Pro Tips: Instagram Shares Insights into How to Maximize Your On-Platform Promotion Efforts

What's working on Instagram now? We spoke to the platform's Product Marketing Lead for Small Businesses to find out.

By Andrew Hutchinson • Aug. 1, 2021

SMT Expert Series: Matt Navarra Discusses the Latest Trends, and Where Things are Headed

In an exclusive interview, social media expert Matt Navarra provides his insights on some of the latest trends.

By Andrew Hutchinson • Aug. 1, 2021

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Instagram Expands Reels to 60 Seconds, Providing More Capacity for Creativity

Now you'll have more capacity to create engaging Reels clips.

By Andrew Hutchinson • July 27, 2021

Instagram Implements New Initiatives To Protect Young Users, Including Privacy Defaults and Ad Targeting Restrictions

The changes will limit the ways in which advertisers can target young audiences across Facebook's apps.

By Andrew Hutchinson • July 27, 2021

Instagram is Testing a TikTok-Like Vertical Feed Presentation for Explore

The re-imagined Explore feed would enable full-screen, TikTok-like browsing of Instagram content recommendations.

By Andrew Hutchinson • July 26, 2021

Facebook Adds New Features for the Tokyo Olympics, Including a Games Hub and AR Effects

Facebook's added a range of features, across all of its apps, to help fans engaged with the event.

By Andrew Hutchinson • July 23, 2021

Instagram Rolls Out Language Translation Options Within Instagram Stories

The option will improve accessibility for Stories content, and could open up new ways to reach new audiences.

By Andrew Hutchinson • July 21, 2021

Instagram Tests New Option That Would Enable Users to Partner Up on Posts and Reels

The option will enable Instagram users to co-create posts and Reels, ad broaden their content reach.

By Andrew Hutchinson • July 21, 2021

Instagram Expands Insights Data to 60 Days, Providing More Analytical Capacity

The expansion will provide a heap more data insight for Instagram marketers.

By Andrew Hutchinson • July 20, 2021

Instagram Adds New Sensitive Content Control Options to Better Protect Users from Unwanted Exposure

The option will provide another way to limit unwanted exposure in the app.

By Andrew Hutchinson • July 20, 2021

Key Instagram Metrics, and Why They Matter to Your Strategic Approach [Infographic]

Are you focusing on the right metrics within your Instagram strategy? 

By Adina Jipa • July 19, 2021

Instagram Stories Drafts are Now Available to All Users

The option is now available for some users when you exit out of the Stories composer mid-process.

By Andrew Hutchinson • July 16, 2021

Facebook Provides New Overview of its Efforts to Combat Racist Abuse Online in the Wake of Euro 2020

Facebook is working to update its tools and processes to better detect such incidents.

By Andrew Hutchinson • July 15, 2021

Facebook Announces $1 Billion Investment into New Creator Funding Initiatives

The program will look to educate creators on how to monetize their content through incentive bonuses and rewards.

By Andrew Hutchinson • July 14, 2021

Instagram Says Auto Captions for Feed Posts are Coming Soon

The option will give users more ways to maximize accessibility with their IG updates.

By Andrew Hutchinson • July 13, 2021

Instagram Tests New 'Re-Share' Sticker for Stories to Encourage More Thoughtful Feed Post Sharing

The new option is designed to encourage more creativity in feed post re-shares to Stories.

By Andrew Hutchinson • July 13, 2021

Instagram Tests New Comment 'Limits' To Help Reduce the Impact of Targeted Abuse by Groups

The option aims to combat brigading and Cancel Culture pile-ons.

By Andrew Hutchinson • July 8, 2021

Norway Introduces New Law Forcing Disclosure on Retouched Photos Posted Online

The law will add a level of transparency over the images people see on social platforms.

By Andrew Hutchinson • July 5, 2021

Facebook Runs Video Tests to Make Instagram More Like TikTok

Instagram says it is no longer just a photo-sharing app and has plans to experiment with different video feed options.

By Robert Williams • July 2, 2021

Instagram Tests Sticker Links in Stories for All Users

Link Stickers Might Be the Future Without the 10,000 Follower Barrier.

By Jette-Mari Anni • June 30, 2021

Facebook Tests New Reels and Rooms UI, Integrated Into the Facebook Stories Panel

The display would give users another way to discover Reels and Rooms content in the app.

By Andrew Hutchinson • June 27, 2021

Instagram Launches Live Test of Image and Video Uploads From the Desktop Version of the App

The option will provide more capacity to manage and maintain your IG presence.

By Andrew Hutchinson • June 24, 2021

Twitter Announces Full iOS Launch of Tweet Sharing to Instagram Stories

Now all iOS users can easily share tweets to their Instagram Stories frames.

By Andrew Hutchinson • June 23, 2021

Instagram Tests New Content Recommendations Within the Main Feed, Sometimes Above Profiles You Follow

The process will aim to expand user horizons and highlight a broader range of content to keep them engaged.

By Andrew Hutchinson • June 23, 2021

Facebook Announces the Next Stage of its eCommerce Push, Including Shops on WhatsApp and Visual Search

The new options will help Facebook expand its rising eCommerce push.

By Andrew Hutchinson • June 22, 2021