Instagram’s Developing a New Media Kit Option to Help Creators Showcase Their Value to Brands

The new option would help IG creators maximize their brand collaboration appeal.

By Andrew Hutchinson • Sept. 14, 2022

Meta Moves to the Next Stage of its Full Messaging Integration Plan

Soon, you'll be able to access any of your WhatsApp, IG or Messenger chats in a single, unified inbox.

By Andrew Hutchinson • Sept. 13, 2022

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

New Report Highlights the Decline of Facebook and IG, as TikTok Becomes the New Home of Entertainment

Facebook has spent years getting you to build your social graph, but people don't care about content from their immediate connections so much anymore.

By Andrew Hutchinson • Sept. 12, 2022

Instagram Confirms That it is Testing a ‘Re-Post’ Feature for the Main Feed

Instagram has long-held that re-posts would not be a beneficial addition for the app.

By Andrew Hutchinson • Sept. 8, 2022

Instagram Scales Back In-Stream Shopping Elements as it Re-Examines its Approach

IG users haven’t been overly excited about the opportunity to shop in the app.

By Andrew Hutchinson • Sept. 6, 2022

Instagram Tests New ‘Add Topics’ Option in the Reels Upload Process

The option could help you get your Reels in front of a more engaged, interested audience.

By Andrew Hutchinson • Sept. 5, 2022

Meta’s Exploring the Potential of Paid Add-On Features for Facebook and Instagram

New add-on features for Facebook and/or Instagram?

By Andrew Hutchinson • Sept. 1, 2022

Instagram Launches New Tools to Help Refine Content Recommendations

Instagram's looking to improve its AI-based content recommendations, by seeking more direct input from users.

By Andrew Hutchinson • Aug. 30, 2022

Meta Expands NFT Display Options on Instagram and Facebook, as it Looks to Build for the Next Stage

Meta has broader plans for its NFT options, beyond cartoonish profile pictures.

By Andrew Hutchinson • Aug. 29, 2022

Instagram Updates its Teen Safety Tools to Further Limit Potentially Harmful Exposure in the App

The updates will offer more protection for younger users in the app.

By Andrew Hutchinson • Aug. 25, 2022

Meta’s Adding a New Customer Support Division to Handle User Queries

This could be a major update for those who've experienced the frustration of trying to resolve a Facebook or IG issue.

By Andrew Hutchinson • Aug. 25, 2022

New Report Show That Reels are Generating the Most Reach on Instagram

New data shows that Reels are generating a lot more reach and Likes on IG. 

By Andrew Hutchinson • Aug. 24, 2022

Instagram Tests New Optional Switch for its Full-Screen Feed Display

Instagram's still working on ways to incorporate a TikTok-like full-screen display.

By Andrew Hutchinson • Aug. 22, 2022

Instagram Looks to Copy BeReal with new ‘IG Candid’ Feature

Instagram's never seen a viral functionality that it didn't like.

By Andrew Hutchinson • Aug. 22, 2022

Instagram Faces More User Backlash as it Continues to Chase TikTok

Instagram may be running an unwinnable race against the still rising short-form video app. 

By Andrew Hutchinson • Aug. 22, 2022

Meta Launches New Reels Features, Including Stories to Reels Conversion and Improved Analytics

New ways to create more engaging Reels content across both Facebook and IG.

By Andrew Hutchinson • Aug. 16, 2022

Reels Scheduling is Now Available to All Users in Meta’s Creator Studio App

More ways to maximize your short-form video approach. 

By Andrew Hutchinson • Aug. 15, 2022

Meta Shares New Reels Creation Tips, Based on Successful Creators

Meta has shared some new pointers on how to maximize your Reels content approach. 

By Andrew Hutchinson • Aug. 15, 2022

Instagram Publishes New Guide to Setting Up Shops and Product Tags in the App

Considering Instagram Shops in your holiday planning?

By Andrew Hutchinson • Aug. 14, 2022

Instagram Shares New Insights into How it Selects Recommended Posts to Highlight in User Home Feeds

The report looks at how Instagram looks t highlight recommended content in user feeds.

By Andrew Hutchinson • Aug. 12, 2022

Instagram Launches New Hands-Free Recording Support for Samsung Flip Phones

Flip phones are back, and now there may be another reason to get one.

By Andrew Hutchinson • Aug. 10, 2022

New Report on Teen Social Media Use Underlines the Rise of TikTok, and the Fall of Facebook

The data underlines TikTok's youth dominance, while also highlighting the growing gap between it and Facebook.

By Andrew Hutchinson • Aug. 10, 2022

Social Commerce May Not be the Trend That Many Had Hoped - Which is Bad News for TikTok

With Meta scaling back its in-app commerce plans, that could signal a bigger issue for TikTok and its growth plans.

By Andrew Hutchinson • Aug. 9, 2022

Instagram Moves to Next Stage of Development with its Native Scheduling Tools

This could make it much easier to manage your IG content on the go.

By Andrew Hutchinson • Aug. 8, 2022

Instagram Takes Inspiration from BeReal with New Test Features

BeReal is fast becoming the latest muse for Instagram's product development team.

By Andrew Hutchinson • Aug. 7, 2022