YouTube Broadens Access to Live-Streaming, Adds New Streaming Tools

YouTube's adding some new tools to their live-streaming option, and opening the feature up to more users.

By Andrew Hutchinson • Sept. 6, 2017

WhatsApp Announces New Business Tools, Paid Enterprise Options

WhatsApp has announced new business tools, including paid enterprise options, to help boost its revenue potential.

By Andrew Hutchinson • Sept. 6, 2017

How Social Media Can Make or Break Your Brand [Infographic]

This infographic looks at some of the key ways social can make, and break, your brand, and what to watch for.

By Irfan Ahmad • Sept. 6, 2017

3 Popular Social Media 'Hacks' - The Pros, The Cons and The Risks

There are a heap of social media 'hacks' out there to help fast-track your success. But do they work, and are they worth the risk?

By Andrew Hutchinson • Sept. 3, 2017

4 Ways to Encourage Social Employee Advocacy in Your Business

Your employees can help boost your brand voice in social media - here are some key tips on how to facilitate a social advocacy program.

By Nem Radenovic • Sept. 2, 2017

9 Digital Marketing Certifications You Can Get in 2017 [Infographic]

This infographic outlines some of the most popular digital marketing certifications you can obtain in 2017.

By Irfan Ahmad • Sept. 2, 2017

Instagram Stories are Coming to Desktop, Expanding Stories' Reach

Instagram Stories will soon be viewable on desktop, giving more users access to Stories content.

By Andrew Hutchinson • Sept. 1, 2017

Facebook's Adding New Messenger Tags to Boost the Utility of Business Interactions

Facebook's adding in some new tags to help improve the utility of Messenger business interactions.

By Andrew Hutchinson • Sept. 1, 2017

Is That All? A Day in the Life of a Social Media Manager [Infographic]

What do social media managers actually do? This infographic outlines the array of tasks social managers are often tasked with.

By Irfan Ahmad • Sept. 1, 2017

A Complete Guide to Facebook and Instagram Ad Targeting Options [Infographic]

This infographic provides an overview of the various Facebook/Instagram ad targeting options.

By Andrew Hutchinson • Sept. 1, 2017

5 Key Social Media Takeaways from the 2017 Internet Trends Report

What do consumers expect from social media marketing? Here are some of the key trends identified in the 2017 Internet Trends report.

By Bernadette Coleman • Aug. 31, 2017

Measuring Food-Related Discussion on Twitter [Infographic]

How popular are food-related topics among Twitter users? This new infographic provides some insight.

By Andrew Hutchinson • Aug. 31, 2017

2017 Social Media Image Size Cheat Sheet [Infographic]

Here's an updated listing of all the optimal image size requirements for the major social platforms.

By Irfan Ahmad • Aug. 31, 2017

New Study Finds Facebook Page Engagement Has Declined 20% in 2017

BuzzSumo released a new study of Facebook Page reach, which shows a significant decline since January 2017.

By Andrew Hutchinson • Aug. 30, 2017

Instagram Adds Variable Format Support to Multi-Image Posts

Instagram has announced that users can now post landscape and portrait images in multi-image sets.

By Andrew Hutchinson • Aug. 30, 2017

The Path to Social Media Success 2017 [Infographic]

This infographic provides an overview of the key elements of social media marketing success.

By Irfan Ahmad • Aug. 30, 2017

5 Steps to Get Customers with Facebook Ads [Infographic]

The key to effective Facebook ads is in making best use of the various options and tools available, as outlined in this new infographic.

By Irfan Ahmad • Aug. 29, 2017

4 Instagram Mistakes You Don't Know You're Making

Instagram is evolving fast, with new tools and options being added regularly. Are you utilizing them to best effect?

By Dhariana Lozano • Aug. 29, 2017

The Three Flavors of LinkedIn Matched Audiences [Infographic]

LinkedIn has published a new infographic which looks at how businesses can make best use of their 'Matched Audiences' ad targeting tools.

By Andrew Hutchinson • Aug. 29, 2017

Twitter Releases Major Events Calendar for September to Help with Strategic Planning

Twitter has released the latest version of their major events calendar, covering all the key happenings in September.

By Andrew Hutchinson • Aug. 27, 2017

How to Use Snapchat to Promote Your Brand and Drive ROI [Infographic]

This infographic provides some key insights into how brands are using Snapchat to advantage.

By Irfan Ahmad • Aug. 26, 2017

Snapchat, Amazon Move to Woo Influencers with New Programs

Both Amazon and Snapchat are looking to boost their appeal to influencers with new initiatives.

By Andrew Hutchinson • Aug. 25, 2017

Facebook Makes Certain Post Types Ineligible for Promotion as they Hone in on Business Objectives

Facebook is removing the ability to boost some post types as it moves to refine its ad options.

By Andrew Hutchinson • Aug. 25, 2017

5 Methods to Profit from the Digital Sales Transformation

Through digital connectivity, the sales process has evolved. Has your business developed in-step?

By Melonie Dodaro • Aug. 24, 2017

7 Landing Page Flaws That Kill Your Conversions (and How to Fix Them) [Infographic]

This new infographic breaks down the landing page flaws you need to avoid, and the specific steps you need to take, in order to help grow your revenue.

By Irfan Ahmad • Aug. 24, 2017