Social Media Updates: Page 406

  • Social Media: Are Your Social Conversations Delivering Value?

    Wow, it has been a busy couple of weeks. I have had little time to write. It's funny as what is driving me the most nuts about this is my community is asking for information.

    By • Oct. 30, 2010

  • Study Shows: Brands Can Lose the Follower Envy

    A study by Invoke Solutions (via Biz Report) shows that brands need to worry less about follower envy, as the size of your follower or like list won't make most consumers think any better of you.

    By • Oct. 30, 2010

  • Social Media Increases "Face to Face Interaction"

    Hours spent on Facebook and Twitter makes you forget about the real world, right? Wrong. If anything the opposite is true, according to research by email marketing firm ExactTarget (via Marketing Charts).

    By • Oct. 29, 2010

  • Ten Tips for Getting More Out of your Facebook Updates

    In addition to building great websites, we (The Bivings Group) also help clients manage their online campaigns on an ongoing basis. Helping our clients create and maintain compelling Facebook pages for their organization, cause or business is an increasingly large part of this work. The key to a great Facebook page a frequent, compelling status updates. Boring updates won't generate any response, and will lead fans hiding your updates from their news fees or simply "unlike-in

    By • Oct. 29, 2010

  • Facebook Pages now include spam filters

    By • Oct. 28, 2010

  • All New Facebook Groups - Does This Change Everything?

    Now that the new facebook groups have been out for a bit, I wanted to post my "take" on them so far.

    By • Oct. 27, 2010

  • Buying Twitter Exposure: How to Feel Dirty and Influence People

    With a nod to Abbie Hoffman, allow me to introduce reTweet.it, a service that allows you to buy retweets-cash or credit. The program allows you to trade retweets for credits: every two retweets by you gets you one retweet of your own. You can also get credits just by signing up, and by referrin...

    By • Oct. 27, 2010

  • 5 Twitter Tips You Probably Haven't Thought Of

    By • Oct. 27, 2010

  • Digital Sharecropping - Why Most Facebook Customization is Wasted Effort

    The time, money, and overall exertion being spent on customizing Facebook fan pages is largely misspent.

    By • Oct. 27, 2010

  • How to Combine Your Facebook Profile for Both Business and Pleasure

    Despite publishing intimate details of their life, most people view Facebook as a very personal network; as a platform for pleasure not for business. But if you're anything like me, your Facebook friends consist of people from a cross section of your life; some personal friends who you've known for years, some work colleagues and some contacts from your professional network.

    By • Oct. 26, 2010

  • Did you hear the one about the Facebook Unfriending Study?

    Before I get to the study, I just found out that the word "unfriend" was named 2009 "Word of the Year" by the New Oxford American Dictionary.If that's not a sign of the times, I truly don't know what is...

    By • Oct. 25, 2010

  • How do you Leverage your Personal Data on Facebook?

    By • Oct. 25, 2010

  • How to Rock a Tweetchat

    Tweetchats aren't exactly the first thing organizations employing social media think of, but it's getting more and more common to see them used as a communications tool. I'm not talking about the weekly tweetchats organized and attended by enthusiasts. These are the one-time tweetchats hosted by organizations to address an issue or promote capabilities.

    By • Oct. 25, 2010

  • Brands are the biggest beneficiaries of Social Networks and Search

    Brands that can unite their activities in social media with paid-for search advertising usually enjoy a broad assortment of benefits as,according to a new study by GroupM Search and comScore.The Influenced: Social Media, Search and the Interplay of Consideration and Consumption report released recently studies the interaction between consumers and brands on the web, with a focus on three specific forms of internet content.

    By • Oct. 25, 2010

  • Twitter's top 29 under 29 - early insights and the 'recognition economy'

    Last week, on the back of PR Week's announcement of 2010's top 29 PR pros under the age of 29, I popped

    By • Oct. 24, 2010

  • When To Use Facebook Pages And Facebook Groups

    We are aware that Facebook enables brands and companies to have connectivity to their customer sets respectively. With the recent announcement on Groups from Facebook quarters we know that Facebook Groups was in news in a big way. Facebook Pages has been around as well. Given this scenario I have been asked many a times that if we already have Facebook Pages then when do we need the Facebook Groups?

    By • Oct. 24, 2010

  • Facebook reaches 62% of online Americans

    Another chart (from Comscore) showing how Facebook is the Google of social networks. An online ad campaign can (in theory) target 62.4% of online Americans, with MySpace a distant second at 24.3%.

    By • Oct. 23, 2010

  • Why Understanding the Evolving Psychology of Facebook is Imperative

    Facebook has changed radically over the last 18 months. A minor tweak here, a minor tweak there and before long you have a platform that, though it looks much the same to the user, operates in a vastly different manner. What has changed most about Facebook is the psychology of using the site; how we interact with updates and our motivations in doing so. And page administrators must invest time and energy into getting to grips with these pivotal changes in order for their fan pages to be successful.

    By • Oct. 22, 2010

  • New Facebook Groups and Your Personal Brand

    The social world has become much more social lately with the release of The Social Network or affectionately dubbed, "The Facebook Movie." Now more than ever, people are flocking to the Internet to connect with their friends, check out potential dating prospects, find out what time that party is...

    By • Oct. 21, 2010

  • Ra Ra Wrong. How Facebook's Cheerleaders Are Blowing Smoke

    I realize it's in the best interests of Facebook, the media, application developers, and sometimes even brands themselves to concoct pseudo-science that "proves" that people that "like" your company are instantly turned into a zombie army of influential advocates. But it's simply not true.

    By • Oct. 21, 2010

  • 5 Common LinkedIn Fallacies and Why You Shouldn't Believe Them

    By • Oct. 20, 2010

  • Facebook's Like Button adds Life to your Content

    Like it or hate it - the Like button is here to stay. In the first week of its launch 50,000 like buttons were integrated on various websites and more than 1M "likes" were registered within 24 hours of its introduction. At last count well over 100,000 websites integrate some form of Facebook's social plugins (including my site!).

    By • Oct. 20, 2010

  • How to Get Your Tweets Noticed

    Twitter is a game changer for new blogs. By far, it is the easiest and cheapest way to get readers to your blog.

    By • Oct. 20, 2010

  • Building a Facebook Presence

    By • Oct. 20, 2010

  • How Facebook-Bing Personal Search Will Change Inbound Marketing

    What Personal Search Will Feel Like

    By • Oct. 20, 2010