Social Media Updates: Page 407
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LinkedIn Enhances Profiles With New Customizations
LinkedIn has enhanced profiles with new customization categories to showcase your skills and accomplishments rather than having them get buried within your summary. These new add-on customization categories are geared towards users who have been published, received patents, certifications, licenses and accreditations as well as those that are multi-lingual. Standing out above the crowd has never been more essential in today's job market where we are seeing an increase in those looking for and applying for jobs.
By Suzanne Vara • Oct. 19, 2010 -
Why You Should Be Using Twitter Lists for Inbound Marketing
The other day I was amazed to discover that people in my own company aren't using Twitter Lists as a routine part of their inbound marketing agency activities. Some even expressed the view that Lists are useless; others didn't understand how they are useful. I was surprised because I use them all the time and rely on them for most of my sharing and learning on Twitter. Here's the rundown.
By John McTigue • Oct. 18, 2010 -
Are You Retweeting in Real Life?
Last Monday, I spoke on social media strategy for long-time reader Becky Johnston's graduate level marketing class at UMKC. There were approximately 25 smart, early-career students in her marketing class.
By Mike Brown • Oct. 18, 2010 -
Twitter The Noisy Internet News Channel
I must admit I didn't see Twitter succeeding anything beyond early adopters. When I first signed up on Twitter back in Summer of 2008, I remember thinking that Twitter was just another Facebook status update knockoff. I thought it would just quietly disappear into technology landfill. Boy, I was dead wrong.
By Jae Kim • Oct. 18, 2010 -
Toward a Social Sales Force: Ominous Lessons from Rutgers
In late September, two Rutgers University students clandestinely videoed a fellow student's private liaison with another student, and tweeted about it as events were unfolding. The victim, freshman Tyler Clementi, committed suicide on September 22d. An incendiary mix of circumstances fuele...
By Andrew Rudin • Oct. 16, 2010 -
Blogging for Job Seekers: Tips for Using Social Media to Secure Employment
For anyone who's out of work or considering the possibility of a future job search - and let's face it, that's most of us - social media platforms offer relatively easy-to-use tools for demonstrating expertise and professionalism to potential employers or clients.Here are five tips for using social media to help secure employment:
By Sarah Purdy • Oct. 15, 2010 -
How to drive Facebook likes
Corona Light has launched an interesting campaign -- anyone who likes their Facebook fan page is
By Drew McLellan • Oct. 14, 2010 -
Is the Bing and Facebook Partnership The New Trusted Search?
Facebook and Bing have come together to advance search though one of your most trusted voices - your friends. Your friends are the go to, the ones you call to ask advice and seek approval from. We do not always like what our friends like as that would be incredibly boring but the things we do ha...
By Suzanne Vara • Oct. 14, 2010 -
3 Ways Small Businesses Should Leverage Location-Based Marketing In 2011
Small business owners have an opportunity to take advantage of several great technologies to broaden their local reach and position themselves as the big fish in their respective small pond. I'm going to assume that most local businesses are listed with the three major search engines (Google, Bing, Yahoo) but, if not, refer to this white paper for instructions. Each of these platforms has local search embedded, to some extent, so you want to be able to take advantage of this free marketing platform.
By John Joyce • Oct. 13, 2010 -
Using Your Facebook Page in a Crisis
Crises are not uncommon upon brands, whether they are of their own doing or not. Since the rapid evolution of social media, many brands have come off quite badly in a crisis for numerous reasons, be it a complete lack of response or sheer flippancy in the midst of a damaging situation.
By Alex Smith • Oct. 12, 2010 -
Where is Linkedin Going Wrong?
Apart from being expensive, I think Linkedin is missing a point somewhere.
By Saurabh Pandey • Oct. 12, 2010 -
Facebook Groups Give Rise to Social Nicheworking
Facebook announced a new platform for Facebook Groups recently. Rather than jump into the fray to share my immediate reactions, I opted to instead allow the news and its promise settle.
By Brian Solis • Oct. 11, 2010 -
5 Other Companies Facebook Could Morph Into
Half a billion users can't be wrong. Right?Half a billion connected users is certainly a captive audience.
By John McTigue • Oct. 8, 2010 -
Which Social Networks are Contenders to Overthrow Facebook?
Since its launch in 2004, Facebook has attracted a big enough user base to populate a small continent. As it continues to swallow competitors and absorb their innovations, Facebook is already tipped to be in competition with Google as the primary means of navigating the web. However, you only need to look at the demise of the once mighty MySpace to know that Facebook's domination can quickly crumble if something shinier comes along.
By Matt Ambrose • Oct. 8, 2010 -
Building Online Credibility on LinkedIn
I presented 'Building your Online Credibility on LinkedIn' at the IoD North Yorkshire Breakfast on Wednesday 6th October. Below is an overview of the presentation.Your online credibility is an increasingly important way of showcasing your specialised knowledge and expertise which will build ...
By Charlotte Britton • Oct. 8, 2010 -
"The Social Network" will inspire an entirely new generation of entrepreneurs
"Watching this movie makes you want to run from the theatre, grab your laptop and build your own empire. You've got the ability. If you're not starting, it's sour grapes, you just don't believe in yourself enough, you're just not motivated enough." - Bob Lefsetz
By Dave Knox • Oct. 8, 2010 -
Is Facebook Suffocating the Rest of Social Media?
For the first time, the percentage of U.S. consumers engaged in certain social behaviors actually went down, not up. Is the bloom off the rose? Is this the long-promised social media backlash?
By Jay Baer • Oct. 7, 2010 -
Facebook Groups: Get by with a little help from your friends
An average Facebook user may have more than 150 Facebook friends, but they rarely want to speak with all of them at once.
By Troy Janisch • Oct. 7, 2010