Pinterest adds Barbie pink to Restyle

The app’s artificial intelligence-powered design tool will allow Pinners to reimagine their homes as Barbie DreamHouses.

By Andrew Hutchinson • Oct. 19, 2026

Pinterest shares festive holiday brand guide

The overview offers tips for marketers to help prepare them for peak shopping season, including a checklist for promotional success.

By Andrew Hutchinson • Oct. 19, 2026

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Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Pinterest asks brands to send people ‘back into their life’

A marketing playbook outlines how to inspire offline activity instead of encouraging infinite scrolling.

By Andrew Hutchinson • Oct. 13, 2026

There is no viable case for widespread generative AI access

Despite the push to incorporate artificial intelligence into every aspect of social media and online life, the risks far outweigh AI’s narrow use case.

By Andrew Hutchinson • Oct. 11, 2026

Pinterest expands creator content promotions

Brands will be able to sponsor creator Pins, boosting exposure and providing more promotional opportunities.

By Andrew Hutchinson • Oct. 7, 2026

Pinterest releases inaugural report on beauty trends

The overview covers 11 key colors, finishes, scents and styles that have resonated with users in the app throughout 2026.

By Andrew Hutchinson • Oct. 6, 2026

Pinterest offers post-holiday marketing tips

In the week between Christmas and New Year’s, marketing experts should shift from gifting to self-care, according to the platform.

By Andrew Hutchinson • Sept. 29, 2026

Pinterest offers predictive optimization for Performance+

The platform’s new campaign optimization score uses artificial intelligence to help advertisers measure key ad elements and create more effective campaigns.

By Andrew Hutchinson • Sept. 21, 2026

Pinterest announces visual search ads and an AI restyle feature

At its Pinterest Presents event, the company unveiled new promotional options, artificial intelligence room redecorating and the second season of its CTV show.

By Andrew Hutchinson • Sept. 17, 2026

Pinterest announces new deal with Nvidia

The move builds on an existing relationship between the two companies and seeks to improve the app’s AI-powered discovery process.

By Andrew Hutchinson • Sept. 14, 2026

Pinterest shares insights into men’s trends

Hobby and recreational Pins are gaining traction, as are grooming tips, outdoor activities and communal gaming ideas.

By Andrew Hutchinson • Sept. 9, 2026

Pinterest renames campaign objectives to simplify ad focus

The updated terminology aims to clarify the purpose of each campaign type.

By Andrew Hutchinson • Sept. 8, 2026

Pinterest offers advice on creating effective shopping promotions

The app’s new guide features a four-step overview designed to help marketers make the most of their ads and align with platform trends.

By Andrew Hutchinson • Sept. 8, 2026

Pinterest promotes its role in teen well-being

The app’s latest report highlights an offline engagement push that has been central to its larger promotional efforts this year.

By Andrew Hutchinson • Sept. 2, 2026

Pinterest sets date for annual marketing showcase

Pinterest will share the latest usage insights, trends and advertising updates at the virtual event. 

By Andrew Hutchinson • Aug. 30, 2026

Pinterest hobbies report highlights DIY and vintage

The platform said users are focused on hands-on, offline pastimes including kitchen- and nature-themed crafts.

By Andrew Hutchinson • Aug. 25, 2026

New Zealand introduces teen social media restrictions

A new ban would require platforms such as Instagram, TikTok, Snapchat and Facebook to confirm that users are over 16 years old, per Bloomberg.

By Andrew Hutchinson • Aug. 24, 2026

How social platforms measure video views

Brands and marketers may need to reconsider what counts as engagement right now in order to ensure accurate campaign reach and audience interest.

By Andrew Hutchinson • Aug. 19, 2026

Pinterest partners with Zillow for ad targeting

Through the deal, the real estate platform can target app users with ads based on specialty consumer segments including fixer-uppers and homebuyers.

By Andrew Hutchinson • Aug. 12, 2026

Can the apps stop AI slop?

Social platforms have been overwhelmed by artificial intelligence-generated content, but companies encourage AI use even as they try to stem the tide.

By Andrew Hutchinson • Aug. 5, 2026

Pinterest leans on AI to drive improved performance in Q2

The company added 9 million monthly active users but platform growth was down in Europe and flat in the U.S. and Canada.

By Andrew Hutchinson • Aug. 4, 2026

Pinterest tells brands to launch holiday campaigns early

The platform said its users start their festive activities as early as September, and a longer promotional period can help marketers learn what works.

By Andrew Hutchinson • Aug. 3, 2026

6 ways to build a brand on Pinterest

The visual search app has become a key product discovery channel and can help connect promotional efforts to more than 630 million shopping-focused active users.

By Andrew Hutchinson • July 28, 2026

Meta still has widest social media reach

Instagram, Facebook and WhatsApp each have more than 3 billion users, giving the platforms’ owner a clear lead in the digital community landscape.

By Andrew Hutchinson • July 26, 2026

Pinterest advises brands to update their catalogs

In a tip sheet of best practices for brands looking to connect with shoppers in the app, the company said accurate pricing, complete descriptions and better titles help with discovery.

By Andrew Hutchinson • July 21, 2026