson • Dec. 13, 2021

All You Need to Know About Instagram Reels [Infographic]

Here's an overview of how Instagram Reels works, which could help in your content planning.

By Andrew Hutchinson • Dec. 12, 2021

Instagram Adds Reels Replies, Providing Another Way to Tap into Short-Form Video

Instagram continues to put more emphasis on Reels, and copy features from TikTok.

By Andrew Hutchinson • Dec. 10, 2021

Meta Launches Personalized Year in Review Features on Facebook and Instagram

The features provide a summary of your shared experiences on the platform's throughout the year.

By Andrew Hutchinson • Dec. 9, 2021

Instagram's Coming Chronological Feed May Not Work How You Expect

Instagram says that it's bringing back the reverse chronological feed. But is it really?

By Andrew Hutchinson • Dec. 8, 2021

Instagram Adds New Features to Offer More Protection and Well-Being Prompts for Young Users

The new tools aim to address concerns that the app can be harmful for young users.

By Andrew Hutchinson • Dec. 7, 2021

Instagram's Testing a 'Dancify' Option for Reels Which Would Automatically Sync Video and Music

'Dancify' appears to be an auto-synch tool, much like TikTok's music sync feature.

By Andrew Hutchinson • Dec. 7, 2021

Instagram Adds Custom Text to Link Stickers, New Color Options for Your Stories Links

Now you have more ways to get people to click on your IG Stories links.

By Andrew Hutchinson • Dec. 6, 2021

Instagram Launches New Series of Live Shopping Events for the Holidays

Instagram's next round of live shopping streams has been announced, helping to highlight its evolving tools.

By Andrew Hutchinson • Dec. 6, 2021