Pinterest Has Added a Range of New Custom Presentation Options for Pin Content

Pinterest has added some new ways to customize your Pin presentation, and to find relevant Pins more easily.

By Andrew Hutchinson • Feb. 15, 2018

How to Use Instagram to Market your Business in 2018

Learn how small and medium-sized businesses can use Instagram in 2018.

By Dana Kilroy • Feb. 15, 2018

Everything You Need to Know About Hashtags

Hashtags can be a powerful social media marketing tool, but only if you use them the right way. Read this post to learn how to get a little more oomph out of your social media hashtags.

By Isabella Andersen • Feb. 15, 2018

Snapchat Opens its Advertising API to All, Expanding Ad Opportunities

Snapchat is opening up its marketing API to all businesses, which will provide more opportunities for Snap Ad automation.

By Andrew Hutchinson • Feb. 14, 2018

15 Essential Tools to Kick-Start Your Content Marketing Strategy [Infographic]

Content curation can be a great compliment to your wider digital marketing efforts. Here's a list of great curation tools to consider.

By Mark Walker-Ford • Feb. 14, 2018

Facebook's Adding a New 'Lists' Option to Help Boost Engagement

Facebook is adding a new 'Lists' posting option as another means to spark user engagement. 

By Andrew Hutchinson • Feb. 14, 2018

How to Run a Successful UGC Hashtag Contest

Hashtag contests are popular on Instagram and Twitter. Here's how to run one to boost your brand's visbility.

By Dana Kilroy • Feb. 14, 2018

5 Profile Settings You Need to Know to Personalize Your LinkedIn Experience

There's a range of ways you can refine your LinkedIn settings to better suit your preferences - here are some key LinkedIn options you need to know about.

By Virginia Bautista • Feb. 14, 2018

So, the Snapchat Redesign is Going Well…

Snapchat's re-design has sparked a flood of criticism, with users calling for it to be reversed. Will this have any long-term impact on the app? 

By Andrew Hutchinson • Feb. 14, 2018

2018 Social Media Image and Video Sizes Cheat Sheet [Infographic]

Optimizing your images for each network is key to putting your best foot forward online. Here are the latest image dimensions for the major social platforms. 

By Irfan Ahmad • Feb. 13, 2018

20+ Social Media Video Marketing Trends for 2018 [Infographic]

What are the key video marketing trends to be aware of this year? Check out this infographic from breadnbeyond.

By Mark Walker-Ford • Feb. 13, 2018

Celebrating Valentine's Day on Facebook and Twitter

Both Facebook and Twitter will see significant increases in Valentine's Day interactions - here's how you can tap into the trend.

By Andrew Hutchinson • Feb. 13, 2018

Snapchat Makes Snap Map Available on the Web, with Options to Embed Stories Content

Snapchat is making its Snap Map feature accessible via the web, with new embed options for publicly posted content.  

By Andrew Hutchinson • Feb. 13, 2018

Looking for an Alternative to Facebook? Consider LinkedIn

With publishers scrambling to replace their declining Facebook traffic, LinkedIn is seeing increased usage.

By Andrew Hutchinson • Feb. 13, 2018

Micro Influencers vs Macro Influencers

In this post, we look at the difference between micro and macro influencers, and which is likely to drive the best results for your business.

By Georgia Hatton • Feb. 13, 2018

Mobilizing Employees as Brand Advocates in the Face of Business Challenges [Podcast]

In a new Social Business Engine podcast, Bernie Borges speaks with Andy Malinoski of Frontier Communications to discuss employee advocacy and its benefits.

By Bernie Borges • Feb. 12, 2018

A Social Media Posting Schedule All Newbies Should Steal [Infographic]

Wondering how to go about scheduling out your social posts to begin with? This guide from CoSchedule provides some guidance.

By Mark Walker-Ford • Feb. 12, 2018

The Art and Science Behind Personal Branding Online [Infographic]

Developing your personal brand can have significant benefits - here are some key tips on how to do it via various online platforms.

By Irfan Ahmad • Feb. 11, 2018

Reaching Parents on Pinterest [Infographic]

Pinterest has published a new report which looks at how parents use the platform - and provides some interesting notes for consideration.

By Andrew Hutchinson • Feb. 11, 2018

Facebook Announces New Groups Tools, Community Support Initiatives at European Summit

Facebook has announced a new set of group tools and community initiatives at their first ever Community Summit in Europe.

By Andrew Hutchinson • Feb. 10, 2018

Facebook's Changing the Way Page Reach is Displayed, Which Could See Your Numbers Drop

Facebook's making a change to the way organic reach is measured, which could see your numbers decline.

By Andrew Hutchinson • Feb. 10, 2018

10 Simple Ways to Increase Brand Awareness [Infographic]

Looking for some new ways to boost your branding efforts? This infographic outlines a range of tips.

By Irfan Ahmad • Feb. 10, 2018

Facebook Expands Rights Manager to Cover Video Content Posted to Instagram

Facebook is expanding its Rights Manager tool to ensure content uploaded to Instagram is also protected.

By Andrew Hutchinson • Feb. 9, 2018

Pinterest Adds New Text Accompaniment for Lens Searches, Provides New Stats on Lens Use

Pinterest is adding a new complement to their Lens search tool, with the ability to add text to narrow your search queries.

By Andrew Hutchinson • Feb. 9, 2018

7 Digital Marketing Trends to Watch in 2018 [Infographic]

What are the key trends to keep an eye on this year? BannerOwl share their tips in this infographic.

By Irfan Ahmad • Feb. 9, 2018