New Report Shows Personal Updates Still Declining on Facebook, but Engagement Rising

A new report shows people are sharing fewer personal updates on Facebook, but personal updates are generating more engagement.

By Andrew Hutchinson • Feb. 14, 2017

How to Use Built-In Social Media Analytics to Uncover Hidden Insights

While there are many social analytics tools, the data provided by the platforms themselves offers significant value.

By Gene Sobolev • Feb. 14, 2017

Inside the Instagram Algorithm

A software engineer from Instagram recently provided some new insight into how their feed algorithm works.

By Andrew Hutchinson • Feb. 13, 2017

5 of the Most Effective LinkedIn Marketing Methods - According to Science

LinkedIn's Marketing Solutions team recently revealed the most effective ways to get your marketing messages noticed on the platform.

By John Nemo • Feb. 13, 2017

How to Celebrate Valentine's Day on Social - a Platform-by-Platform Guide

Valentine's Day is nearly here. Are you excited yet?

By Andrew Hutchinson • Feb. 12, 2017

Everything Social Media Marketers Need to Know for Valentine's Day [Infographic]

This infographic includes a listing of key stats and insights to help brands maximize their Valentine's Day marketing spend in 2017.

By Ligia Aguilhar • Feb. 10, 2017

How to Create a Robust Social Media Marketing Plan in 2017

Here's a step-by-step rundown of some of the key elements of a successful social media strategy.

By Mitt Ray • Feb. 10, 2017

LinkedIn's Adding More Reporting Tools, Ability to Switch off Comments

LinkedIn is adding some new tools to provide users with more control over their on-platform experience.

By Andrew Hutchinson • Feb. 9, 2017

Facebook Lite Has Reached 200 Million Users, Continuing International Expansion

Facebook has announced that their Facebook Lite app for regions of low connectivity has now reached 200 million users.

By Andrew Hutchinson • Feb. 9, 2017

3 Ways to Use LinkedIn's New Features to Increase Your Visibility on the Platform

LinkedIn's new desktop design makes it easier to engage prospects and get discovered on the platform.

By John Nemo • Feb. 9, 2017

YouTube Rolls Out Mobile Live-Streaming to More Users

YouTube has announced the expansion of their mobile live-streaming option and their new Super Chat feature.

By Andrew Hutchinson • Feb. 8, 2017

7 Tips for Getting the Most out of Twitter Chats

Twitter chats can be a great way to gain exposure and connect with potential clients.

By Deborah Sweeney • Feb. 8, 2017

Twitter Introduces New Tools to Reduce the Impact of Trolls and Abuse

Twitter is rolling out a new set of tools to combat trolls and abuse on the platform.

By Andrew Hutchinson • Feb. 7, 2017

The Fast (and Easy) Way to Find Top Prospects on LinkedIn

LinkedIn's new desktop rollout just opened up a great avenue to find (and win) new business on the platform.

By John Nemo • Feb. 6, 2017

How to Celebrate Super Bowl 51 on Social - a Platform-by-Platform Rundown

Here's how you can participate in the 2017 Super Bowl celebrations on social.

By Andrew Hutchinson • Feb. 3, 2017

LinkedIn Announces New 'Engagement Insights' to Boost Marketing Performance

LinkedIn recently released new tool that makes it far easier to hyper-focus and customize your marketing approach on the platform.

By John Nemo • Feb. 3, 2017

Google's Added a New Recipe Search Function - and it Looks Familiar

Google has launched a new recipe search function - and it looks a bit like Pinterest's Guided Search.

By Andrew Hutchinson • Feb. 3, 2017

Facebook Adds New Tools to Celebrate the Platform's 13th Birthday

Facebook has added some new features for 'Friends Day', the platform's 13th birthday.

By Andrew Hutchinson • Feb. 3, 2017

Facebook's Evolving Image Recognition Technology Offers New Opportunities

Facebook has announced the latest evolution of their image recognition capabilities.

By Andrew Hutchinson • Feb. 2, 2017

What if Snapchat Isn't the Future of Snap Inc?

Snap Inc. is reportedly working on a new version of their Lenses feature, which could point to a new direction for the company.

By Andrew Hutchinson • Feb. 2, 2017

Facebook's Testing Out a New Tool to Help You Connect with Like-Minded Users

Facebook's testing out a new tool to help you find and connect with like-minded people in your area.

By Andrew Hutchinson • Feb. 2, 2017

3 New Facebook Updates You Need to Know About

Facebook has had a busy week.The Social Network has started 2017 off with a bang, introducing several new features and product updates that are sure to intrigue both users and marketers alike.

By Justin Kerby • Feb. 2, 2017

7 Ways to Reach Your Local Community with Pinterest

While its not often discussed as such, Pinterest can be a great platform for local marketing. Here are some tips on how to boost your local efforts via Pins.

By Julie Chomiak • Jan. 31, 2017

5 Tips to Help You Land a Role in Social Media Marketing

Are you looking to start a career in social media marketing? Here are some key tips.

By Neimh mcGlynn • Jan. 31, 2017

3 Surefire Ways to Grow Your Snapchat Follower Base

Using the power of influencers and cross-promotion can be a great way to boost your Snapchat following.

By Jonathan Chan • Jan. 30, 2017