Social Media Updates: Page 296
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Zuckerberg, You Said We Were Getting a Dislike Button. Reactions to "Reactions"
Turns out, though, Zuckerberg's soft announcement may have just been a head-fake. A couple weeks later, Facebook announced "Reactions," a set of seven emoticons ranging from "like" to "love" to "sad" to "anger." And: there's no "thumbs-down" or anything resembling a "dislike" button. The emojis will be shown in percentages beneath a post online -- 30% loved it, 4% are shocked, and so on.
By Carianne King • Oct. 23, 2015 -
StumbleUpon: The Social Media Underdog [INFOGRAPHIC]
In big social media sites like Twitter & Facebook, you are competing for people's attention. If the users see your updates they still have to click to view your content. In StumbleUpon the users are sent directly to your site. You are not competing for attention or clicks.
By Cent Muruganandam • Oct. 23, 2015 -
Social Media Quick Tip: New LinkedIn Messaging
LinkedIn recently updated their messaging interface - in this post, Karen Yankovich looks at the new system and how it works.
By Karen Yankovich • Oct. 23, 2015 -
6 Less-Mentioned Ways to Grow Your Instagram Quickly
We've all heard the cookie cutter advice - get a nice camera, post relevant photos, and other simple tips that won't really do anything to spurt the growth of your Instagram account. The methods below, on the other hand, will give you that rapid increase you're looking for.
By Josh MacDonald • Oct. 23, 2015 -
SMT Expert
Twitter Polls Coming Soon! Here's What to Expect
Twitter recently announced that built in polls will be coming to the social network. I'm so excited about Twitter polls and the engaging posts marketers will be able to create. I can see Twitter polls being used during live events.
By Dhariana Lozano • Oct. 23, 2015 -
Facebook Upgrades Search, Improves Discovery of Real-Time News and Conversation
Facebook has announced an upgrade to it's search capacity, adding in the ability to search all public posts and get more insight into trending news and conversations.
By Andrew Hutchinson • Oct. 22, 2015 -
YouTube Without Ads? Introducing the New Subscription Service, YouTube Red
On Wednesday, YouTube announced YouTube Red, a service that will allow subscribers to watch YouTube without ads. They also introduced YouTube Originals, which will be original program only available through the paid service.YouTube Red will cost $10 a month. Content creators will start work on YouTube Originals early next year.
By Sarah Snow • Oct. 22, 2015 -
What 1M Tweets Tell You About How People Tweet Successfully [Infographic]
The science of Twitter engagement is always evolving, that's why the team at Buffer has analyzed more than one million Twitter tweets to learn about what factors affect the amount of engagement tweets receive, presented here in this new infographic.
By Irfan Ahmad • Oct. 22, 2015 -
Have a Question? Why Not Poll Your Twitter Followers with New Feature
Around a month ago, reports started to surface that was experimenting with a new polls in tweets feature, enabling anyone to poll their Twitter audience on... well, anything. Today, the micro-blog giant has confirmed that polls are coming to all users, rolling out from today across iOS, Android and the web.
By Andrew Hutchinson • Oct. 21, 2015 -
Twitter Announces New 'Tweet Grid' Embeddable Display Option - Here's How to Use it
At it's annual Flight conference, Twitter has unveiled a new way to display and embed tweet content to enable more engaging ways to tell wider stories via the platform.
By Andrew Hutchinson • Oct. 21, 2015 -
Don't Fear the Data: How Communicators Can Overcome Their Fear of Metrics to Improve Social ROI
When people think of social media, they often think of people and content. Even though numbers and data are a key part of social media's DNA, it's not uncommon to cast them aside, focusing on content or sticking to surface figures like "number of comments."
By Todd Grossman • Oct. 21, 2015 -
3 Ways to Improve Your Visual Branding on Twitter
We all know that images play an important role in building brand and maximizing engagement - which is especially true in the increasingly fast-paced news feeds of our social networks. And, of course, the fastest paced social network is Twitter.
By Andrew Hutchinson • Oct. 21, 2015 -
15 Must-Have Facebook Apps
Facebook has been a critical part of our lives, helping us interact with family members, reconnect with friends from our youth, and reach customers in new and exciting ways. However, Facebookers are increasingly using the site as a bouncing-off point for some of the other things they do throughout the day. Here are 15 of the most useful and fun Facebook apps that can entertain you, help you be more productive, and improve your interactions.
By Andre Bourque • Oct. 21, 2015 -
14 Tools and Apps To Transform Your Twitter Engagement
Twitter can be a daunting place for new users. How do you utilize 140-character tweets? How do you find the conversations relevant to you or your brand? How do you maximize your engagement? In this post, Brian Fanzo shares his favorite tools and tips.
By Brian Fanzo • Oct. 21, 2015 -
Facebook Bringing Instant Articles to iPhone, Adding Thousands of New Articles Daily
Back in May, Facebook announced their new 'Instant Articles', which would provide publishers with better, on-platform tools if they posted their content direct to Facebook. Now The Social Network is ramping up Instant Articles, giving access to all iPhone users and adding more Instant content into the mix.
By Andrew Hutchinson • Oct. 20, 2015 -
The Rise of Yoga Influencers on Instagram
Social savvy fitness pros are creating content to feed the growing interest in health online. They're creating videos on YouTube, sharing images and videos on Instagram, and experimenting with platforms like Periscope.
By Eric Dahan • Oct. 20, 2015 -
"Best Times to Post" Infographics Debunked
Infographics and articles about the best time to post on social media to get the most attention are pretty popular. People re-tweet them on Twitter; people to share them on Facebook. I've noticed though that often in the comments other people complain that they aren't accurate, that because the audience for different content and different brands are dissimilar, there is one-size-fits-all solution to timing your social messaging.
By Sarah Snow • Oct. 19, 2015 -
Announcing: Online Community Readiness and Growth Research Study
Today, we're kicking off the Online Community Readiness and Growth Survey. This survey will focus on providing community builders the tools they need to launch successful branded online communities.
By Vanessa DiMauro • Oct. 17, 2015 -
How I'd Save Twitter If I Were CEO
Twitter has had a transformative impact on my life, both professionally and personally. But I believe that the platform is has become disconnected from the user community, lost in a fight to satisfy Wall Street and struggling to decide if they want to be more Facebook than Twitter as we've known.
By Brian Fanzo • Oct. 17, 2015 -
What Instagram Star Taylor Swift And Other Top Accounts Can Teach Advertisers
Instagram is a uniquely visual mobile channel. Because of this, it's extremely important that advertisers generate quality creative that meets the high standards of its users. We've analyzed some of the most popular Instagram accounts to uncover lessons that marketers can apply to make direct response ads look just as appealing as the content surrounding them.
By Carolyn Berk • Oct. 17, 2015 -
Facebook Marketing Done Right - 'ONE Championship'
An interesting case-study has been published over on the Facebook Media Blog looking at how Asian mixed martial arts giant ONE Championship recently used the platform to double its pay-per-view sales. That's right - double. And even if MMA isn't your thing, there's still some valuable Facebook marketing lessons to be learned from their efforts.
By Andrew Hutchinson • Oct. 17, 2015 -
How to Optimize Your Social Media Profiles for Search
When people think of search engine optimization (SEO), they often think about ensuring that their website or their key content words will rank well. While this is important, one often overlooked way to optimize your company's ranking on search engines is through your firm's social media profiles.
By Hinge Marketing • Oct. 16, 2015 -
Don't be a Parrot: Content and Authenticity in B2B Sales
No matter what company you work for your PR, Marketing, and Sales departments most likely have a stream of content and promotions they make available on various social networks. In the social sphere content is always a good thing, however, the way you use it may not be. This can be especially relevant if you are on the B2B sales side.
By Jon Hall • Oct. 15, 2015 -
Facebook Testing New Twitter-Like News App - The Next Step in Facebook's Wider Mission
Facebook's reportedly testing a new app that would effectively serve as a real-time news source, and would function similar to Twitter. The app, called 'Notify', would aggregate notifications from publishers, alerting users to content as it's posted to Facebook.
By Andrew Hutchinson • Oct. 15, 2015 -
LinkedIn Unveils Re-Vamp of Groups, New Recruitment Tools
LinkedIn, the largest professional network in the world, has today made two significant announcements, with pending updates to their Groups and Recruitment functionalities. And while both are very different, they also both have the potential to change the way people use the platform, as LinkedIn uses it's vast data stores to move to the next level.
By Andrew Hutchinson • Oct. 14, 2015