Instagram Launches Live Test of Longer Videos in Stories

Some users are now able to post 60-second videos in Stories, without them being split up into 15-second segments.

By Andrew Hutchinson • Nov. 23, 2021

4 Tips for Reaching New Customers with Your Instagram Shop [Infographic]

Some helpful tips for your IG shopping promotions.

By Andrew Hutchinson • Nov. 21, 2021

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Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

New Study Looks at Optimal Hashtag Usage in Instagram Feed Posts, Based on 18m Examples

How many hashtags should you include in your IG posts? Some new insights to consider.

By Andrew Hutchinson • Nov. 19, 2021

New Survey Underlines TikTok's Rise Versus Instagram as the App of Choice Among Teen users

The latest report once again underlines the rise of TikTok, a key concern for Meta's next-level metaverse shift.

By Andrew Hutchinson • Nov. 19, 2021

Instagram Adds Option to Delete Individual Posts from Carousels, Shake to Report Feature

The option to delete single images from carousels will save a lot of social media managers a lot of time and frustration.

By Andrew Hutchinson • Nov. 17, 2021

Instagram Confirms that It's Shutting Down Its Separate 'Threads' Messaging App

Instagram Threads will be no more as we head into 2022.

By Andrew Hutchinson • Nov. 17, 2021

Instagram Expands Live Stream Badges to All Eligible Creators in the US

It's the latest in Instagram's expanding set of creator monetization tools.

By Andrew Hutchinson • Nov. 16, 2021

Instagram Provides Tips on How to Maximize Customer Engagement with Instagram Stories [Infographic]

Looking for ways to maximize your Instagram Stories efforts?

By Andrew Hutchinson • Nov. 11, 2021

Instagram Adds New Text-to-Speech and Voice Effect Options in Reels

Instagram continues to chase TikTok, by adding more, similar creative tools in the app.

By Andrew Hutchinson • Nov. 11, 2021

Instagram Tests New 'Take a Break' Feature to Encourage Users to Limit Time in the App

The prompts come in the wake of recent reports that Instagram usage can be harmful for teen users.

By Andrew Hutchinson • Nov. 10, 2021

Study of 137k Facebook and Instagram Ads Reveals Performance Benchmarks and Trends [Infographic]

Which platform is best for your social ad spend? Check out this research report.

By Adina Jipa • Nov. 9, 2021

Make the Most of Your Shop on Facebook and Instagram for the Holidays [Infographic]

Meta for Business has provided some new tips on how to make the most of your Facebook and Instagram shops for the holidays.

By Andrew Hutchinson • Nov. 9, 2021

Instagram Shares 3 Tips to Help Build Your Audience [Infographic]

Need some tips for your Instagram approach ahead of the holiday push?

By Andrew Hutchinson • Nov. 8, 2021

Instagram Announces New Features and Events to Celebrate Diwali

Instagram will also look to highlight South Asian creators and businesses during the event. 

By Andrew Hutchinson • Nov. 3, 2021

Instagram Post Preview Cards are Back on Twitter

Now, you can re-share your IG posts in your tweets, with new tweet cards showing a preview of the post.

By Andrew Hutchinson • Nov. 3, 2021

Instagram Launches Live-Stream Shopping Events for the Holidays, Free Shipping on Purchases

Instagram's looking to lean into live shopping as part of its push for the holiday season.

By Andrew Hutchinson • Nov. 2, 2021

Instagram Launches 'Add Yours' Sticker to Facilitate More Engagement in Stories

Instagram continues its process of replication as it seeks to maintain engagement.

By Andrew Hutchinson • Nov. 1, 2021

Instagram Makes Links in Stories Available to All Accounts

Instagram will now allow all users to add link stickers to their Instagram Stories.

By Andrew Hutchinson • Oct. 27, 2021

Facebook Updates its Rights Protection Tools to Help Brands Detect Violations of IP Across its Apps

The update will better enable brands to automatically track potential IP violations across Facebook and Instagram.

By Andrew Hutchinson • Oct. 22, 2021

Instagram Adds More Tools to Help Creators Maximize Branded Content Partnerships

Instagram's looking to provide creators with more monetization options via expanded brand partnership options.

By Andrew Hutchinson • Oct. 22, 2021

Instagram Shares New Insights into the Most Popular Pumpkin-Based Foods [Infographic]

Wanna' know the most popular pumpkin-based foods in every US state? 

By Andrew Hutchinson • Oct. 21, 2021

Instagram Will Enable Users to Upload Photos and Videos via Desktop from This Week

The update will help social media managers centralize their workflow, and maintain their various platform presences.

By Andrew Hutchinson • Oct. 19, 2021

Instagram Adds Collaboration Options for Feed Posts and Reels, New Music Engagement Features

Instagram's looking to encourage more collaboration, while it's also looking to make music a bigger focus. 

By Andrew Hutchinson • Oct. 19, 2021

Instagram Adds New Data Analytics to Provide More Performance Insight for Marketers

Instagram's added some more detail to its Insights element, providing more ways for marketers to optimize their content approach.

By Andrew Hutchinson • Oct. 19, 2021

26 Predictions for Social Media Marketing in 2022

What's coming next for social media marketing? Here are some of the key trends that we see taking shape.

By Andrew Hutchinson • Oct. 18, 2021